In this episode Sam Moores sits down with Chris Shelley - Founder of Dymag as we know it today. Dymag has a long history of producing carbon and carbon hybrid wheels for racing. The majority on 2 wheels but a lot on 4 developing them for everything from Formula 1 to the Dakar Rally. Dymag has produced some of the lightest wheels you can get hold of today, working with companies such as BAC for the Mono, Guntherwerks and many more.

https://dymag.com/

Enjoy,

Show Notes:

00:00:00 - Meet Chris Shelley and Dymag

00:02:48 - How Chris started and saved Dymag in 1993

00:06:44 - Facing challenges and moving the industry forward

00:09:17 - Creating carbon composite wheels and fighting regulations

00:12:14 - Important deals and famous interactions

00:15:41 - New designs in wheels and the move to hybrid models

00:20:00 - Chris's work before Dymag

00:23:08 - Chris's return to Dymag and new leadership goals

00:26:03 - What’s next in wheel technology and making

00:29:12 - How special models change the car industry

00:32:09 - Clearing up myths about carbon wheels

00:35:11 - Plans for selling to more cars and luxury vehicles

00:38:21 - Exciting new projects and partnerships in wheels

00:40:45 - How lighter wheels help with performance and control

00:43:17 - Chris’s thoughts on where car technology is heading

01:09:19 - Five Questions

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