In this special episode of Content Rookie I talk to my friend Mario Ferrer about how content design has changed over the past decade or so, how we recharge, where we find those special creative moments, how we can make greater impact without compromising our time and values, and what the upsides of AI might be.

Learning outcomes:

• Career growth as an individual contributer vs leadership roles
• The importance of recharging and your identity outside of work
• The creative elements of content design
• How content design has changed over the last decade or so
• Why we are lowkey excited about AI

• and more!

Connect with Mario Ferrer:

https://www.linkedin.com/in/marioferrer

Connect with Nicole Michaelis:

https://www.linkedin.com/in/nicoletells

Mentioned:

The Culture Map: https://erinmeyer.com/books/the-culture-map/ Erin Meyer

Button conference: https://www.buttonevents.com

Lead with Tempo conference:

https://www.leadwithtempo.com

Episode 69: Leading content design and a look at the job market

In today's episode, my guest Rachel McConnell and I chat about content design careers in general and, more specifically, getting into leadership. Rachel shares her thoughts on what skills are needed to manage both content design and design teams successfully. We also talk about her current approach to finding her next leadership role.

Connect with host, Nicole Michaelis:

nicoletells.com // Contentrookiepod.com 

https://www.linkedin.com/in/nicoletells/ 

[email protected]

Connect with guest, Rachel McConnell:

https://www.linkedin.com/in/rachel-mcconnellme/

rachelmcconnell.me

https://www.leadwithtempo.com/

Episode 68: Getting into Content Design and UX writing + Generalists vs Specialists

In today's episode, Andrew Stein shares his journey into the field from a background in copywriting. He also dives into what helped him figure out writing for UX before the job was really popular, plus tips on doing good work as a solo UX writer dedicated to a large team.

***

Learning outcomes:

- Transitioning into content design

- How is UX writing different from copywriting (if at all)

- Generalist vs specialist approach

- Thriving as the only UX writer in your team

***

Connect with host, Nicole Michaelis:

nicoletells.com // Contentrookiepod.com 

https://www.linkedin.com/in/nicoletells/ 

[email protected]

Connect with guest, Andrew Stein:

Linkedin: https://www.linkedin.com/in/andrewdeanstein/

Episode 67: Don't let Content Design gaslight you

In today's episode, the brilliant Sara Wachter-Boettcher shares parts of her Lead with Tempo talk in a discussion with me about all things lifting the weight of content design off our shoulders. How can we stop overidentifying with work? How do we set clear boundaries? And what can we do to take a step away from how we ideally want content design to work vs the reality of it? This and more is discussed in this heartfelt hour of conversation.

Connect with host, Nicole Michaelis:

nicoletells.com // Contentrookiepod.com 

https://www.linkedin.com/in/nicoletells/ 

[email protected]

Connect with guest, Sara Wachter-Boettcher:

Linkedin: https://www.linkedin.com/in/saraboettcher/

Newsletter: https://www.activevoicehq.com/newsletter

Article mentioned on episode: https://medium.com/nice-work-from-active-voice/hey-designers-theyre-gaslighting-you-e02e5a4d9cff

Episode 66: Get unstuck: Growing content design beyond the trivial (online and at work)

How many times should we really debate our title, serial commas, or the future of AI on social media?

My guest Bill Kurland and I believe it's probably time to move on from some of the most evergreen content design and UX writing topics - both online and when talking about what we do at work. Why? Because they may be more harmful to us than we think and may even be contributing to feelings of burnout, frustration and stagnation.

Connect with guest, Bill Kurland:

https://www.linkedin.com/in/bill-kurland/

https://www.billkurland.com/

Connect with host, Nicole Michaelis:

nicoletells.com // Contentrookiepod.com 

https://www.linkedin.com/in/nicoletells/ 

[email protected]

Episode 65: Content design and UX writing tactics that move the needle

What are some content design and UX writing tactics and processes that actually move the needle for solo writers or smaller teams? In this episode, I share some of my top tactics that I like to bring into my day-to-day work to help with change management, workload management, and general content design improvements. Especially valuable for solo-UX writers and smaller teams.

Learning outcomes:

- What you can already learn during interviews

- Onboarding as a content designer

- Understanding team and org structure

- Documentation

- Office hours, briefs, request boards, slack channels

- QA for content design

- Change- and stakeholder management

- Getting away from a service relationship

Connect with host, Nicole Michaelis:

nicoletells.com // Contentrookiepod.com 

https://www.linkedin.com/in/nicoletells/ 

[email protected]

Episode 64: Working in a Growth team

In today's episode, my guest Senior Product Designer Ademar Rodrigues and I talk about all things working with growth. We chat about how growth teams are different from other types of design teams, how content design works in a growth setting, and what some of the challenges and opportunities are.

---Learning outcomes:

---Connect with guest, Ademar Rodrigues:

https://www.linkedin.com/in/ademarrodrigues/

---Connect with host, Nicole Michaelis:

nicoletells.com // Contentrookiepod.com 

https://www.linkedin.com/in/nicoletells/ 

[email protected]

Episode 63: Can UX Writers manage other designers?

In today's episode, I speak with Shannon Leahy (Adobe) about her path into Content Design and becoming a UX Design Manager. Shannon shares how she got her first UX Writing title and what helped her become a successful product design manager.

Learning outcomes:

Connect with guest, Shannon Leahy:

Linkedin: https://www.linkedin.com/in/shannonleahy/

Meetup, RVA Content Strategy: https://www.rvacontentstrategy.com/

Connect with host, Nicole Michaelis: 

nicoletells.com // Contentrookiepod.com 

https://www.linkedin.com/in/nicoletells/ 

[email protected]

In today's episode, we have a casual conversation about content design. Iara shares how she started out and we chat about what we love about our jobs. We talk about storytelling as a content designer and framing problems, as well as how to deal with challenging situations and picking our battles.

Learning outcomes:

Connect with the guest, Iara:

Linkedin: https://nl.linkedin.com/in/iara-lucena-toes-210485104

Website: https://www.iaracreates.com

Connect with host, Nicole Michaelis: 

nicoletells.com // Contentrookiepod.com 

https://www.linkedin.com/in/nicoletells/ 

[email protected]

Episode 61: My UX Writing and Content Design focus areas this year

I'm focusing on 5 main areas this year in my role as a content design lead. I'm sharing them here along with how I came up with them and why.

Read my article on the topic: https://medium.com/p/f6cc9983e4dc

Learning outcomes: 

Connect with host, Nicole Michaelis: 

nicoletells.com // Contentrookiepod.com 

https://www.linkedin.com/in/nicoletells/ 

[email protected]