Episode 058: Financial advisory firms always look for innovative ways to create a culture of growth. Internal promotions and residency programs are some unique and great strategies. By nurturing talent and creating opportunities for advancement, specializing in a specific niche, and the strategic integration of technology, firms can cultivate seasoned advisors who understand the company's core values and philosophy and offer comprehensive planning solutions that truly resonate with clients.

In this episode, Kyle talks with Patrick Sweeny, Chairman and CEO of Apella Wealth and Co-founder of Symmetry Partners. Patrick focuses on investor education and the strategic growth of the firm. He is a recognized speaker on asset-class investing and transforming advisor businesses into more efficient models.

Patrick and Kyle discuss how to create a culture of growth through internal promotions and residency programs, the advantages of focusing on a specific niche, and the importance of technology in providing comprehensive planning services.

In this episode:

Key Takeaways

Quotes

[18:35] - "We always talk in this business about how you differentiate yourself. You don't need to think long and hard about it. You differentiate yourself by delivering more services that are important to clients." ~ Patrick Sweeny

[21:08] - "The most successful advisors have a niche. They understand their niche, and when the prospect sits in front of them, they quickly realize, this is my person. This is my advisor because they know everything there is to know about me already."~ Patrick Sweeny

[28:07] - "This is still a relationship business. People want a relationship in place with someone they trust. And technology is there for us to leverage and use to make us more effective at what we do." ~ Patrick Sweeny

Links 

Connect with our hosts

Subscribe and stay in touch

Produce game-changing content with Turncast

Turncast helps your company grow by producing top-quality content and fostering transformative conversations. We specialize in content generation, podcasting, digital strategy, and audience growth for fintech and financial services companies. Learn more at Turncast.com.