ConnectWise Podcast Network

Find more free content to support your MSP business at http://www.continuum.net/podcast. The managed IT services market is a crowded one, and it can be difficult to differentiate yourself from the competition and showcase what makes your business unique.  In this edition of The Weekly Byte, we look at several steps you can take to increase your visibility, stand apart from the crowd and demonstrate your unique value in your local market.

Tune in today to make sure you're following these best practices and are doing everything you can to get noticed!

Find more free content to support your MSP business at http://www.continuum.net/podcast. A picture is worth a thousand words, and images play a big role in Web marketing today—but there’s more to visuals than simply uploading a picture to your website and letting it display as is. By using Alt Tags and Title Tags, you can add additional context and language into your images that both improve user experience and improve SEO.

Tune in to this episode of The Weekly Byte to discover the difference between each of these tags, what value they provide and more!

Find more content at www.continuum.net/podcast. Losing key employees can have a significant impact on your business. Most MSPs have trouble finding and retaining their top talent, however, equity compensation plans are a great way to incentivize employees to stay with your company. There’s a lot to consider when building equity compensation plans, so how do you ensure you’re building effective plans that will help you keep your rocks tar employees?

On this episode of MSP Radio, we chat with Tom Fafinski, Co-Founder of Virtus Law, about some key factors to consider when creating equity compensation plans and how to build them effectively to keep your best employees.

Want more great info from Tom? Download our eBook with best practices for raising capital for your business at www.continuum.net/podcast. 

Go to http://www.continuum.net/podcast to download exclusive content related to this episode! Conferences are a great way for MSPs to network, learn, connect with their vendors and focus on growing their businesses. That’s why we created Navigate, Continuum’s Annual User Conference, to help our partners grow their business--and Navigate 2016 is sure to be one of the highlights of the year.

On this episode of MSP Radio, we chat with Courtney Margossian, Marketing Programs Manager at Continuum and queen of all things Navigate, about what Continuum partners can expect from Navigate 2016 and why you should attend this September.

Navigate 2016 will take place September 28-30 in Boston, MA at the Seaport World Trade Center. Register here: https://www.continuum.net/navigate2016.

Want more great content on Navigate 2016? Visit http://www.continuum.net/podcast for more info and to download our eGuide.

Find more downloadable content at http://www.continuum.net/podcast. Customer testimonials, success stories and case studies are essential in marketing today. There's no better way to convince your prospects that you're the right partner for their needs than by showing off existing customers who are already realizing the benefits of your products and services. In this edition of The Weekly Byte, we look at several steps to crafting great customer testimonials and case studies. Tune in now to discover what makes a good case study, how to conduct an interview and capture an effective story, and more!

Find more content for this episode at http://www.continuum.net/podcast. The IT channel has evolved quite a bit over the past decade. No longer are IT companies described as VARs, resellers or distributors to their vendors, but rather, they are partners. So how do you get more value out of your vendor relationships?

On this episode of MSP Radio, we chat with Chris Johnson, Co-Founder and CEO of Untangled Solutions, about how to build strong relationships with your vendors and get more value out of your partnerships. 

Listen now and don’t forget to check out our previous show with Chris about building profitable pricing packages: https://blog.continuum.net/how-to-create-profitable-managed-services-packages-mspradio-67. 

Download additional free content at http://www.continuum.net/podcast. In this episode of The Team Builders podcast, Continuum CMO Jeanne Hopkins and Senior Content Marketing Manager Joe Tavano take an interesting survey centered on communication and choices. Listen in to hear how it played out!

Download your free ebook for this episode at http://www.continuum.net/podcast. Nate is back from the Robin Robins Boot Camp, and he brought back some important takeaways from talking to numerous MSPs. From technology, to marketing, to KPIs and forecasting, Nate and Joe cover a variety of topics in this episode of MSP Radio. And of course, download your free copy of our new cybersecurity ebook at http://www.continuum.net/podcast.

Go to http://www.continuum.net/podcast for more shows and downloadable content. For This episode of The Weekly Byte explores four ways LinkedIn can help you grow your business, from building your brand to expanding your prospect list and everything in bet

Download this episode's ebook at http://www.continuum.net/podcast/. Effectively pricing and packaging your services can be one of the most difficult challenges to tackle as an MSP. How do you know you’re maximizing your profits while not scaring away prospects with prices that are too high?

On this episode of MSP Radio, we chat with Brandon Garcin, Content Marketing Manager at Continuum, about a recent pricing study Continuum commissioned through Spiceworks and some of the strategies MSPs are using to price their services.

For more information on the topic, download our new Pricing and Profitability eGuide here: http://www.continuum.net/podcast/.