How to Scale a Video Business

Common systemization myths debunked. EP #232- Den Lennie


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In this wicked good episode, Den delivers a mini-seminar on how to systemize your video business, and... do it in a way that won't leave you wanting to take a bath with an electrical appliance.

Here's a sneak peek of what you'll hear:

  • A caveman explanation of "scaling" a business. - 0:45
  • The litmus test for knowing if your video business is sellable or not. (Sadly, most buyers wouldn't touch the majority of video businesses with a 10-foot boom pole. Here's why... - 1:10
  • Did you know News Corp recently acquired a major stake in one of Australia's leading video production companies? (Ah, so what? What's that got to do with the average videographer? Here's what... - 1:55)
  • Den's always banging on about systems, isn't he? (Well, here's proof Den walks the talk. - 2:50)
  • A big juicy benefit of having a systemized video business. - 3:10
  • The “cognitive dissonance” of the average video business owner. - 4:20
  • Den swiftly slays a common myth about systemizing a business. - 5:00
  • More common systemization myths debunked. - 5:35
  • A laughably simple “3-step business systemization” formula even someone with a half-functioning brain could follow. - 6:50
  • The single biggest threat or obstacle to systemizing your business. (This answer may surprise you. - 8:45)
  • A mini-seminar on business systemization. Hear Den deliver this rapid-fire lesson at 9:50
  • Den's semi-famous 12-week "Done For You" systemization service. (This could be the most valuable investment you ever make in your video business. Nothing can boost profits and bring peace of mind like a well-optimized, organized, and systemized business. - 12:20)
  • 5 questions very few video business owners ask about their business operations. (There's a name for video business owners who do ask these 5 questions. They're called successful! - 13:30)
  • How videographers can use their own skills to help systemize their business. - 16:00
  • The secret to "Time Collapsing" the onboarding process. This is how you can turn 2-weeks' worth of training into 2-days’ worth of training. (Not only is this a far more efficient way, but it's also far more effective. - 16:00)
  • Who should look at Den's "done for you" systemization service and who shouldn't. - 21:40


Connect with Den on LinkedIn https://www.linkedin.com/in/denlennie/
Get more great resources over at https://www.denlennie.com/

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How to Scale a Video BusinessBy Den Lennie

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