Consulting Matters

Consulting Matters

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Consulting Matters episodes

  • Big Four to Big Impact: Michelle Natalya Moore on Moving from Confusion to Confidence in Her Authentic Business Purpose (Ep118)

    In this episode of Consulting Matters, I sit down with Michelle Natalya Moore, a former Big Four equity partner who transformed her career, and her life, to align with her authentic business purpose. We dive deep into how Michelle moved from overthinking and analysis paralysis to finding confidence and clarity in her own business journey.

    Michelle shares her incredible path from working on complex digital transformations in Russia to building a business that champions digital well-being and supports teams and leaders to thrive without cognitive overload.

    In this episode, you’ll learn:
    • Why transitioning from corporate success to entrepreneurship is more than just a career change; it’s a full-on life transformation.
    • How Michelle recognized her own “Zoom addiction” during COVID and turned that challenge into a catalyst for her new purpose.
    • The signs of cognitive overload (hint: messy digital closets, reactive cultures, and more) and how to design work-life balance that works for you.
    • The power of “being seen," how Michelle’s branding, messaging, and photography unlocked her authentic voice.
    • How Michelle uses the Orlando Offline Club to help teams unplug, innovate, and reconnect with purpose.
    • The real reason tech can both help and hurt and why it’s crucial to design your relationship with technology intentionally.
    • Key Takeaway:

      Michelle’s journey shows that moving from confusion to confidence in business is not a one-time event but an iterative process. She shares how aligning with your purpose, and getting your ideas out of your head, can lead to impactful, authentic success.

      Timestamps and Key Topics:

      (0:00:00) - Building a Purpose-Driven Consulting Business
      A Big Four equity partner turned digital well-being strategist shares her journey and tips for building a purpose-driven consulting business.

      (0:03:19) - Navigating Career Transitions and Purpose
      A dynamic career in management consulting, starting with an MBA in Houston and a move to Moscow, leading to a shift towards social impact work.

      (0:18:10) - Building a Purpose-Driven Activist Business
      Transitioning between business models, focusing on B2B, creating offline experiences, addressing digital harms, advocating for balanced technology use.

      (0:30:06) - Crafting Messaging and Branding With Purpose
      Positioning and messaging for personal brand, work-life design for mental energy, symbolism of ginkgo leaf, recognizing cognitive overload, healthier tech relationship for high achievers.

      (0:35:26) - Managing Attention and Digital Overload
      Maintaining focus, minimizing distractions, and decluttering digital tools are key to harnessing attention in our work and personal lives.

      (0:40:26) - Designing Environments for Productive Work
      Intentional design of virtual and physical workspaces can enhance productivity, creativity, and well-being for individuals and teams.

      (0:55:28) - Navigating Tech Relationships for Activism
      Your Tech Relationship" Substack newsletter discusses regulating social media, managing technology use, and transitioning from a Big Four equity partner.

      (1:01:28) - Navigating Iterations in Business Growth
      Nature's transformation journey in entrepreneurship, emphasizing iteration, purpose, digital well-being, and aligning values with a changing world.

      (1:07:19) - Sharing Success Stories for Business Growth
      Michelle's transformative journey working with me, showcased on my website's success stories page, highlights impactful work and offers personalized guidance.

      About the guest: Michelle Natalya Moore is a Capacity Consultant and Digital Wellbeing Advocate dedicated to empowering high-achieving women to reclaim and enhance their creative, intellectual, and mental capacities. With over 25 years in international consulting—including roles as an equity partner at PricewaterhouseCoopers and Ernst & Young—Michelle experienced firsthand the toll of constant task-switching and overwork on cognitive function. This realization led her to explore and develop strategies for focus and presence, which she now shares through her consulting programs and retreats. Her mission is to help others achieve accomplishment with ease by restoring their mental bandwidth and fostering a healthier relationship with technology. https://www.michellenatalyamoore.com/ 

      About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling.

      Ready to turn your expertise into a business that makes both impact and income? Work with me: https://www.betsyjordyn.com/services 

      1 hr 9 min
    • The Art and ROI of Sabbatical with Cady North (Ep117)

      What if the key to your next level of growth isn't pushing harder, but stepping back?

      In this episode of Consulting Matters, Betsy Jordyn is joined by Cady North, financial advisor, author, and entrepreneur, to explore the transformative power of sabbaticals—especially for high-achieving consultants and coaches. They unpack the mindset shifts, financial considerations, and long-term rewards that come from stepping away intentionally.

      Whether you’re facing burnout, navigating a life transition, or simply seeking clarity on what’s next, this episode will help you view rest not as a reward, but as a strategic investment in your business and your well-being.

      Timestamps and Key Topics:
      (0:00:01) – The Power of Taking a Sabbatical
      How a sabbatical can spark deep clarity and healing for high-achieving professionals. Includes lessons on embracing stillness and preparing financially.

      (0:08:13) – The Value of Taking a Break
      Why sabbaticals are becoming more common—and necessary—for personal growth, creativity, and exploring new possibilities.

      (0:20:31) – Rediscovering Work-Life Balance and Entrepreneurship
      How time off can lead to a more sustainable work-life rhythm, and inspire business reinvention that reflects your true values.

      (0:28:41) – Reflections on Sabbatical and Return
      How intentional pauses open space for creativity, redefine productivity, and guide your re-entry into work with renewed purpose.

      (0:33:55) – Navigating the Post-Sabbatical Transition
      What to expect as you transition back into business, and why honoring your new pace and energy is key to long-term success.

      (0:39:15) – The Art of Taking Sabbaticals
      Financial planning tips, mindset shifts, and real client stories that illustrate the ROI of taking a well-designed break.

      (0:47:05) – The Power of Sabbatical Coaching
      Why communication, intention, and structure matter when planning a sabbatical—and how Cady supports her clients through the process.

      (0:54:06) – The Power of Sabbatical Reflection
      How to use nature, movement, and creative practices to process insights and build a business that aligns with who you truly are.

      Resources Mentioned:

      • The Art of the Sabbatical by Cady North: https://a.co/d/76fbRkg

      • Learn more about Cady North and her coaching: www.cadynorth.com

      • Explore Betsy Jordyn’s clarity and brand positioning work: www.betsyjordyn.com/services

      • Watch the video on YouTube.
      • About the Guest:

        Cady North is a personal finance expert. She works one-on-one with women to support their money journeys and writes about money, mindset, and work breaks. After spending more than a decade in corporate roles, her life-changing sabbatical in 2015 led her to start her entrepreneurial journey.

         As founder and CEO of North Financial Advisors and author of The Resiliency Effect, and The Art of the Sabbatical, her work has been featured in The Wall Street Journal, Business Insider, and The Washington Post. She is a CERTIFIED FINANCIAL PLANNER®, Registered Life Planner®, and has an MBA from Georgetown University and BA from the University of Texas at Austin.

        About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling.

        Ready to turn your expertise into a business that makes both impact and income? Work with me: https://www.betsyjordyn.com/services 

        Subscribe and Share:
        Subscribe to Consulting Matters on your favorite podcast app so you never miss an episode. If this conversation inspired you, share it with a friend who may be ready to explore the ROI of rest.

        1 hr 1 min
      • Reflections from My Sabbatical (Ep116)

        Have you ever thought about hitting pause on your business—but immediately wondered how that could even work?

        In this powerful first episode of the Consulting Matters podcast (formerly Enough Already), host Betsy Jordyn shares her personal story of stepping away from her business for a sabbatical after experiencing deep, soul-level, exhaustion. She unpacks what led her to take the break, how she funded and planned it, and most importantly, what she discovered in the silence.

        This episode is more than a personal update—it’s a roadmap for high achievers, especially consultants and coaches, who’ve been running on empty but aren’t sure how to stop. If you're questioning your next move, craving clarity, or ready to rebuild from a more grounded place, this conversation is for you.

        What You’ll Learn:
        • Why high achievers need courage—not just strategy—to take a sabbatical

        • How Betsy planned, funded, and structured her time away

        • What to expect in the discomfort of rest (and how to move through it)

        • How her sabbatical became the catalyst for a business and brand reinvention

        • The biggest ROI: walking away from performance addiction to rediscover purpose

        • How she’s choosing purpose over perfection in her return to work

          Where To Dive In: 

          0:00:00) - Navigating a Sabbatical and Return
          (0:09:47) - Personal Growth Through Sabbatical Transformation
          (0:16:08) - Walking Towards Purpose and Clarity
          (0:27:06) - Discovering Clarity and Purpose Through Sabbatical
          (0:37:18) - Consulting Matters Podcast Launch and Services

          If you’re a purpose-driven consultant or coach ready to build a sustainable, impactful business, hit subscribe and share this episode with someone who might need permission to pause.

          Resources Mentioned:
          • Work with Betsy: www.betsyjordyn.com/services

          • Contact Betsy directly: [email protected]

          • Learn more about Michelle Natalia Moore and digital detox:

            About the host: Betsy Jordyn is a business mentor, brand messaging strategist, and former Disney consultant who helps purpose-driven consultants and coaches build profitable businesses rooted in their unique strengths. With over 20 years in the industry and a knack for turning big ideas into clear positioning, she's your go-to for strategy that aligns with your calling.

            Ready to turn your expertise into a business that makes both impact and income? Work with me: https://www.betsyjordyn.com/services 

            39 min
          • Consulting Matters | Official Trailer with Betsy Jordyn

            It’s time for you to make the money and the difference you’re fully capable of as a consultant, coach, and business owner! If you’re ready step into your NEXT LEVEL of success and impact and attract MORE of the right clients and STRATEGIC opportunities - you’ve come to the right place.

            Join your host, Betsy Jordyn, ex-Disney organizational consultant and successful consulting business owner turned business mentor and brand positioning strategist, for inspiration, proven best practices, real-world examples, and actionable strategies to accelerate and elevate your influence, impact, and income.

            Tune into each episode to gain the mindset, knowledge, and skills to position yourself for the clients and opportunities you’re meant for, get paid for the value you create (not just your time) and achieve your purpose and profit goals.

            This is your place to learn how to own the transformational power of what you do and persuasively communicate its value – in your messaging, offers, website and content – so you grow your business with rock-solid clarity and confidence.

            Subscribe and follow Consulting Matters today so you never miss an episode!

            Share this podcast with your friends and colleagues and together let’s elevate the role and purpose of consultants and coaches, without selling out or playing small.

             🎧 Podcast website: https://www.betsyjordyn.com/podcasts/consulting-matters

             🧭 Explore Betsy Jordyn’s website: www.BetsyJordyn.com

             📩 Connect with Betsy Jordyn on LinkedIn: https://www.linkedin.com/in/betsyjordyn/

             

             

            2 min
          • Enough Already Announcement!

            I'm popping in with some big news! I'm giving myself a gift – a sabbatical!

            From now until February 2025, there won't be any new Enough Already podcast episodes. But this isn't just a vacation; it's an intentional space to rethink how I can serve my clients better and tap into new ideas, like the book I want to write and my evolving business strategy.

            A quote by Richard Rohr inspired me: 'Doing must be balanced out by not doing.'

            I'm embracing this balance to bring my best to my clients, even though it comes with nerves around finances. I believe this sabbatical will be a huge investment in myself and my work.

            While I'm pausing the podcast and new client work, I'm still passionate about helping mid-career professionals build standout consulting and coaching brands. My team will share highlights from past episodes on YouTube and LinkedIn, so if we're not connected yet, please do so! You can also sign up for my client waitlist on my website and get access to free brand messaging trainings.

            If you've ever thought about taking a sabbatical or have tips to share, I'd love to hear from you. Email me or connect on LinkedIn. 

            Thanks for listening, and I look forward to returning in February 2025!

            NEXT STEPS To build your business and brand right…the first time, grab my roadmap and guide → https://www.betsyjordyn.com/roadmap

            If you’re on LinkedIn, come say hi! https://www.linkedin.com/in/betsy-jordyn/ Learn more about my VIP brand-building services → https://www.betsyjordyn.com/services

            If you enjoyed this episode, please leave me a review! <3 It really helps me get actionable inspiration for consultants and coaches who need it the most!

            4 min
          • My Top 5 Consulting, Coaching & Entrepreneurial Mistakes (and How to Avoid Them) (Ep115)

            It’s hard to believe it, but I’ve had my own consulting and coaching business for almost 15 years! Along the way, I have had my successes…and failures.

            In this episode, I share with you the 5 biggest mistakes that I’ve made over the past 15 years with the hope you’ll learn from me, avoid my mistakes, and build a thriving consulting or coaching business.

            Everything from not listening to great advice from one of the world’s best branding experts to investing in the wrong people – these are all a part of my journey. I hope you use my mistakes to empower you to set your business up right from the start and save money, time, and frustration!

            Here’s a look at this episode…

            0:04:06: Mistake #1: Letting scarcity dedicate my business model and brand (or lack thereof)

            0:07:47: Mistake #2: Creating not one but two fictitious business names!

            0:10:25: Mistake #3: Let too many cooks into my website kitchen, without having a clue on how it all worked, which led to a website that didn’t look like me OR convert

            0:14:40: Mistake #4: Under-estimated how big of a business shift it was when I pivoted from consulting to the brand messaging I do now

            0:17:10: Mistake #5: Didn’t do enough due diligence before partnering with vendors and other consultants and coaches

            0:20:13: How I made meaning out of the mistakes and use them to propel my client’s success and impact

            NEXT STEPS

            To build your business and brand right…the first time, grab my roadmap and guide → https://www.betsyjordyn.com/roadmap

            If you’re on LinkedIn, come say hi! https://www.linkedin.com/in/betsy-jordyn/

            Learn more about my VIP brand-building services → https://www.betsyjordyn.com/services

            If you enjoyed this episode, please leave me a review! <3 It really helps me get actionable inspiration for consultants and coaches who need it the most!

            26 min
          • How to Get and Use Powerful Client Testimonials (Ep114)
            Ready to turn your client success stories into powerful tools that attract and convert clients?

            Tune into this episode of the Enough Already podcast to discover how to create benefit-driven testimonials and case studies that elevate your brand and make it easy for you to convince new clients to work with you.

            What you’ll discover in this episode:

            0:01:28: Why testimonials are so incredibly important to your business success

            0:03:36: The #1 big testimonial mistake that turns away potential clients

            0:07:30: Why you’ll see your social proof soar when you STOP asking for recommendations (and what to ask for instead)

            0:09:45: The anatomy of a testimonial or case study that offers social proof and builds your credibility

            0:11:50: 3 Simple Steps to compelling testimonials and case studies

            0:15:36: How to use your testimonials and case studies to land more clients, conduct market research, write amazing website copy, optimize your LinkedIn profile, and more!

            NEXT STEPS

            For examples of how to create benefit-driven testimonials, check out my testimonial page → https://www.betsyjordyn.com/testimonials

            For examples of how to create compelling case studies, check out my success stories page → https://www.betsyjordyn.com/success-stories

            If you’re on LinkedIn, come say hi! https://www.linkedin.com/in/betsy-jordyn/

            Learn more about my VIP brand-building services → https://www.betsyjordyn.com/services

            If you enjoyed this episode, please leave me a review! <3 It really helps me get actionable inspiration to consultants and coaches who need it the most!

            27 min
          • Nail Your Consulting or Coaching Niche with 5 Simple Strategies (And Get It Right the First Time) (Ep113)
            Is lack of clarity about your niche keeping your consulting or coaching business visions stalled and stuck

            Discover how to finally nail your niche so you can get traction on your goals!

            Tune into the Enough Already podcast for 5 simple strategies to help you get clear and confident on your niche and the ideal clients who value (and will pay for) your unique strengths and consulting or coaching approach.

            What you’ll discover in this episode:

            0:01:05: The real costs that you’ll incur if you don’t choose a niche

            0:07:54: The #1 misconception consultants and coaches have about choosing a niche that absolutely makes it impossible to choose one

            0:11:10: The common objections to choosing a niche (and how to overcome them)

            0:18:48: 5 simple ways you can jumpstart your niche clarity and confidence

            0:26:07: How to use your niche clarity to courageously build your breakthrough brand and boldly attract clients

            NEXT STEPS

            Download my value proposition template → https://www.betsyjordyn.com/template-value-proposition

            If you’re on LinkedIn, come say hi! - https://www.linkedin.com/in/betsy-jordyn/

            Learn more about my VIP brand-building services → https://www.betsyjordyn.com/services

            If you enjoyed this episode, please leave me a review! <3 It really helps me get actionable inspiration for consultants and coaches who need it the most!

            34 min
          • How Pixar’s “Inside Out 2” Changed My Understanding of the Fears That Stand in the Way of Our Consulting or Coaching Potential (Ep112)
            Is fear holding you back…or is it anxiety?

            My last episode of the Enough Already podcast was all about dealing with the fears that stand in the way of our consulting or coaching potential. To quickly recap, in the last episode, I shared why it’s totally normal to experience fear and how fears serve you. I also shared my definition of fear as I shared my definition of fear which is, “An unpleasant emotion that alerts us to a threat to getting our normal human needs met.”

            And then I went to see Inside Out 2 – the latest Pixar movie about the world of middle schooler Riley and the new emotions she has been experiencing since hitting puberty.

            If you haven’t seen this movie yet, it’s great.

            And it has completely transformed my understanding that it’s not fear that is standing in our way but anxiety.

            Tune in now to discover:

            • The differences between fear and anxiety
            • Why it makes total sense for consultants and coaches to have a stronger relationship with anxiety
            • New suggestions for how to deal with anxiety
            • NEXT STEPS

              Download a pdf slide deck of the previous episode (and when you get it, swap out the word “fear” for “anxiety” → https://www.betsyjordyn.com/four-fears

              If you’re on LinkedIn, come say hi! https://www.linkedin.com/in/betsy-jordyn/

              Learn more about my VIP brand-building services → https://www.betsyjordyn.com/services

              If you enjoyed this episode, please leave me a review! <3 It really helps me get actionable inspiration to consultants and coaches who need it the most!

              11 min
            • How to Overcome Your Fears & Build a Consulting or Coaching Business You Love (Ep111)
              Taking the Leap from Your 9-5 and/or Launching a Consulting or Coaching that Aligns with Your Passions and Strengths is one of the Hardest Career Decisions You’ll Ever Make

              That’s why it’s totally normal to have fears and self-doubt, especially around money.

              Tune into this episode of the Enough Already podcast for compassionate and practical strategies on how to recognize, embrace, and transcend fear so that you can move toward your consulting and coaching goals with greater clarity, focus, and confidence.

              What you’ll discover in this episode:

              0:01:00: The legit reasons why growing your own business is both exciting AND terrifying

              0:09:56: The psychology of fear and its hidden gifts – what you need to know BEFORE dealing with them

              0:13:57: What drives the four fears that ALL consulting and coaching businesses have at some point

              0:17:13: The 1 big mistake most people make when dealing with the fear that keeps them stuck and struggling

              0:21:57: Why you’ll transcend fear faster if you’re compassionate about them (even if they are causing you heartache)

              NEXT STEPS

              Download a pdf slide deck of this episode → https://www.betsyjordyn.com/four-fears

              If you’re on LinkedIn, come say hi! https://www.linkedin.com/in/betsy-jordyn

              Learn more about my VIP brand-building services → https://www.betsyjordyn.com/services

              If you enjoyed this episode, please leave me a review! <3 It really helps me get actionable inspiration for consultants and coaches who need it the most!

              32 min

            About Consulting Matters

            From the publisher's feed

            What does it really take to turn the best of your career, experience, and strengths into a thriving consulting or coaching business that makes money AND makes a difference?

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