Chirocast

To disrupt means to interrupt, with hopes to cause radical change. Disruptive innovation is a concept that we need to apply more in chiropractic, to change people's thinking from allopathic to salutogenic, from sickness care to wellness care, from pain to brain. One of my favorite statement's is: I am not a back doctor or a spine doctor; I am a brain and nerve system specialist.' Teach our patients what we really do! This podcast originally aired in May 2018.

When you deliver a chiropractic adjustment, it doesn't end the moment your hand or Activator Adjusting Instrument leaves the person. That's when it starts! Science has shown amazing changes both at the sight of the adjustment and in the brain post adjustment that lasts for minutes and even hours. The adjustment is a like a gift that you are giving that builds like deposits in a savings account. Each adjustment adds more health, more life, more vitality into that person. So when someone asks you, "is that it?" Your answer should be, "the adjustment is just starting!"

Resilience, grit, fortitude. That is what 2020 has taught us. This has been a strange year, but we can take a lesson from some of the hardiest animals that live in the Canadian Rockies. Imagine an insect that thrives in bitter cold glacier holes, or a frog that allows itself to be put in frozen state by releasing an antifreeze-like substance for the winter and then thaws out in the spring? That is grit! That is tough. And that is the lesson 2020 has forced upon us. Here's to a healthier 2021!

Want to know how to open and run a pediatric chiropractic practice ? Dr Rubin has successfully done this twice, once in 1990 in Cresskill, NJ and the other in 2001 in Marietta, GA. In this Q & A format, Dr Rubin answers questions from senior chiropractic students during a chat session and explains the do's and don'ts of starting a practice, especially applicable to these pandemic times.

The 5 S's of Marketing during the pandemic. 2020's been a crazy year for sure, but the right marketing strategy can help any chiropractor succeed, pandemic or no pandemic. It's time to master the 5 S's, and do each one super well so that your 2021 has your practice teeming with kids and pregnant mommas!

Major controversy: is there really a left brain vs a right brain? The answer according to the research is most definitely yes! Now of course both sides of the brain are important and working all the time, but there are clear left vs right brain functions (Broca's area for example) and in this episode we dissect what are the significant characteristics of each side.

"If you change the way you look at things, the things you look at change!" Wayne Dyer said this years ago, and it is more relevant today than ever. The goal isn't to change the world necessarily, but to change you, then change the one person in front of you, then the next person in front of you.

Newton's law: A body in motion tends to stay in motion, and a body at rest tends to stay at rest, unless acted upon by an outside force. Chiropractic is that force! We add motion to the spine and nerve system, thereby helping that body that was at rest (with whatever ailment) become a body in motion (healthier). The key thing is that once the body is in motion (healthier), it tends to stay in motion! But you've got to keep up the things that got it in motion in the first place!

What is a chiropractic adjustment with that extra something? The extra something is embodying "The Big Idea." The adjustment is so much bigger than just moving some spinal bones around. Have you read Stephenson's 'The Chiropractic Textbook' or BJ's 'Chiropractic Clinical Controlled Research'? These are go-to's to learn more about with the Big Idea really means!

Survival values? Accumulative constructive and accumulative destructive survival values can be applied not only to good habits vs bad habits, but also to opposing universal forces (such as energy from the sun, a constructive force, and hurricane winds, a destructive force). Innate intelligence is the personal version of universal intelligence, and we must be careful what survival values we are focusing on... are we accumulating constructive or destructive survival values?