Some of us know quite a bit about the coffee beans in our coffee, including the farmers that grew the beans; but what do  meat-lovers really know about the meat on our plates? Joe Heitzeberg a founder of Crowd Cow and co-author of Craft Beef is stepping up to answer the questions of meat eating consumers who care. Crowd Cow works directly with independent farmers across the country to bring high quality craft beef to their doorsteps, complete with stories about the farm and farmers who raised it. Are the foods you eat "Craft" or "Commodity" and why does that matter?  Joe Heiteberg joins Farm To Table Talk to explain his passion for great tasting beef and to discuss the care, feed and breeds that satisfy our appetite,  and our conscience. www.craftbeefbook.com www.crowdcow.com