Consulting Matters

I’ve been creating content for my business for over 13 years – Yikes! But I have only had a podcast for a little over 2 and go figure, it’s turned into one of the favorite things I do with my business.

After all, I get to dust off my interviewing skills and use them to unearth the brilliance of each of my guests.

But man oh man – it wasn’t easy to get here.

The reality is: Anytime you start something new or step outside of your comfort zone, there’s a massive learning curve and overwhelm!

In fact, starting my podcast was a perfect way to deepen my empathy for my clients who struggle with the same thing as they start their first consulting or coaching business, build their brand, craft messages and copy and get out there and get clients.

If you’re learning curve overwhelm is stopping you in your tracks, listen into this episode where I’ll share with you the 4 biggest lessons I learned from my first 100 podcast episodes, including:

So next time when your learning curve overwhelm threatens the achievement of your goals, hear my voice saying to you – you got this!

Tune in to say goodbye to the self-limiting, “I should already know this” myth and say hello to new possibilities for both your consulting and coaching business and the difference you can make for your clients.

Thinking about starting your own podcast?

I made you a free cheat sheet with what I learned are the 10 steps to getting it launched. Grab it here: www.betsyjordyn.com/podcast-starter-guide

About Me:

The Enough Already podcast is hosted by Betsy Jordyn. I’m an ex-Disney consultant turned business mentor and brand messaging strategist that helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world.

Related Podcast Episodes:

The CURE for Imposter Syndrome (Ep4)

Why Free Content = Instant Credibility (Ep20)

From Expert to Authority: How to Become a Thought Leader and Influencer with Carol Cox (Ep69)

Agree or disagree: How you parent reflects how you lead in the workplace.

I’d hedge a bet that you agree.

That’s why it’s so important to become more conscious of all the leadership skills you cultivate from raising children so that you can intentionally use them to enhance how you lead, coach, and advise others.

Today’s episode, I’m bringing on leadership consultant, keynote speaker and author of the book Manage Like a Mother: Leadership Lessons Drawn from the Wisdom of Mom, Valerie Cockerell.

On the show Valerie and I chat about her background growing up in France and how she became an operational leader and leadership trainer at Disney. But we focus on how she discovered with all of her formal leadership development training and experience; her greatest leadership lessons came from her time stepping away from her formal career to raise children.

You’ll hear:

Listen in and remember that every aspect of our lives serves to develop and grow us into the people, consultants, and coaches that we are and are becoming, including parenting.

Want to grow your own consulting or coaching business, thought leadership, and breakthrough brand?

Check out my VIP business mentoring and brand messaging programs, custom-designed to help you get to the heart of what you do as a consultant or coach with the right words that resonate with your clients and get them to want to work with you at https://www.betsyjordyn.com/services

About My Guest:

Valerie Cockerell is a leadership consultant, keynote speaker and author of the book Manage Like a Mother: Leadership Lessons Drawn from the Wisdom of Mom where she's got some down-to-earth advice for folks aiming to be top-notch leaders. From parenting tips to juggling tasks like a pro mom, handling conflicts, and being a solid role model, she shows how these skills easily transfer to the workplace and get results. You can learn more about her at https://cockerellconsulting.com/

About Me:

The Enough Already podcast is hosted by Betsy Jordyn. I’m an ex-Disney consultant turned business mentor and brand messaging strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world.

Links:

Discover your Consulting or Coaching Superpower by taking my free quiz at https://www.betsyjordyn.com/superpower-quiz

Get your Custom Business Development Resource library by taking my free quiz at https://www.betsyjordyn.com/resource-library-quiz

Swipe my Disney Secrets to Leadership, Consulting & Performance Excellence at https://www.betsyjordyn.com/disney

Sign up for a VIP Brand Building & Messaging Experience at https://www.betsyjordyn.com/services
Connect with me on LinkedIn: https://www.linkedin.com/in/betsy-jordyn/

Related Podcast Episodes:

Navigate the Challenges of Parenting and Entrepreneurship with Sari Goodman (Ep80)

Back to Basics in Leadership and Life with former EVP of Operations for the Walt Disney Resort Lee Cockerell (Ep43)

Front-Line to C-Suite | Inside the Heart and Mind of Former Disney COO and Experience Steward Jim MacPhee (Ep40)

Leading with Heart: Lessons from Simon T. Bailey’s Latest Book (Ep63)

Have you ever found yourself paralyzed by fear or doubt as you stand at the brink of launching your own consulting or coaching business or taking your success to the next level?

You’re not alone. I recently read that 70% of entrepreneurs struggle with self-doubt, often leading to missed opportunities or stunted growth.

It’s time to turn this around. I’m not just talking about shifting your mindset from fear to courage or even going from a fixed to a growth or learning mindset. We’re talking about an Adventure Mindset.

To share more about this is Laura Prescott. She is the founder of Wild Woman Coaching and she is going to help you redefine your approach to goal setting and achievement into something exciting and fun, where you can enjoy the journey towards your full potential as a consultant or coach as much if not more than, the destination!

Tune in and discover…

So, the next time fear and self-doubt stop you in your tracks and when the learning curve feels steep and overwhelming, try on an Adventure Mindset. Tune into this episode so you can see that everything you need to do to grow your success as a consultant and coach is part of the journey that can be enjoyed.

Want to grow your own consulting or coaching business, thought leadership, and breakthrough brand?

Check out my VIP business mentoring and brand messaging programs, custom-designed to help you get to the heart of what you do as a consultant or coach with the right words that resonate with your clients and get them to want to work with you at https://www.betsyjordyn.com/services

About My Guest:

Laura Prescott is a Certified Life and Mindset Coach for women and a passionate hiker and adventurer. She has taken a lot of paths in life, from moving across the country (twice) to leaving her 15-year career as a hairstylist to become a life coach, to thru-hiking the 485-mile Colorado Trail. You can learn more about Laura at https://www.wildwoman-coaching.com/

About Me:

The Enough Already podcast is hosted by Betsy Jordyn. I’m an ex-Disney consultant turned business mentor and brand messaging strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world.

Links:

Show notes and transcript at (add link for this podcast)

Get my FREE Cure for Imposter Syndrome course at https://www.betsyjordyn.com/offers/sYeADCJh/checkout

Discover your Consulting or Coaching Superpower by taking my free quiz at https://www.betsyjordyn.com/superpower-quiz

Get your Custom Business Development Resource library by taking my free quiz at https://www.betsyjordyn.com/resource-library-quiz

Swipe my Disney Secrets to Leadership, Consulting & Performance Excellence at https://www.betsyjordyn.com/disney

Sign up for a VIP Brand Building & Messaging Experience at https://www.betsyjordyn.com/services
Connect with me on LinkedIn: https://www.linkedin.com/in/betsy-jordyn/

Related Podcast Episodes:

How to Ditch Imposter Syndrome and Launch Your Dream Business with Dali Hammouch (Ep89)

How to Reverse Engineer Your Fear with Roy Bell (Ep27)

The CURE for Imposter Syndrome (Ep4)

Questioning Your Worth? 4 Reasons Why All Consultants and Coaches Do (Ep3)

Picture this: All your hard work getting clients has paid off. Not only did you land the work but now this client is working with you time and time again. And even better, they are so excited about working with you that they cannot help but refer you to others!

Sound like a pipedream?

It’s not! Today I have on show Bill Lee. Bill is the founder of the Center of Customer Engagement, which is a consulting firm dedicated to helping businesses of all sizes – including Apple and Suburu - grow through customer focus and engagement.

And he is a consulting and coaching entrepreneur who has applied these same principles to grow his own successful business.

In this episode, you’ll hear:

So, before you stress yourself out wondering how you’re going to get new consulting or coaching clients, listen to this episode with Bill. You’ll discover how you can make the most of your CURRENT client engagements and use your success stories to effortlessly meet your next clients.

Need help dialing into your ideal client and uncovering the unique value you create for them?

Check out my Brand Messaging & Positioning VIP Experience at https://www.betsyjordyn.com/messaging-positioning

About My Guest:

Bill Lee is the founder of the Center for Customer Engagement, which is a consulting firm dedicated to helping businesses grow through customer focus and engagement. He's the author of a bunch of books and he's worked with world-class companies like Apple and Subaru and so many more and he's a fan of Campbell's Heroes Journey. You can learn more about Bill at https://centerforcustomerengagement.com/

About Me:

The Enough Already podcast is hosted by Betsy Jordyn. I’m an ex-Disney consultant turned business mentor and brand messaging strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world.

Links:

Show notes and transcript at https://www.betsyjordyn.com/podcasts/enough-already/episodes/2148523091

Discover your Consulting or Coaching Superpower by taking my free quiz at

https://www.betsyjordyn.com/superpower-quiz

Get your Custom Business Development Resource library by taking my free quiz at https://www.betsyjordyn.com/resource-library-quiz

Swipe my Disney Secrets to Leadership, Consulting & Performance Excellence at https://www.betsyjordyn.com/disney

Sign up for a VIP Brand Building & Messaging Experience at https://www.betsyjordyn.com/services
Connect with me on LinkedIn: https://www.linkedin.com/in/betsy-jordyn/

Related Podcast Episodes:

How to Conduct a Market Scan and Find Your Niche (Ep50)

5 Things You Need to Know About Your Ideal Client (Ep39)

Why You Need an Ideal Client Archetype (Ep38)

Why People Don’t “Get It” When You Talk & Write About What You Do (Ep37)

Want to know a secret? Many people think that what has led to Disney’s incredible success over the years is its unique creativity. And while there are departments that are extremely creative, it’s Disney’s intentionality in their approach to everything that they do is the real reason for its long-term success.

Here’s why I’m telling you this. There are a lot of companies that aspire to what Disney has accomplished. And there are just as many consultants and coaches who want to help them on their journey towards leadership, team, and organizational performance excellence.

And lucky for you, here to take you backstage and show you the ins and outs of Disney’s approach to customer and employee engagement is J. Jeff Kober. Jeff is a former Disney leader and Disney Institute trainer turned consultant and author who has mastered how to apply and scale the Disney principles to organizations of all sizes and industries.

In this episode, Jeff tells you all about his experience repackaging his Disney career into his own business as well as:

Before you think that a business needs Disney’s brand reputation and budget to create an organization that delivers exceptional leadership, employee, and customer excellence (including your consulting or coaching business), tune in to this episode for applicable and transferable Disney best practices.

And when you’re done listening, I got a brand-new freebie. It’s a curated playlist of my Enough Already episodes that reveal even more Disney secrets, as well as downloadable resources, eBooks, and tools you can use right now to enhance your success as an organizational consultant or coach. Click here to get instant access: https://www.betsyjordyn.com/disney

About My Guest:

J. Jeff is the President of Performance Journeys, a training and development group devoted to improving performance and learning in the workplace. He is also CEO of World Class Benchmarking, where he provides a programming series that benchmarks many of America's greatest organizations, such as Nordstrom, Ritz-Carlton, and Disney. (Add his URL)

About Me:

The Enough Already podcast is hosted by Betsy Jordyn. I’m an ex-Disney consultant turned business mentor and brand messaging strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world.

Related Podcast Episodes:

How to Shape Thinking and Influence Executives with Retired Walt Disney World Parks President, Meg Crofton (Ep81)

Why CEO’s Hire Consultants and Coaches: The REAL Value They Bring with Brad Rex (Ep64)

The Disney Approach to Organizational Consulting with Harold Hill and Luis Marrero (Ep56)

Front-Line to C-Suite | inside the Heart and Mind of Former Disney COO Jim MacPhee (Ep40)

Picture this: An organization filled with people who feel like they belong…

…where everyone from the C-Suite to the front-line can show up and do their best work…

…and still have plenty of time and energy for their personal lives…

…even in today’s ever-changing, complex world of work.

Now picture this: Consultants and coaches equipped with the knowledge, skills, and data to influence this type of culture transformation!

If you’re nodding your head because this is what your idealistic heart longs for – then grab your air pods now.

On this episode of the Enough Already podcast, I have a powerful conversation with my former Disney colleague André Martin, PhD, who is a consultant who has helped some of the biggest consumer brands like Target, Nike, Google, and many more and the author of the book, Wrong Fit, Right Fit: Why How We Work Matters More than Ever.

We chat about how to create organizational cultures that put the people first, even in today’s complex and ever-changing marketplace, and how ensuring fit sets the stage for everyone to thrive.

Tune in and discover:

[0:04:55]: How talent fit is the key to culture quality (and a satisfying career)

[0:31:19]: Why the pandemic didn’t create but accelerated existing trends (and what those trends are)

[0:33:59]: The psychology of recruiting and how it’s a lot like dating

[0:40:16]: Why being choosy about who you work with as a consultant or coach will transform your success and impact

Listen in for proven and research-based best practices that create alignment and fit between you and the clients you work with and between their people and their purpose and profit priorities.

Want to grow your own consulting or coaching business, thought leadership, and breakthrough brand?

Check out my VIP business mentoring and brand messaging programs, custom-designed to help you get to the heart of what you do as a consultant or coach with the right words that resonate with your clients and get them to want to work with you at https://www.betsyjordyn.com/services

About My Guest: André Martin, PhD, has held key senior leadership, advisory, and board roles dedicated to employee engagement and culture in some of the biggest consumer brands in the world including Target, Nike, Google, Mars Incorporated, and Disney. Whether his teams were unleashing the potential of Target’s 350,000 employees by helping to build a more purpose-driven culture, activating a consumer-focused digital transformation at Nike by delivering a more value-driven, leader-led culture, or building a principle-led culture at Mars that resulted in five consecutive Gallup Great Place to Work awards, André’s mission has always been to help make growth companies as engaging as the consumer brands they create. When he isn’t helping companies thrive, Andre is a guest lecturer at top universities on design thinking and innovation, a committed husband and father of two wonderful children, an owner of a sustainable mushroom farm in the Ozark Mountains, and can otherwise be found hiking the rain-soaked trails around Portland with his two English labs (Bode and the Fonz). You can learn more about André and buy his book at: https://www.wrongfitrightfit.com/

About Me: The Enough Already podcast is hosted by Betsy Jordyn. I’m an ex-Disney consultant turned business mentor and brand messaging strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world.

Links:

Show notes and transcript at https://www.betsyjordyn.com/podcasts/enough-already/episodes/2148489657

Discover your Consulting or Coaching Superpower by taking my free quiz at https://www.betsyjordyn.com/superpower-quiz

Get your Custom Business Development Resource library by taking my free quiz at https://www.betsyjordyn.com/resource-library-quiz

Swipe my Disney Secrets to Leadership, Consulting & Performance Excellence at https://www.betsyjordyn.com/disney

Sign up for a VIP Brand Building & Messaging Experience at https://www.betsyjordyn.com/services
Connect with me on LinkedIn: https://www.linkedin.com/in/betsy-jordyn/

Related Podcast Episodes:

How to Shape Thinking and Influence Executives with Retired Walt Disney World Parks President, Meg Crofton (Ep81)

Why CEO’s Hire Consultants and Coaches: The REAL Value They Bring with Brad Rex (Ep64)

The Disney Approach to Organizational Consulting with Harold Hill and Luis Marrero (Ep56)

Front-Line to C-Suite | inside the Heart and Mind of Former Disney COO Jim MacPhee (Ep40)

Finding your voice isn't just about getting on the stage as a speaker; it's the main thing you need to launch your business, create compelling content, write that book you've dreamed about, and yes, take the stage with confidence. Without it, you don't just feel unheard; your entire vision risks fading into the background.

I know what it's like to search for the right words, grapple with self-doubt, and have it stand in the way of your goals as a consultant, coach, writer, and speaker. It's a tough spot when your ideas don't get out there and you’re not making the impact you know is possible.

Can you relate to this silent struggle?

If so, this episode is for you. Join me as I sit down with Sara Giita Flores, a speaking coach and author of the book Unleashing Your Goddess Voice, to guide us through this maze of vocal discovery. Together, we'll explore how to articulate your message with clarity and confidence – from the networking event to the stage as a keynote speaker.

So tune in and discover…

So if you’re tempted to play small and stay silent, tune in and start to believe the #1 thing you need to take your place as a thought leader and influencer – your voice matters. What you have to say means a lot to the people you want to help through your consulting and coaching.

Want to grow your own consulting or coaching business, thought leadership, and breakthrough brand?

Check out my VIP business mentoring and brand messaging programs, custom-designed to help you get to the heart of what you do as a consultant or coach with the right words that resonate with your clients and get them to want to work with you at https://www.betsyjordyn.com/services

Bios:

About My Guest: A Colorado native, Sara Giita Flores is a musician, author, teacher, and motivational speaker who inspires. As an acoustic singer/songwriter, Sara Giita’s music chronicles her journey from an assault survivor to an empowered diva. You can learn more about Sara at https://www.saragiita.com/

About Me: The Enough Already podcast is hosted by Betsy Jordyn. I’m an ex-Disney consultant turned business mentor and brand messaging strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world.

Links:

Show notes and transcript at https://www.betsyjordyn.com/podcasts/enough-already/episodes/2148468207

Discover your Consulting or Coaching Superpower by taking my free quiz at https://www.betsyjordyn.com/superpower-quiz

Get your Custom Business Development Resource library by taking my free quiz at https://www.betsyjordyn.com/resource-library-quiz

Swipe my Disney Secrets to Leadership, Consulting & Performance Excellence at https://www.betsyjordyn.com/disney

Sign up for a VIP Brand Building & Messaging Experience at https://www.betsyjordyn.com/services
Connect with me on LinkedIn at https://www.linkedin.com/in/betsy-jordyn/

Related Podcast Episodes:

How to Ditch Imposter Syndrome and Launch your Dream Business with Dali Hammouch (Ep89)

Chris Hoff’s Guide for Consultants and Coaches Navigating Radical Change (Ep83)

Embracing Your Expertise: The Importance of Believing in Yourself with Ann Carden (Ep59)

Want to know the fastest way to make serious money and impact as a consultant or coach? Spoiler alert – it’s NOT “just getting out there and getting clients.”

I get the desire for instant results and the pressure to replace your salary with business revenue, but it sets the stage for “hit or miss” results which not only jacks with your income but also your self-esteem.

Playing the short game is one the biggest reasons why so many consultants and coaches struggle to achieve their full potential – they find themselves in the chase for clients, under-charging their worth, caught in the “hourly” service provider-for-hire trap, struggling with feeling stuck and confused or just giving up on their entrepreneurial dreams altogether.

But it doesn’t have to be this way and here’s how: Go Slow to Grow Fast.

You know that this works because this is the advice you give others, especially if you are an organizational consultant or coach. It’s time to take your own advice and apply it to your own business so that you can achieve lasting success and scale.

In this episode, I not only share with you how achieving sustainable success is a marathon, not a sprint but also the roadmap to a strong, powerful business foundation and a premium brand image that establishes you as an expert -right out of the gate.

You’ll hear:

As you dive into the episode, pay close attention to what stage your business actually is in so that you can take action to solidify your business foundation.

Here’s a glance at this episode:

Tune in for a complete guide to your long-term success and significance as a consulting or coaching business owner.

Want more personalized guidance on how to strategically grow your business and breakthrough brand?

Check out my VIP Mentoring and Messaging Programs, custom-designed to help you achieve your full potential as a consultant or coach.

About Me: The Enough Already podcast is hosted by Betsy Jordyn. I’m an ex-Disney consultant turned business mentor and brand messaging strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world.

Links:

Show notes at https://www.betsyjordyn.com/podcasts/enough-already/episodes/2148441873

Discover your Consulting or Coaching Superpower by taking my free quiz at https://www.betsyjordyn.com/superpower-quiz

Get your Custom Business Development Resource library by taking my free quiz at https://www.betsyjordyn.com/resource-library-quiz

Swipe my Disney Secrets to Leadership, Consulting & Performance Excellence at https://www.betsyjordyn.com/disney

Sign up for a VIP Brand Building & Messaging Experience: https://www.betsyjordyn.com/services

Connect with me on LinkedIn: https://www.linkedin.com/in/betsy-jordyn/

Related Podcast Episodes:

How to Start Your Coaching Business from Scratch in Less than 90 Days with Kimberly Bolton (Ep91)

How to Ditch Imposter Syndrome and Launch Your Dream Business with Dali Hammouch (Ep89)

Disney Executive to Consulting Entrepreneur: Keith Smith’s Journey Beyond the 9-5 (Ep87)

How to turn the BEST of your Career into Your Own Business with Lori Smith (Ep10)

Imagine this: It’s January. You re-engage with your business and client work excited and ready to create greater success and impact in the new year.

You look back on your time off and smile at the memories you created. You were fully present with all the holiday festivities and took advantage of your well-deserved downtime (i.e., the reason you became an entrepreneur in the first place, right?)

You look forward to 2024, because now you have a clear vision of what you need to do to finally start your dream consulting/coaching business, market yourself more effectively, land more of the right clients that you can make a difference with or step up your influence and impact as a thought leader.

Sound good to you? If so, you’re going to LOVE this episode where chat with author and therapist Stephanie Anderson Ladd. 

Pop in your earbuds to discover powerful self-care strategies during the holidays, using archetypes from myth, literature and history that are way more engaging that those proverbial “self-care bubble baths or massages.”

We also talk about how to simultaneously look back at 2023 and look forward to 2024 and how to use both perspectives to craft meaningful business intentions and goals for the new year. 

Here’s what you’ll discover:

(0:00:00): How to use myths and archetypes for self-care that powers your success through the holidays.

(0:06:30): Why embracing your creative side is your secret weapon for self-discovery during the festive season.

(0:18:33): What makes meditation your holiday lifesaver for career and life success.

(0:31:09): When to balance work and family time to stay present and avoid holiday burnout.

(0:36:31): How to choose gifts that bring joy and meaning to your holiday moments.

(0:50:19): How to reflect on your past year and set intentions that truly resonate with you.

(1:05:48): Secrets to laying out a visionary game plan for 2024 during the holiday calm.

Happy holidays to you and your loved ones. Listen in and remember to use the downtime to balance spending time with loved ones, taking time for yourself, and planning for the new year. May 2024 be the year that all your business visions and dreams come true.

About Me:

I’m a Business Mentor and Brand Messaging Strategist that helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at strengths and authentic passions to make a bigger difference in the world. 

About My Guest:

Stephanie Anderson Ladd is a psychotherapist, feminist, and archetypal explorer. Her practice focuses on the psychological and spiritual means to better understand the Self. You can learn more about Stephanie at www.stephanieandersonladd.com

In case you missed them, here are my top podcast episodes of 2023:

If you’re like a lot of aspiring consulting or coaching business owners, you may have thought, “I’d love to become my own boss, but I don’t have enough entrepreneurial experience or skills!”

And if that’s you, you’re not alone! This is a common barrier when it comes to taking the leap from being an employee into full-time consulting or coaching business ownership.

But here’s the thing. The belief that you “should already know” how to launch a business, market yourself, land clients, and deliver results as a consultant or coach is a total myth. It’s a false belief on the same level as you have to fix your car before you take it to the repair shop, clean your house before the house cleaner shows up, or get healthy before you go to the doctor.

I want to show you why accepting that “You don’t already know how to do this” is EXACTLY what you need to fast-track your business launch and your success. To do that, I’m going to share the inspiring story of my Brand Messaging & Positioning client, Kimberly Bolton. 

Kimberly transformed her 20+ year career as an educational leader into her dream coaching business focused on teacher mental health and stress resilience in less than 90 days…even though she had never been an entrepreneur before. 

Her example is proof that you can accelerate your launch of a business and breakthrough brand by first embracing what you DON’T know.

Tune in to hear more about Kimberly’s story that totally debunks that “I should already know how to do this” myth.

Here’s a glance at this episode…

[0:05:34] - How to tell if you’re ready to start your own business – without second guessing yourself

[0:11:42] - Why what pisses you off SHOWS you exactly what business you’re meant to create

[0:16:32] - The legit reasons why starting your own business is terrifying

[0:24:04] - The #1 thing you need to do to overcome the “I should already know how to do this” myth

[0:47:11] - Simple strategies for dealing with fear and staying focused on your goals

[0:53:48] - Why your passion for your client is what will help you stay out of fear and do what you need to do to build a business you love

So, when you are tempted to wait until “someday” to start your business because of the false belief that you don’t have enough skills to launch a business or market yourself to get clients, consider this: The skills and strategies you need to succeed are EXACTLY what you’ll develop as you go about developing your business. 

And if I’m the person to help you turn your career into your own consulting/coaching business, in less than 30 days – would love for you to learn more about what Kimberly and I did to fast-track her dream business launch and then book a call with me so we can co-create your custom solution that maximizes your strengths, time and budget. 

About Me:

I’m a Business Mentor and Brand Messaging Strategist who helps consulting and coaching business owners clarify their brand messaging and positioning, create a website presence that positions them as sought-after experts, land clients with ease and integrity, and take their place as thought leaders and influencers in their niche. Go to www.betsyjordyn.com to learn more about how I empower consultants and coaches to monetize their best-at-strengths and authentic passions to make a bigger difference in the world.

About My Guest: Kimberly Bolton is a Teacher Mental Health Advocate and Coach dedicated to cultivating thriving learning environments and empowering educators for long-term fulfillment and success. You can learn more about Kimberly at www.kimberly-bolton.com 

How to Ditch Imposter Syndrome and Launch Your Dream Business with Dali Hammouch (Ep89)

Disney Executive to Consulting Entrepreneur: Keith Smith’s Journey Beyond the 9-5 (Ep87)

Employee to Entrepreneur: Embrace A New Mindset with Denise Musselwhite (Ep62)

From C-Suite Executive to C-Suite Coach with Adam Schwartz (Ep13)

Turn the BEST of Your Career into Your Own Business with Lori Smith (Ep 10)