Community

In this special episode of Community, Kristina is in New York City joined by Co-Founder of Workplay Branding, Lyrik Fryer for a powerful conversation on how to build a highly visible personal brand through content creation in 2026.

They discuss how Workplay Branding is changing the content creation game globally, and how it can be leveraged to craft the perfect content strategy for your brand to stand out online.

Tune in to hear about:

• Why Found-led content is more important than ever. 
• How showing up online is no longer optional for scaling brands.
• The benefits of curated vs messy founder content, and why you need both.
• How to discern when to do work for free.
• Top tips for becoming more visible in 2026.

This conversation is for entrepreneurs, founders, and creators who want to elevate their personal brand. It will shift how you think about showing up online and help you embrace a visibility strategy that feels aligned and sustainable.

Connect with Lyrik: 

Instagram

LinkedIn

WorkPlay Branding:

Website

Instagram

Mentioned in Episode:

Big Idea To Bestseller
Take Our Social Media Quiz
Work with The Social Snippet
Join The High Vibe Women Online Community

Send me a text!

Support the show

For Your Information:

• Host your podcast on Buzzsprout!

•Join The High Vibe Women Online Community!

• Join our favourite scheduling platform Later

• FLODESK Affiliate Code | 25% off your first year!

• Connect with Kristina

 
 Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!

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Today, we are bringing you a special episode in partnership with Adobe Acrobat.

Kristina and Maria have been in a stretching season where the inbox is full and the time between meetings is limited. That’s why they’re sharing an up-to-date list of what they’re doing to combat overwhelm and continue scaling in this season without burnout.

If you’re feeling like your plate is full and everything is piling up, this episode will help you start working smarter, not harder.

Tune in to hear:

• Lessons learned the hard way from scaling 2 businesses.
• Tips on outsourcing the right things to free up the most space for you.
• The business hacks Kristina and Maria are using to help them operate more efficiently.
• How to identify work that is your highest and best use.
• How tech tools can free up headspace and mental load.
• The Adobe Acrobat podcasting tool.

If you’re looking to save time, reduce stress, and create more mental space, this episode covers everything Kristina and Maria are doing to stay on top of their schedules, and what you can start implementing today.

Mentioned in Episode:

Try out Adobe Acrobat’s PDF Spaces

Take Our Social Media Quiz

Work with The Social Snippet

Join The High Vibe Women Online Community

Send me a text!

Support the show

For Your Information:

• Host your podcast on Buzzsprout!

•Join The High Vibe Women Online Community!

• Join our favourite scheduling platform Later

• FLODESK Affiliate Code | 25% off your first year!

• Connect with Kristina

 
 Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!

Website . Instagram . Facebook . Linkedin

When building a business rooted in community, referrals—and harnessing strong referral relationships—are crucial to growth.

But should your business buy them?

Experienced business leaders, CEOs, and referral partners, Kristina and Staci Millard dive into this hot topic, helping you map out the best ways to both get and give referrals in order to build a thriving business and community.

Tune in to hear:

• The difference between affiliates vs. referral partners—and which Kristina and Staci prefer
• How Kristina and Staci have leveraged the power of referrals to scale their businesses
• How to give back to your referral sources and keep the cycle of trust and support flowing
• How to stay top of mind as a referral partner

If you’re looking to receive more referrals, or you’re considering paying for them to boost business momentum, listen to this first!

Kristina and Staci have an honest and real conversation about the ups and downs of building a referral-based business—so you can create referral relationships that actually build your business up, not drag it down.

Mentioned in Episode:
A podcast for when sales are slow
Big Idea To Bestseller
LinkedIn Starter Pack
Work with The Social Snippet
Join The High Vibe Women Online Community

Send me a text!

Support the show

For Your Information:

• Host your podcast on Buzzsprout!

•Join The High Vibe Women Online Community!

• Join our favourite scheduling platform Later

• FLODESK Affiliate Code | 25% off your first year!

• Connect with Kristina

 
 Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!

Website . Instagram . Facebook . Linkedin

Should your podcasts have seasons or run continuously?

Kristina and Ben are getting into this popular question they get during the launch process and helping you figure out what podcast strategy might work best for you!

This episode is for you if:

• You’ve always felt stuck starting a podcast because you’re unsure how to sustain it.
• You’re unclear about what to talk about on your podcast or how to structure it long-term. 
• You want to build more intention into your podcast strategy. 

Leaning on their experience of launching over 50 podcasts and producing over 1000 episodes a year. Kristina and Ben are breaking down the real pros and cons of podcast seasons versus a continuous podcast strategy and how to figure out which approach is the best fit for you!

Tune into hear: 

• What actually drives podcast growth
• Why consistency matters more than perfection.
• How to build a show that you can stick with long-term. 
• Top ways to avoid podcast burnout. 

There is no one-size-fits-all approach, but there is a way to make podcasting work best for your energy, your business, and your goals. Let’s navigate it together!

Mentioned in Episode:

Why our business started content days.

Open the door to your dreams by starting a Door Gurus franchise

Take Our Social Media Quiz

Work with The Social Snippet

Join The High Vibe Women Online Community

Send me a text!

Support the show

For Your Information:

• Host your podcast on Buzzsprout!

•Join The High Vibe Women Online Community!

• Join our favourite scheduling platform Later

• FLODESK Affiliate Code | 25% off your first year!

• Connect with Kristina

 
 Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!

Website . Instagram . Facebook . Linkedin

A good community is one of the fastest ways to grow your business.

Kristina and Maria know this because they’ve done it (twice!)

Though the question they always get asked is how to find the right community for the season of business you’re in right now. In this episode they are breaking down the art of finding the right community for your business goals and your personal values. Whether you're considering joining a new community, leaving one, or even starting your own, this episode is for you!

Key points to listen for:

• Should I join a new membership?
• Is it better to be deeply involved in one or two communities or be less involved in more communities?
• How do I build better relationships with membership leaders and business mentors?
• How do I start my own membership/community?
• Where can I find a new community to join?

If you're looking to build more community for your business this year, this episode will help on your path not just to find community, but community you can really grow and thrive with.

Mentioned in Episode:

Big Idea To Bestseller

How Women Build Wealth and Scale Business Differently (Feat. Eleanor Beaton)

Take Our Social Media Quiz

Work with The Social Snippet!

Join The High Vibe Women Online Community

Send me a text!

Support the show

For Your Information:

• Host your podcast on Buzzsprout!

•Join The High Vibe Women Online Community!

• Join our favourite scheduling platform Later

• FLODESK Affiliate Code | 25% off your first year!

• Connect with Kristina

 
 Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!

Website . Instagram . Facebook . Linkedin

In this joint edition of the Community and Inspire + Move podcast, Kristina Bartold and Alli Arruda are talking about all things personal branding. 

Everyone has a personal brand, but few truly leverage it to its full potential. 

Alli and Kristina are getting into what it takes to build a personal brand that gets noticed and how to overcome the feelings of self-doubt or cringe that pop up.

Tune in to hear:

• How authenticity helps your personal brand connect with your audience on a deeper level.
• Embracing cringe, and how discomfort can actually boost your visibility and confidence.
• Why visibility isn’t just about posting more, but equally about being consistent.
• How community and meaningful connections can help build your personal brand.
• The stories of how Alli and Kristina have built their personal brands by showing up authentically and navigating the highs and lows of visibility.
• How to use your podcast as a personal brand tool.

If you're looking to level up your personal brand, increase your visibility, and your impact, this episode is for you!

Connect with Alli on Instagram!

Mentioned in Episode:

Try out Adobe Acrobat’s PDF Spaces

Vanessa Bowen on rewiring your money mindset
LinkedIn Starter Pack
Work with The Social Snippet
Join The High Vibe Women Online Community

Send me a text!

Support the show

For Your Information:

• Host your podcast on Buzzsprout!

•Join The High Vibe Women Online Community!

• Join our favourite scheduling platform Later

• FLODESK Affiliate Code | 25% off your first year!

• Connect with Kristina

 
 Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!

Website . Instagram . Facebook . Linkedin

Hey Community family, in today’s episode Kristina and Maria are pulling back the curtain on the content mistakes they made in 2025 and the changes they are making to see even more success in 2026.

If you want to skip some of the guesswork and the trial and error on social media this year, tune in to take our best advice and implement it in your own way!

Some of the key mistakes covered are:

• How over-batching your content can actually hold you back.
• Why forcing consistency without the proper intention/strategy leads to burnout.
• How missing out on timely content can cost you engagement. 
• Why you might need to build more social proof in order to sell more on social media

Your content strategy should work with your life, not against it.

We want to help you let go of the pressure to “do it all” when it comes to your content strategy. Instead let’s cut the fluff and get you creating with more purpose and alignment in 2026!

If you’re ready to refine your content strategy, create more impactful content, and show up online with confidence, this episode is for you.

Mentioned in Episode:

Big Idea To Bestseller

LinkedIn Starter Pack

Work with The Social Snippet

Join The High Vibe Women Online Community

Send me a text!

Support the show

For Your Information:

• Host your podcast on Buzzsprout!

•Join The High Vibe Women Online Community!

• Join our favourite scheduling platform Later

• FLODESK Affiliate Code | 25% off your first year!

• Connect with Kristina

 
 Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!

Website . Instagram . Facebook . Linkedin

AI content is changing social media forever.

Whether you like it or not, it’s here, and we need to leverage it as much as we can to improve our systems and workflows.

But that doesn’t mean we need to replicate it in our content.

Your content is your opportunity to show the world who you are, why you’re different, and what you’re going through. Don’t blend in with AI-generated junk just to show up online more often. Lean into what makes you, you.

In this episode of Community, Kristina and Maria are diving into how to create content that AI can’t replicate so you can stand out and foster real connection online.

Tune in to hear:

• Why authenticity will outperform AI-generated content in 2026.
• The difference between using AI as a tool vs. outsourcing your voice.
• How founder stories and personal storytelling are becoming your biggest marketing asset.
• What makes content feel human and relatable.
• Tactical ways to create “anti-AI” content that builds real connection.
• How to build a content bank rooted in real conversations and lived experience.
• Why vulnerability, done well, creates trust.

Your authenticity is your greatest competitive advantage. Don’t water it down with ChatGPT.

If you’re ready to create content that actually connects, listen in and let us know what resonates @thesocialsnippet.

Mentioned in Episode:

Big Idea To Bestseller

Jim Carter’s Newsletter

Take Our Social Media Quiz

Work with The Social Snippet

Join The High Vibe Women Online Community

Send me a text!

Support the show

For Your Information:

• Host your podcast on Buzzsprout!

•Join The High Vibe Women Online Community!

• Join our favourite scheduling platform Later

• FLODESK Affiliate Code | 25% off your first year!

• Connect with Kristina

 
 Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!

Website . Instagram . Facebook . Linkedin

The balancing act of building trust and monetizing can be tough.

Kristina has walked this typerope and is sharing her hard-won lessons from building community and turning profit.

Whether you're a podcaster, founder, community builder, or content creator, this episode is your guide to grow your community and your business without over-monetizing too soon.

Tune in to hear:

• The dangers of monetizing your community too early and how it can hurt trust.
• Why building relationships first leads to a more engaged and loyal audience.
• How to successfully blend value-driven content with subtle monetization strategies.
• Kristina’s personal experience of growing a podcast community without focusing on sales right away.
• Tips on how to keep the balance between free and paid content

If you’ve wondered what the right balance of serving vs selling is, we hope this episode will inspire you to lead with value and prioritize building trust before you monetize your audience so you have long lasting and high level relationships!

Mentioned in Episode:

Big Idea To Bestseller

The Social Snippet Content Machine GPT

Why you should have an Instagram broadcast channel

Join our Instagram broadcast channel

LinkedIn Starter Pack

Work with The Social Snippet!

Join The High Vibe Women Online Community

Send me a text!

Support the show

For Your Information:

• Host your podcast on Buzzsprout!

•Join The High Vibe Women Online Community!

• Join our favourite scheduling platform Later

• FLODESK Affiliate Code | 25% off your first year!

• Connect with Kristina

 
 Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!

Website . Instagram . Facebook . Linkedin

Today on Community, Kristina sits down with the incredible Kimberley Hiebert, CEO of Door Gurus to dive into Kimberley’s journey from the streets of Vancouver to becoming a successful business owner, franchisor, and community builder. 

Key topics covered:

• From being a foster child to running multiple successful businesses, Kim discusses how every part of her past has led her to where she is today.
• Despite its challenges, Kim reflects on the power of building businesses with family and the trust that comes with it.
• How moving from a paycheck mentality to a profit mindset, along with smart investing, transformed her financial future.
• The importance of relationships and community building.
• How networking (the real way!) has played a pivotal role in her entrepreneurial journey.

Kimberley’s story, personality and business expertise are a rare combination that make her truly one of a kind. Don’t miss out on her candid insights that will empower you to build from the ground up and believe for more.

Kimberley is proof that with resilience, community, and the right amount of risk, you can create the life and business you’ve always dreamed of!

Connect with Kim:

FOUND-Her

FOUND-Her Podcast

Kim’s Episode with Kristina

Instagram

Buy Kim’s Book: Awkward Family Dinners

Door Gurus

Mentioned in this Episode:

Big Idea To Bestseller

LinkedIn Starter Pack

Work with The Social Snippet

Join The High Vibe Women Online Community

Send me a text!

Support the show

For Your Information:

• Host your podcast on Buzzsprout!

•Join The High Vibe Women Online Community!

• Join our favourite scheduling platform Later

• FLODESK Affiliate Code | 25% off your first year!

• Connect with Kristina

 
 Don’t forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform!

Website . Instagram . Facebook . Linkedin