Content Lab: Social Media Marketing for Service Providers

Content Lab: Social Media Marketing for Service Providers

By Carli LeBlanc | Content Creator & Social Media Marketing StrategistBusinessEntrepreneurshipMarketing
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Content Lab: Social Media Marketing for Service Providers episodes

  • 11. How to Set Goals That Actually Move Your Business Forward | Side Hustle Tips

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    Setting goals is easy. Achieving them? That’s where most people get stuck.

    If you’ve ever felt overwhelmed by your big business dreams and unsure where to start, this episode is for you. I’m joined by Clarissa, a web design and business consultant who helps entrepreneurs turn their ideas into action. We’re breaking down how to set clear, realistic goals, turn them into small, actionable steps, and track progress without stress or overwhelm.

    If you’ve been struggling to stay consistent, make progress, and actually hit your goals in 2025, grab your notebook because this episode is full of real strategies you can use right now.

    • The difference between dreams vs. goals (and why you need both)
    • How to turn a big goal into smaller, actionable steps
    • The role of mindset and flexibility in reaching your business goals
    • Clarissa’s top goal-setting strategies for side-hustlers and entrepreneurs

    Struggling to stay on track with your goals? Download this free Goal Setting & Habit Tracker to help you map out your business idea and stay accountable in 2025. Download it here: Goal Setting & Habit Tracker

    Clarissa's Instagram: @clarissascreativeconsulting
    Clarissa's Website & Coaching :www.clarissascreativeconsulting.com

    Struggling with social media? Not sure what to post or how to grow your brand? Join the Social Media Made Easy: 30-Day Challenge for Side Hustlers—a free, step-by-step challenge to help you learn how to use social media for your business. Sign up here: https://cdcreativeco.myflodesk.com/challenge

    Challenge starts March 1st! Sign up now and let’s make social media simple.

    ____________________________

    🔗 Follow Me On Socials:
    Instagram:
    @cd.creativeco 

    📸 Book a Content Day with Me: Need help creating content that turns your followers into customers. Let's work together: https://www.cdcreativecoagency.com/work-with-us?utm_source=podcast&utm_medium=organic&utm_campaign=content_day

    📸  Join the Batched™ Waitlist: Visit batchedcontent.com and be the first to know when we launch in your city!

    📧 Try Email Marketing with Flodesk (50% off first 12 months): https://www.cdcreativecoagency.com/flodesk

    📱Try ManyChat (Get 30% off for 3 Months for DM Automations): www.cdcreativecoagency.com/manychat

    🎧 Don’t Forget to Subscribe & Leave a Review!

    1 hr 1 min
  • 10. From Side Hustle to Main Hustle: How to Build a Business You Can Go All-In On

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    Are you dreaming of turning your side hustle into your full-time business? You’re not alone! Many entrepreneurs struggle with knowing when and how to make the leap.

    In this episode of The SideHustlHER Podcast, I’m joined by Chelsea Lester, a commercial realtor, law student, and co-founder of Bloom, a faith-based community for women. Chelsea took her real estate business from a side hustle to her main hustle, and today, she’s sharing the real, honest truth about what it takes to do the same.

    We’re covering the financial, mental, and strategic steps to transition into full-time entrepreneurship, plus lessons on time management, avoiding burnout, and creating a business that truly supports your lifestyle.

    If you’re stuck in your 9-5 and ready to go all in on your business, this episode is for you!

    In This Episode, We Cover:

    • How Chelsea went from an HR Manager to a full-time real estate entrepreneur
    • The biggest fears & challenges of leaving a stable job
    • How to financially and mentally prepare for full-time entrepreneurship
    • Finding clients and growing a profitable business
    • Balancing multiple roles—entrepreneur, student, and faith-based community leader
    • Avoiding burnout while scaling your business
    • Chelsea’s best advice for side-hustlers ready to take the leap

    The Time Toolkit – Master Your Schedule & Productivity Struggling to balance all the moving pieces in your life? Chelsea created The Time Toolkit to help entrepreneurs and career-driven women stay productive, manage their time, and turn ideas into action. Grab your copy here: The Time Toolkit

    ____________________________

    🔗 Follow Me On Socials:
    Instagram:
    @cd.creativeco 

    📸 Book a Content Day with Me: Need help creating content that turns your followers into customers. Let's work together: https://www.cdcreativecoagency.com/work-with-us?utm_source=podcast&utm_medium=organic&utm_campaign=content_day

    📸  Join the Batched™ Waitlist: Visit batchedcontent.com and be the first to know when we launch in your city!

    📧 Try Email Marketing with Flodesk (50% off first 12 months): https://www.cdcreativecoagency.com/flodesk

    📱Try ManyChat (Get 30% off for 3 Months for DM Automations): www.cdcreativecoagency.com/manychat

    🎧 Don’t Forget to Subscribe & Leave a Review!

    44 min
  • 9. Tax Tips for Side-Hustlers – What You Need to Know Before You File

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    Tax season is here, and if you’re a side-hustler, content creator, or small business owner, you need to know how to maximize your deductions and avoid costly mistakes. Filing your taxes doesn’t have to be stressful—as long as you’re prepared!

    In this episode of The Side-HustlHER Podcast, I’m joined by Takara Broussard, a tax advisor and founder of KAJN Tax Services, to break down everything you need to know before you file. We’re covering key deductions, expense tracking, and common tax mistakes that can cost you money.

    If you’ve ever wondered what you can write off, how to stay organized, or whether you should file your side hustle as a business, this episode is for you!

    In this episode, we discuss:

    • The most overlooked tax deductions side-hustlers should know
    • What personal brands and content creators can write off
    • The difference between business vs. personal expenses (and how to categorize them correctly)
    • The best ways to track expenses year-round and stay organized
    • The biggest tax mistakes side-hustlers make—and how to avoid them
    • How to separate business and personal finances for an easier tax season

    Want to make sure you’re not overpaying on taxes? Takara has created an exclusive tax reduction checklist just for side-hustlers and content creators!  Download it here: Side Hustlers & Creators Tax Reduction Checklist

    Takara also has some amazing Q1 offers for this tax season, that you don't want to miss. Early filers get rewarded! Inquire now:www.kajntaxservices.com⁠

    📲 Follow Takara on Instagram:@takarabroussard_

    ____________________________

    🔗 Follow Me On Socials:
    Instagram:
    @cd.creativeco 

    📸 Book a Content Day with Me: Need help creating content that turns your followers into customers. Let's work together: https://www.cdcreativecoagency.com/work-with-us?utm_source=podcast&utm_medium=organic&utm_campaign=content_day

    📸  Join the Batched™ Waitlist: Visit batchedcontent.com and be the first to know when we launch in your city!

    📧 Try Email Marketing with Flodesk (50% off first 12 months): https://www.cdcreativecoagency.com/flodesk

    📱Try ManyChat (Get 30% off for 3 Months for DM Automations): www.cdcreativecoagency.com/manychat

    🎧 Don’t Forget to Subscribe & Leave a Review!

    43 min
  • 8. How to Keep Going When You Feel Like Giving Up

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    We’re at that point in the year where the excitement around our goals starts to wear off. Motivation dips, obstacles creep in, and suddenly, pushing forward feels harder than ever.

    We’ve all been there—you start something new, whether it’s a business, a project, or a personal goal, and at first, you’re all in. The energy is high, the vision is clear… until one day, it’s not. The excitement fades, the work feels heavier, and doubt starts creeping in. You begin to wonder if it was even a good idea in the first place. Sound familiar?

    In today’s episode of The SideHustlHER Podcast, we’re getting REAL about what happens when the initial excitement disappears—and more importantly, how to keep going when you feel like giving up. I’m sharing 4 practical strategies to help you stay committed, push past self-doubt, and stay the course, even when things feel tough.

    In this episode, we will discuss:

    • Why it’s NORMAL to lose excitement and motivation
    • How to recognize when God is using the ‘in-between’ phase to prepare you
    • Why giving up too soon could mean missing your breakthrough
    • 4 practical strategies to keep going, even when you don’t feel like it
    • The power of discipline, perseverance, and obedience in your journey

    Sis, I know it’s hard. I know you’re tired. But please don’t give up now. This season is preparing you for something greater. Keep showing up, keep trusting God, and keep believing in the vision He gave you. Your breakthrough is on the other side!

    ____________________________

    🔗 Follow Me On Socials:
    Instagram:
    @cd.creativeco 

    📸 Book a Content Day with Me: Need help creating content that turns your followers into customers. Let's work together: https://www.cdcreativecoagency.com/work-with-us?utm_source=podcast&utm_medium=organic&utm_campaign=content_day

    📸  Join the Batched™ Waitlist: Visit batchedcontent.com and be the first to know when we launch in your city!

    📧 Try Email Marketing with Flodesk (50% off first 12 months): https://www.cdcreativecoagency.com/flodesk

    📱Try ManyChat (Get 30% off for 3 Months for DM Automations): www.cdcreativecoagency.com/manychat

    🎧 Don’t Forget to Subscribe & Leave a Review!

    26 min
  • 7. Content Strategy in 2025: How to Plan and Stay Consistent

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    Feeling overwhelmed by content creation? You’re not alone, sis! In Episode 7 of The SideHustlHER Podcast, we’re tackling content strategy in 2025 — what it is, why you need one, and how to create a plan that works for you. Whether you’re balancing a 9-5, a side hustle, or motherhood, this episode will help you show up consistently online without feeling burned out.

    If you’re ready to grow your brand, reach your goals, and finally stop scrambling to figure out what to post, grab your notebook and dive into this actionable episode. 

    In this episode, we're talking about: 

    • What a content strategy is and why it’s a game-changer 
    • How to create a simple, effective content strategy in 7 steps 
    • Ways to stay consistent — even with a full-time job and a busy life 
    • Practical tips to repurpose content and save time 
    • How to use tools and batch creation to streamline your content process.

    ____________________________

    🔗 Follow Me On Socials:
    Instagram:
    @cd.creativeco 

    📸 Book a Content Day with Me: Need help creating content that turns your followers into customers. Let's work together: https://www.cdcreativecoagency.com/work-with-us?utm_source=podcast&utm_medium=organic&utm_campaign=content_day

    📸  Join the Batched™ Waitlist: Visit batchedcontent.com and be the first to know when we launch in your city!

    📧 Try Email Marketing with Flodesk (50% off first 12 months): https://www.cdcreativecoagency.com/flodesk

    📱Try ManyChat (Get 30% off for 3 Months for DM Automations): www.cdcreativecoagency.com/manychat

    🎧 Don’t Forget to Subscribe & Leave a Review!

    30 min
  • 6. 6 Things You Shouldn’t Waste Money on When Starting Your Side Hustle

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    Let’s talk about money mistakes! It’s so tempting to throw money at all the fancy tools and shiny things when starting your personal brand, but trust me—there are some things you just don’t need right away. 

    In this episode, I’m sharing 6 things you shouldn’t waste your money on when building your brand. These are the things I wish someone had told me when I first started, and now I’m here to help you avoid them!

    If you’ve ever found yourself wondering whether you really need a fancy website, or expensive equipment to get your brand off the ground—this episode is for you. Save your hard-earned money and focus on what actually moves the needle in your business.

    Grab a notebook and tune in as I walk you through how to start your personal brand without breaking the bank.

    ✨ Why you shouldn’t rush to invest in a professional logo
    ✨ When you actually need a website (and when you don’t)
    ✨ The truth about paid ads and why they aren’t necessary right away
    ✨ How to create amazing content without expensive equipment
    ✨ Why business cards are outdated and what to do instead
    ✨ The dangers of buying followers—and how it can hurt your brand

    ____________________________

    🔗 Follow Me On Socials:
    Instagram:
    @cd.creativeco 

    📸 Book a Content Day with Me: Need help creating content that turns your followers into customers. Let's work together: https://www.cdcreativecoagency.com/work-with-us?utm_source=podcast&utm_medium=organic&utm_campaign=content_day

    📸  Join the Batched™ Waitlist: Visit batchedcontent.com and be the first to know when we launch in your city!

    📧 Try Email Marketing with Flodesk (50% off first 12 months): https://www.cdcreativecoagency.com/flodesk

    📱Try ManyChat (Get 30% off for 3 Months for DM Automations): www.cdcreativecoagency.com/manychat

    🎧 Don’t Forget to Subscribe & Leave a Review!

    25 min
  • 5. What’s Next? 2025 Social Media Predictions

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    Social media is constantly evolving — so how do you stay ahead of the trends and make sure your brand stands out in 2025? In this episode of SideHustlHER, I’m sharing the top social media predictions for 2025 to help you plan your content strategy and show up consistently without feeling overwhelmed.

    If you're tired of scrambling to figure out what to post, or if social media feels like another full-time job, this is your sign to work smarter — not harder — in 2025

    In this episode, we will discuss:

    • The biggest social media trends to expect in 2025
    • How AI will change the way you create content
    • Why video content is still king (but there’s a twist!)
    • How to build a community that sticks with your brand
    • What platforms you should focus on to grow your brand

    ____________________________

    🔗 Follow Me On Socials:
    Instagram:
    @cd.creativeco 

    📸 Book a Content Day with Me: Need help creating content that turns your followers into customers. Let's work together: https://www.cdcreativecoagency.com/work-with-us?utm_source=podcast&utm_medium=organic&utm_campaign=content_day

    📸  Join the Batched™ Waitlist: Visit batchedcontent.com and be the first to know when we launch in your city!

    📧 Try Email Marketing with Flodesk (50% off first 12 months): https://www.cdcreativecoagency.com/flodesk

    📱Try ManyChat (Get 30% off for 3 Months for DM Automations): www.cdcreativecoagency.com/manychat

    🎧 Don’t Forget to Subscribe & Leave a Review!

    26 min
  • 4. How to Create and Share Content That Builds Your Brand | Side Hustle Tips

    Send us Fan Mail

    Hey Side-HustlHERs! Welcome back to The Side-HustlHER Podcast! In this episode, we’re talking about something every personal brand and business owner needs: content that connects.

    If you’ve ever felt like you’re posting just to post, or you’re stuck wondering “Is anyone even seeing this?”—this episode is for you.

    I’m breaking down how to create intentional content that builds your brand, connects with your audience, and turns followers into loyal customers.

    What You’ll Learn:

    • How to Create Purpose-Driven Content: Stop posting just to post. Every piece of content should solve a problem or serve your audience.
    • The Power of Consistency: Create a realistic content schedule that works for you. It’s about quality and showing up regularly.
    • Streamline Your Content Process: Use simple systems to plan, create, and share content without the overwhelm.
    • Actionable Content Tips: Get practical advice on crafting content that inspires, informs, and converts.

    Building a brand with content isn’t about doing it all. It’s about doing what matters most consistently and with purpose.

    ____________________________

    🔗 Follow Me On Socials:
    Instagram:
    @cd.creativeco 

    📸 Book a Content Day with Me: Need help creating content that turns your followers into customers. Let's work together: https://www.cdcreativecoagency.com/work-with-us?utm_source=podcast&utm_medium=organic&utm_campaign=content_day

    📸  Join the Batched™ Waitlist: Visit batchedcontent.com and be the first to know when we launch in your city!

    📧 Try Email Marketing with Flodesk (50% off first 12 months): https://www.cdcreativecoagency.com/flodesk

    📱Try ManyChat (Get 30% off for 3 Months for DM Automations): www.cdcreativecoagency.com/manychat

    🎧 Don’t Forget to Subscribe & Leave a Review!

    11 min
  • 3. Master Your Time: How to Balance Work, Family, and Your Side Hustle

    Send us Fan Mail

    Hey y’all! Welcome back to The SideHustlHER Podcast! In this episode, we’re diving into one of the biggest struggles every side-hustling woman faces—time management!

    If you’ve ever felt pulled in a million directions trying to balance work, family, and building your brand, this episode is for you. I’m sharing the exact time-management strategies that keep me sane while managing my 9-to-5, business, family, and everything in between.

    What You’ll Learn:

    • ​How to Set Themes for Your Days: Create a schedule that works with your energy and lifestyle.
    • ​Time-Blocking Secrets: Manage your time with purpose and avoid burnout.
    • ​Family-First Priorities: How to balance your hustle without sacrificing precious family moments.
    • ​Productivity Tools & Hacks: Outsource, automate, and free up your time.

    Managing your time is all about being intentional and creating systems that fit your life. Stop chasing perfection and start making small, consistent changes that lead to big results.

    ____________________________

    🔗 Follow Me On Socials:
    Instagram:
    @cd.creativeco 

    📸 Book a Content Day with Me: Need help creating content that turns your followers into customers. Let's work together: https://www.cdcreativecoagency.com/work-with-us?utm_source=podcast&utm_medium=organic&utm_campaign=content_day

    📸  Join the Batched™ Waitlist: Visit batchedcontent.com and be the first to know when we launch in your city!

    📧 Try Email Marketing with Flodesk (50% off first 12 months): https://www.cdcreativecoagency.com/flodesk

    📱Try ManyChat (Get 30% off for 3 Months for DM Automations): www.cdcreativecoagency.com/manychat

    🎧 Don’t Forget to Subscribe & Leave a Review!

    15 min
  • 2. How to Start a Side Hustle in 2025 Without Quitting Your Job

    Send us Fan Mail

    In today’s episode, we’re talking about how to start a side hustle in 2025 without quitting your job. If you’ve been dreaming about building something meaningful while still working your 9-to-5, this one’s for you!

    Starting your side hustle doesn’t have to be overwhelming. You just need a clear plan and the courage to take action! I’m breaking down each step in a way that’s easy, actionable, and encouraging.

    💡 What You’ll Learn:

    ➡️ How to figure out what makes you unique (your Zone of Genius)

    ➡️ Why building a personal brand can be your financial safety net

    ➡️ How to create valuable content and build authority on social media—even with limited time

    Starting your personal brand doesn’t mean quitting your job overnight. Use what you already know, solve a specific problem, and show up as the expert consistently. Progress is better than perfection—start where you are!

    Download My Free Guide: 30 Days of Done-for-You Social Media Prompts. Get it here: cdcreativecoagency.com/content

    ____________________________

    🔗 Follow Me On Socials:
    Instagram:
    @cd.creativeco 

    📸 Book a Content Day with Me: Need help creating content that turns your followers into customers. Let's work together: https://www.cdcreativecoagency.com/work-with-us?utm_source=podcast&utm_medium=organic&utm_campaign=content_day

    📸  Join the Batched™ Waitlist: Visit batchedcontent.com and be the first to know when we launch in your city!

    📧 Try Email Marketing with Flodesk (50% off first 12 months): https://www.cdcreativecoagency.com/flodesk

    📱Try ManyChat (Get 30% off for 3 Months for DM Automations): www.cdcreativecoagency.com/manychat

    🎧 Don’t Forget to Subscribe & Leave a Review!

    13 min

About Content Lab: Social Media Marketing for Service Providers

From the publisher's feed

A top content creation and social media marketing podcast for women entrepreneurs growing their business while working a 9-5.


Hosted by Carli LeBlanc, content strategist and…