Commerce Tea

Last month Apple announced some changes to the upcoming version of iOS 15, which removes access to data that brands are used to having.

Today we're joined by our good friend Val Geisler, Customer Evangelist at Klaviyo, to break down what this means in more detail and how to shift your operations to customer-first marketing.

Let's dig in!

Last week Rhian and I tuned into Shopify Unite, Shopify's annual conference where we learn about all of the new releases for the Shopify platform.

Today we're going to break down our favorite announcements from Unite and how you can use them to help you succeed on Shopify.

Let's dig in!

Today we are talking about bootstrapping your business, something near and dear to both Kelly's and my heart.

We are joined by a fellow bootstrapper, Isaac Bowen, Founder and CEO of Lightward, to discuss his journey building two apps, Locksmith and Mechanic.

One of my favorite resources for ecommerce user experience research is Baymard Institute. A couple of months ago, Baymard Institute released a report on 18 mobile user experience pitfalls on ecommerce stores.

This week on the podcast we're going through the report to discuss the first 8 pitfalls and how to avoid them. Next week we'll cover the rest.

Let's dig in!

Today on commerce tea we are looking towards the future.

Specializing in growth, today he is joining us to talk about one of his favorite topics: consumer internet companies. What's that? Well...

Let's dig in!

The sun is shining and the weather is warming up, so you know what that means... it's time to start planning for Black Friday/Cyber Monday!

Yes, I know, it's the beginning of June, but bear with me here. The sooner you can get started on your BFCM planning, the better off you'll be for the upcoming sales season.

This week we're discussing what you can begin focusing on now in preparation for Black Friday.

We've heard time and time again that social media is an important part of your store's marketing strategy. We're all familiar with buying ads, but what about building an organic following? This week we're joined by Jess Grossman, founder & CEO at In Social. We'll be digging into the importance of building an organic following on social media and how your organic presence plays into the entire customer lifecycle.

Over here at commerce tea, we love folks who are doing things that no one else is.

Today we are joined by Jon Shanahan, the CMO of Stryx- a pioneer in the men's cosmetics industry.

We'll be talking about how Stryx chose and developed this market opportunity, how they brought their product to market, and how to leverage social media.

Let's dig in!

In a past episode we took a shallow dive into tracking your inventory.

This week we're joined by Jill Liliedahl from Inventory Planner.

We'll be digging into why forecasting is important, how forecasting customer demand works, and some tips and tricks for forecasting as we move into seasonal events for 2021.

Today we're chatting with Harley Finkelstein, entrepreneur, lawyer, and the President of Shopify. We'll be talking about the future of commerce, democratizing entrepreneurship, and career moves.