Promoting and Building Your Program in Today’s Multiple Choice Society

On today’s show host Keith Grabowski shares another page out of his notebook. This time he shares his plan for promoting the program to help participation, buy-in from the community, and development of the culture. He shares the results that were beyond what anyone expected.

00:38 Today’s choices for kids

01:43 You must promote the benefits of your program

02:38 You can’t just open the door and expect them to show up

03:04 Example of a tough situation

03:52 A blessing in disguise

04:11 Plan to retain/increase participation and promote the program

04:26 Getting the attention of the parents

05:09 Creating a recruiting video

06:11 Getting in front of potential players with a pizza party

07:26 Letters and video for potential players and parents

07:53 Video game tournament

08:18 Activities outside of strength and conditioning for the high school players

09:14 The recruiting plan in the high school

10:25 Attitude of giving back to the community

11:05 Adding the lifting program for the 8th graders

11:42 Freshmen orientation and mini-camp

12:15 The 8th grade recruiting card

13:31 Coach Rob Currin’s “Football is more fun than Fortnite” t-shirts

15:09 The results were unexepected

16:16 What we learned

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