P.T. Barnum knew people would pay to see something questionable before they would ignore it completely.
This One Minute What breaks down how controversy, curiosity, and the sunk cost fallacy work together to pull you in, and why once you have paid attention, your brain starts looking for ways to justify it.
Because they do not need you to like it. They just need you to look.

P.T. Barnum knew people would pay to see something questionable before they would ignore it completely. This One Minute What breaks down how controversy, curiosity, and the sunk cost fallacy work together to pull you in, and why once you have paid attention, your brain starts looking for ways to justify it. Because they do not need you to like it. They just need you to look.

Controversy Sells | One-Minute What

Lies We Bought is a marketing podcast with receipts. We unpack the slogans, myths, and shiny cultural truths we were sold. From “breakfast is the most important meal” to “clean beauty,” each episode peels back the glossy packaging. Hosted by Emily Rask, a marketer who knows the tricks because she used to build them, the show blends consumer psychology, vintage charm, and a wink of 1950s humor. It reached the Top 10 on Apple’s Marketing charts within two weeks of launching its teaser.

Society & Culture

Documentary

Business

Education

Marketing

Lies We Bought is a marketing podcast with receipts. We unpack the slogans, myths, and shiny cultural truths we were sold. From “breakfast is the most important meal” to “clean beauty,” each episode peels back the glossy packaging.Hosted by Emily Rask, a marketer who knows the tricks because she used to build them, the show blends consumer psychology, vintage charm, and a wink of 1950s humor. It reached the Top 10 on Apple’s Marketing charts within two weeks of launching its teaser.

Lies We Bought is a marketing podcast with receipts. We unpack the slogans, myths, and shiny cultural truths we were sold. From “breakfast is the most important meal” to “clean beauty,” each episode peels back the glossy packaging. Hosted by Emily Rask, a marketer who knows the tricks because she used to build them, the show blends consumer psychology, vintage charm, and a wink of 1950s humor. It reached the Top 10 on Apple’s Marketing charts within two weeks of launching its teaser.

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