Commerce Tea

Commerce Tea

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Commerce Tea episodes

  • Ep.65 – What is headless commerce?

    Over the past couple of years you may have heard of a really weird buzzword that's only picking up more steam: headless. This week on the podcast we're discussing what exactly headless means, what's required to take your store headless, and we weigh the pros and cons of making the switch.

    30 min
  • Ep.64 – Choosing apps to install on your store

    There are thousands of apps in the Shopify App Store, and so many more that aren't listed through the App Store. So how do you choose which apps will be the best fit for your store?

    This week on the podcast we're breaking down what you need to know to evaluate which apps will enhance your store's customer experience.

    Let's dig in!

    39 min
  • Ep.63 – Conversion Rate Optimization

    As we're all getting prepared for Black Friday/Cyber Monday, now's a great time to dig a little deeper into CRO, or Conversion Rate Optimization. This week on the podcast we're introducing the concept of CRO, how to calculate your conversion rate, and how A/B testing works.

    Let's dig in!

    37 min
  • Ep.62 – BFCM Predictions

    It's officially September, so we're talking Black Friday/Cyber Monday again! This week we're joined by Ian Leslie, Senior Director of Retail Advocacy at Bolt. We're breaking down our predictions for BFCM this year as the landscape continues to evolve.

    Let's dig in!

    42 min
  • Ep.59 – How to use email popups effectively

    If you've listened to any of our conversion rate optimization episodes or webinars, you know we have a LOT of opinions about popups. This week on the podcast we're talking about how you can serve popups on your store that are both friendly and effective.

    42 min
  • Ep.56 – An Introduction to A/B Testing and Acquisitions

    Today we are joined by Jacob Garlick, the CEO of Neat A/B testing. We are going to be talking about the rapidly changing landscape of optimizing your store's theme and other conversion optimization tools. We will also be chatting about A/B testing and the correct way to approach it.

    46 min

About Commerce Tea

From the publisher's feed

Commerce is changing faster than ever before. That’s why we started Commerce Tea, a podcast to help you keep up with what’s happening in the industry. We’re your hosts, Kelly Vaughn, CEO and founder of Shopify Plus agency The Taproom, and Rhian Beutler, COO, and co-founder of the Shopify app company venntov.