Exploring Direct-to-Consumer Dynamics

In this episode of the RETHINK Retail podcast, Top Retail Expert Yael Kochman and Global Retail Leader Celso Borges, VP & Head of e-Commerce Europe at PepsiCo discuss the evolution of direct-to-consumer (DTC) strategies.

Learn how DTC models transform customer interactions with data and analytics.

Key Highlights:

📊 Importance of Customer Data

🔍 Power of Analytics

🛒 Personalized Value Creation

"With the right focus on data and analytics, brands can create lasting relationships." - Celso Borges

Stay tuned to learn how DTC strategies are reshaping retail.