Content Creation Made Easy

You've been there? The EXHAUSTION after you launch a new product or service?

The absolute "I'm SO SICK of this THING" by the time you get to the open cart phase?

Let's not even talk about the stress, the fear, and the waiting that you're dealing with!

Here's the BIG question: Is it possible to make LAUNCHING easier, simpler?

YES! When we put our CONTENT into play and let it do the heavy lifting for us!

Meet launch strategist & copywriter Brenna McGowan. Today she's talking to us about ALL THINGS PRE-LAUNCH!

Because you want to...

Content is supposed to work FOR us. It's not just this thing we "have to do."

Listen in & take away simple content improvements that will change your LAUNCH forever!

Grab Brenna's Pre-Launch Plan Cheat Sheet: https://brennamcgowan.co/cheatsheet/

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Am I doing this right? Is this OK? I should.. What if... Maybe I need to think about...

If you are OVER the OVERthinking that keeps you from taking action, getting your sh*T done, and living the life you dream about...

Today's episode is for YOU.

You will walk away knowing:

Imagine not second guessing yourself. Or going to your 47 friends to get an opinion about what to do.

Or ignoring the Itty Bitty Shitty Committee in your head -

and being able to take action, create content, and make money

And have it feel LIKE YOU.

Relief? A big breath of fresh air? (Do you believe it's even possible?

It IS - so listen in as expert Jennifer Sherwood shows us how to be in our life & business...without SHOULDING ALL OVER OURSELVES!

Get Jen's guide: 3 SIMPLE Steps to Go From Overwhelm to Ease at www.jennifersherwood.com

End the OVERTHINKING, worry, & second-guessing keeping you from creating your content, growing your audience, and having a kick ass business!

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Like it or not, it’s not going away: short-form content!

Reels, TikTok, YouTube Shorts are here to stay. Get used to it.

But what if you hate dancing? Lip synching? Think you're too old for the nonsense?

Can you still use this extremely popular content delivery method - which people spend HOURS consuming?

YES. Let's talk about HOW & if it's RIGHT for you.

Meet Short Form Video Content Expert, Nika Stewart! She & Jen dive into what to do if you’ve been avoiding this stuff forever…

And how to use strategies that work for YOU:

NO, you don’t have to point and sing and dance and lip sync if you don’t want to.

YES, you can still connect with your audience.

NO, you don’t have to wear costumed & do elaborate editing.

YES, you can find something to say in a 15 - 30 second video!

Seriously, Nika makes short form content FUN, simple, and easy. Listen in to find out how to use this very VERY popular form of marketing and put it to work in YOUR business!

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You have a lot of ideas - and you just want them out of your head.

But instead of it all coming together, you can’t seem to get them out into the world.

Whatever it is: a program, a course, some content, a lead magnet - it’s all living in a swirl inside your mind…

Why is this so hard? Why does it take so freakin’ long?

This is the problem Jen explores today on Content Creation Made Easy - what to do when you’re filled up with ideas and they seemingly have NOWHERE to go!

You’ll learn one of her favorite easy solutions and also a solution she always FORGETS to put in place, until she’s too far into the frustration and overwhelm.

Listen in & get some validation that you’re not alone and find some solace knowing there ARE ways to make this all a little easier!

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Have you ever felt like hiding from your content because it feels too invasive or scary to share yourself with your audience?

Are we supposed to give our audience a front row seat into EVERYTHING we do in our lives?

What if we’re PRIVATE? What if we want a BREAK?

Should we just give up, hide, or rage against the machine?

No need. Today we talk about how to be both transparently ourselves - without losing our boundaries!

Let’s talk about how it’s HELL YES possible to have both transparency AND boundaries in our marketing content…

even though those two things sound like opposites!

These two seemingly different ideas are BOTH vital to you keeping your sanity while creating content in a way that’s pleasant for you…

So you can stop hiding, feeling invaded, or simply exhausted by trying to keep up!

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What’s the point of putting all your delicious content out in the world if no one’s gonna take a bite?

You create content to CONNECT with your audience so you can EVENTUALLY convert them to customers…

Let’s not pretend this isn’t a Big Freakin’ Deal - conversions are the REASON we’re in business.

Making money from clients is necessary - otherwise we have, you know, an expensive hobby!

So, today you’ll hear Jen as she coaches Matilda Buffum, a member of the Content Creator’s Studio membership.

Matilda's wondering what it will take to get people to go from audience member to clients. So in this real-time coaching call, we unpack…

WHY it’s happening…(is she doing something wrong?)

WHO Matilda really needs to be speaking to…(and exactly what those people need to hear)

And HOW to get them to convert into clients (without feeling pushy or sleazy - ‘cuz that’s literally the opposite of our goal).

If getting your audience to convert is a priority for you, listen in! You’ll walk away with ideas, tactics, & strategies to apply to YOUR content right away!

Learn more about your ad choices. Visit megaphone.fm/adchoices

“I’m just not a good writer! So I hate creating content…” Ummmmm.

Sound like anyone you know?

Copywriting is not optional for creating content of any type - so if you lack confidence in this area, no wonder you find it all such a challenge!

Is it possible to learn this stuff - without another certification or degree?

And what if you’re not ready to hire a copywriter? Should you just give up?

Come ON! No way! We’ve only got GOOD NEWS for you on this front…

Meet Jazmine West, copywriter & storytelling strategist who specializes in launches.

When Jen read Jazmine’s bio, “On a crusade against crappy bro-marketing…” she knew she had to have Jazmine on Content Creation Made Easy!

Listen in to learn….

Find Jazmine at https://jwestcontent.com/

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After suffering through the first half of winter FREEZING in her home office - complaining…frustrated…angry…and finally resentful…

Jen finally went searching for a solution that didn’t cost too much and did the trick to solve the problem.

She learned 3 lessons that - upon examination - she realized ALSO work with the top 3 content marketing problems she sees her clients struggling with all the time.

Tune in today to get your hands on these 3 SMALL shifts that will create a HUGE, positive impact on your content marketing -

You know, just in case you’re feeling frustrated, angry, or mayyyyybe even resentful about YOUR creating content for your marketing.

Let’s focus on ease & simplicity - and make all our lives easier in 2022!

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The outcome of our marketing content is far reaching and - unfortunately - often not immediately evident!

We know we've gotta show up with our words, ideas, & insights…but too often it feels like a waste of time.

How do we create positive ripple effects - for both ourselves & our audiences - and REDUCE negative ripple effects made by our choices when we feel like we're 'doing it wrong' or wasting time?

Let’s be honest, sometimes we don’t making choices that work in OUR FAVOR.

[We're human, after all. It's part of the deal.]

Today’s podcast is about creating 2 shifts in your approach to content that will help you create positive outcomes & long-term ripple effects.

Make content creation + marketing worth your time. Connect with your audience & eventually convert them to clients & customers.

Tune in & learn how to play the game in a way that works for you - so you’re helping yourself as much as possible!

Learn more about your ad choices. Visit megaphone.fm/adchoices

Two problems arise when trying to take action on your content:

No wonder creating content feels so tough!

When it feels impossible to clearly express what you do, who you help, and why people should follow & hire you - well - you'd naturally want to avoid that!

So how to stop feeling like you’re all over the place -

OR that you say too much - or too little?

Stop thinking you're BAD at marketing.

Today’s podcast is a conversation with Jen as she live coaches her client Shaneice Jones, a relationship coach, to help her find the sweet spot IN HER MESSAGING!

Listen in on their session to

By the end of the session, Shaneice feels excited about her messaging and gets incredible clarity about what to do next - with just a few shifts that are a total game changer for her!

Want this kind of clarity for yourself? LISTEN IN - and share with that friend who’s also struggling to master HER message!

Learn more about your ad choices. Visit megaphone.fm/adchoices