Matías Tarnopolsky is the President and Chief Executive Officer of The Philadelphia Orchestra. He previously served as Vice President of Artistic Planning for the New York Philharmonic, Senior Director of Artistic Planning for the Chicago Symphony Orchestra, and Producer for the BBC Symphony Orchestra and BBC Singers.

Before temporarily closing its doors, The Philadelphia Orchestra gave a final performance on March 12, 2020, to an empty hall, yet still reached half a million people through livestream, video, and public radio. In this episode, Erik and Matías talk about how amid this crisis and beyond, every arts organization must transition to a media company.