May 13, 2021

Climate Careers: Merrill Feather & Kristen Winzent, Co-Founders & Collaborators at The Regenerates

44 minutes

Today's guests are Merrill Feather & Kristen Winzent, Co-Founders and Collaborators at The Regenerates.

The Regenerates is a brand and marketing consultancy focused 100% on building momentum for climate solutions. Kristen and Merrill met in the MCJ Slack community when they were looking for marketing-focused jobs in the climate space. Realizing they were both up for 3 of the same positions, they decided to start their own marketing consultancy. Kristen and Merrill have decades of experience as in-house marketers for creative strategy partners. Before founding The Regenerates, Kristen was an in-house marketer on the global creative campaigns team at Airbnb and was a strategic consultant at Pramana Collective. Prior to The Regenerates, Merrill was a brand manager at Hasbro Toys and a product marketer at Facebook.

I was looking forward to speaking with Kristen and Merrill because marketing plays a significant role in addressing the climate crisis. Kristen and Merrill take me through how The Regenerates came to be, their "aha" moments, and what the consultancy does. We also discuss how to assess climate impact in a job offer, where brand strategy and community organizing come together, and whether a financial hit is necessary to transition into climate. For those looking to work in climate but aren't sure where they fit in, this is a great episode.

Enjoy the show!

You can find me on twitter @jjacobs22 or @mcjpod and email at [email protected], where I encourage you to share your feedback on episodes and suggestions for future topics or guests.

Episode recorded April 12th, 2021

To learn more about The Regenerates, visit: https://www.weregenerates.com/

To learn more about this episode, visit: https://myclimatejourney.co/cc-episodes/winzent-feather