Gone are the days of reaching out to people using traditional methods of communication. Messages sent through text or email easily get lost in translation. To make authentic and deeper connections, you need vulnerability.

Vulnerability is the key to connection.

What better way to communicate vulnerability than with video?

In this episode of Dubb’s podcast Connection Loop, Dubb founder and CEO Ruben Dua spoke with Ken Walls to talk about making connections with people through video. Ken is the CEO of Client Solution Innovations, an agency that helps entrepreneurs scale their businesses by offering consulting, branding, and digital marketing services. He is also the founder of GrOwLive Academy, which offers on-demand training encompassing social media, live streaming, and podcasting.

Listen to more episodes here (dubb.com/cl-podcast).

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In this day and age, running a business does not only call for establishing an online presence; it also requires differentiating yourself from the rest of the competition by building authority and demonstrating thought leadership. Although the process may initially seem overwhelming and even frustrating, there are proven effective ways to find your voice and exercise your influence on the internet.

In this episode of Connection Loop, Dubb founder Ruben Dua discusses building an authority platform online with Chris Kirkpatrick. Chris is the president and founder of LIFE180, a full-service entrepreneurial agency dedicated to helping entrepreneurs succeed by launching, advancing, and optimizing their businesses.

Chris imparts valuable knowledge during the episode, such as practical ways to dominate the first page of search engines, like setting up Google Alerts for your brand and your name. He also expounds on the value of communication, community, and connection in setting your brand apart from the marketplace. If you want to find out the best practices to maintain your online presence and navigate your system to success, then this episode is definitely for you.

Visit dubb.com/cl-podcast for more episodes.

Product management is one of the most important functions in a company. The success of a business depends on the success of the products or services it offers, which are in the hands of product professionals.

However, we must understand that everything is a product. So even though you might not be part of your company's product team, it's crucial that you recognize the value of your product and how it can best serve your customers. Because fundamentally, your product is your business card.

But is it possible to truly uphold a product-led culture? And how do we make the product our best marketing vehicle?

In this episode of Connection Loop, Dubb founder Ruben Dua examines the future of product management with Carlos Gonzalez de Villaumbrosia. Carlos is the founder and CEO at Product School, a global leader in product management training with over one million students undergoing real-world case studies and hands-on mentorship. So whether you're looking to empower your teammates to improve your product or simply want to know about the trends in product management, we're sure you'll find this episode helpful.

Visit dubb.com/cl-podcast for more episodes.

Getting into the process of creating video content for business can be overwhelming for most people. It can be challenging to have the storytelling down, let alone muster the confidence to put yourself in front of the camera. In addition, there's also the internal debate about whether you should embrace minimalism or maximalism for your video equipment and studio setup. But while these are all actual and significant setbacks, they're not as difficult to overcome as you might think.

In this episode of Connection Loop, Dubb founder Ruben Dua speaks with Kenn Okazaki about how to assemble the ideal video studio and recording process. Kenn works as a video marketing strategist for Oz Media Global, a video marketing agency whose clients are some of the world's leading speakers and influencers.

During the conversation, Kenn illustrates how you can pull off the Dubb Studio Makeover and his branded process for creating video content called HILDA. This episode is for anyone looking to improve their video production process, increase their engagement, and understand the intricacies of video marketing.

Visit dubb.com/cl-podcast for more episodes.

In this episode of Dubb’s podcast, “Connection Loop”, Dubb’s Founder, Ruben Dua (@rubendua) meets with Rachel Lee.

All of us know what mindfulness and entrepreneurship are. However, when you combine them together, it becomes less obvious. In the hustle and bustle of running a business, it can seem hard, perhaps virtually impossible, to be mindful. That being said, by embracing mindfulness as an entrepreneur, you can gain an edge. You are more focused and are able to successfully navigate issues or problems that land on your plate.

So how do you embrace mindful entrepreneurship? And how can you do so if you haven’t engaged in any mindfulness before?

In this episode of Connection Loop, Dubb founder Ruben Dua discusses mindful entrepreneurship with Mariya Palanjian. Mariya is the founder and CEO at Globafly and Roma Leaf. Globafly pairs brands with influencers to create meaningful engagements with the right audience. Roma Leaf is a premium CBD company that is focused on adding relief to people’s routines. Mariya has some great insights on how you can embrace mindful entrepreneurship, whether you are running one company or more than one company. It’s a great conversation that any startup founder will find useful. Enjoy the discussion!

Want to learn more from Mariya Palanjian about mindful entrepreneurship?

Whenever we are trying to sell a product or service to another person, we need to ensure that we are stepping into their shoes. Empathy is a key attribute in becoming a better sales professional. Ultimately, we aren't just trying to solve problems that our prospects recognize that we have. We want to show them that our product or service can solve a major need in their lives.

Sounds great, right? Yet showing that need can be easier said than done. It takes time to develop this skill and leverage it when you are interacting with all types of prospects.

So what can you do?

In this episode of Connection Loop, Dubb founder Ruben Dua and David Walter sit down and discuss how you can show prospects what they truly need. Among his many accolades, David is the number one bestselling author of Million Dollar Rebuttal: Cold Calling is NOT a Numbers Game. David is an extremely knowledgeable voice in the world of sales, so he has some insights and advice that can help you hit your sales goals. Whether you are struggling to exceed your sales quota or are looking for a better way to communicate with your prospects, you’ll get a lot from this episode. Enjoy!

Whether you have founded or work for a startup, you are almost certainly thinking about new ways to grow your business. Especially for young companies, growth is one of the most important things that should be on your mind. Without it, it is extremely hard for your startup to survive. With it, however, you will be well on your way to scaling your business.

That being said, how can you achieve that growth? And how can growth hacks help you get much closer to effectively and efficiently growing your startup? In this episode of Connection Loop, Dubb founder Ruben Dua discusses these topics with Hamlet Azarian. Hamlet is the founder of Retail Merchant Group, LLC and is the co-chief executive officer at Azarian Brothers Consulting. Hamlet has extensive experience in studying and applying growth hacks to grow businesses, meaning that there is a lot that you’ll get from this episode.

Whether you just started your startup or are looking for ways to reach your growth goals, this episode is for you. At the end of this episode, you’ll have a great idea of what growth hacks are and how they can make a significant difference in your startup’s future. Enjoy the conversation!

Whenever we are trying to sell something, we can’t just look at our goals and objectives. We need to focus on our prospects and the problems that they are facing in their lives. That said, getting into our customers’ brains is easier said than done. We may intend to be empathetic and solve our audience’s problems or issues, yet we may not have a great idea of what those problems or issues actually are.

In this episode of Connection Loop, Dubb founder Ruben Dua and Marty Bickford sit down to discuss how to dialogue with your customer’s brain. Marty has been in the Silicon Valley startup world for over 25 years. Now, he is at a startup called BOSS Startup Science, where he and his colleagues help startup founders navigate early-stage business decisions.

Marty and Ruben had a great conversation about sales, marketing, and how you can better sell to your prospects. Some of the topics discussed in this conversation include common mistakes that startup founders make, why you shouldn’t confuse efficiency for effectiveness, why you need to truly understand product-market fit, and the value of pivoting early, rather than later. We hope you enjoy the conversation!

All of us recognize that we have personal brands. Whether you are just starting your career or are the CEO of your own company, your personal brand can play a huge part in reaching your goals. With that said, many of us don’t exactly know how to build our personal brands. We know it’s important, yet we don’t know how to actually go from point A to point B.

So what can we do? We can start by listening to this episode.

In this episode of Connection Loop, Dubb founder Ruben Dua and Ian Moyse sit down to discuss the essentials of personal branding. Ian Moyse is the chief revenue officer at OneUp Sales, which is a company that sells sales productivity software. Among the things discussed in this episode include how to represent yourself in the most authentic way possible, why you need to see what people can find out about you online, why you need to post discussion pieces rather than advertisements, and why it is critical to think about when you are posting your content online.

This is a great episode for anyone that wants to better promote their personal brands. Enjoy the discussion!