Creators of Web3

By Eric Siu and Wil LeeBusiness Investing

Creators of Web3 episodes

December 19, 2022Our Reflections After Doing Free Mints
In today’s episode of our Web3 series, we share our reflections after doing free mints. ‘Crypto winter’ is here, and NFT creators are searching for ways to gain recognition, sell work, and save on heavy minting costs. That’s why a growing number of projects, including The Littles and Leveling Up Heroes, have opted to release NFTs via free mints. Tuning in, you’ll hear our personal perspectives on this low-commitment model, why we did it, and what you stand to gain from doing the same!
TIME-STAMPED SHOW NOTES:
[00:04] Why free mints are popular right now.

[00:26] Will’s goals for his free mint (and whether or not he met them).

[01:48] The more strategic side of free mints.

[02:15] How active free mint holders are versus paying holders?

[02:55] Some of the pros and cons of releasing a free mint.

[04:25] How free mints can work for you, depending on your goals.
Tweetables:
“A lot of people do a free mint thinking that it’s going to be a way to make money. If that’s the case, then the entire structure needs to be done in a different way through secondary royalties and whatnot. For us, the free mint was a way for us to showcase our experience.” — @willxlee [0:00:37]
“Free mints are good for generating awareness.” — @ericosiu [0:04:13]
Links Mentioned in Today’s Episode:
Wilson Lee on Twitter
Wilson Lee on Instagram
Eric Siu on Twitter
Eric Siu on Instagram
The Littles
Leveling Up
Leveling Up Heroes
Growth Everywhere
Single Grain
5 min
December 16, 2022How Veefriends’ Toys R Us & Macy's Retail Push Will Change Everything
Today, we talk about how VeeFriends’ Toys R Us and Macy’s retail push will change everything going forward. This signals a major shift for Gary Vaynerchuk’s IP from digital to physical NFT collectibles, with the first-ever limited collection of plush and vinyl characters becoming available at Macy’s and Toys “R” Us nationwide. Tune in to hear our thoughts on this big move!
TIME-STAMPED SHOW NOTES:
[00:11] Potential long and short-term impacts signaled by the retail partnership.

[01:06] Why NFT collectibles and merch are somewhat of a status symbol?

[01:49] Why do we say this move will “change everything.”

[02:13] Whether or not pushing NFT collectibles through retail channels will work.
Tweetables:
“It’s going to be a nice model for people to follow if it works.” — @ericosiu [0:02:08]
“I don’t think it’s going to get the response that we’re looking for but I do think the fact that [Gary Vaynerchuk] is pushing into toys [is] a nice step.” — @ericosiu [0:02:48]
Links Mentioned in Today’s Episode:
Wilson Lee on Twitter
Wilson Lee on Instagram
Eric Siu on Twitter
Eric Siu on Instagram
The Littles
Leveling Up
Leveling Up Heroes
Growth Everywhere
Single Grain
4 min
December 14, 2022OpenSea's Volume Is The Lowest It Has Been in 14 Months
Today, we address why OpenSea’s volume is now the lowest it has been in 14 months. In October, OpenSea recorded $8.4 million in daily volume. Of course, this still seems like a very respectable amount of trading, but it’s a number that nonetheless marks a long-term low for the world’s largest digital marketplace for crypto collectibles and NFTs. Tune in today to get our take on the matter!
TIME-STAMPED SHOW NOTES:
[00:05] A look at the numbers and the state of the market right now.

[00:23] Why Will believes we will continue to see even lower lows.

[01:13] The need for more guidance on the war in Ukraine and other extenuating factors.

[01:24] What needs to happen for the situation to turn around?
Tweetables:
“No capital is being invested into these growth stocks or these really speculative assets such as crypto and NFTs. Therefore, if there’s no capital and [no participants], we’ll continue to see new lows until things turn around.” — @willxlee [0:00:47]
“At the end of the day, risk assets don’t do well in high-inflation environments.” — @ericosiu [0:01:24]
Links Mentioned in Today’s Episode:
Wilson Lee on Twitter
Wilson Lee on Instagram
Eric Siu on Twitter
Eric Siu on Instagram
The Littles
Leveling Up
Leveling Up Heroes
Growth Everywhere
Single Grain
2 min
December 12, 2022What Really Matters For All Builders
Today, we talk about what really matters for all builders. Whether you are a budding Web3 builder or just crypto-curious, there is a seemingly endless list of tools and resources that you need to wrap your head around. In this episode, we cover two surprisingly simple core principles for builders to keep in mind as they navigate the complex ecosystem of ever-evolving information in the Web3 world. Join us to find out more!
TIME-STAMPED SHOW NOTES:
[00:17] Why first-time builders often struggle with focus.

[00:44] A lesson in focus and success from Bill Gates and Warren Buffet.

[01:10] Understanding that you get what you focus on at the end of the day.

[01:48] How you lose your edge when you spread yourself too thin.

[02:08] The importance of having a clear vision and sticking to it.

[03:10] A key takeaway from this episode: have a focused vision!
Tweetables:
“You lose your edge when you don’t focus as much. [I see] a lot of people in the world of Web3 trying to do too much with too few resources.” — @ericosiu [0:01:48]
“Being able to have a vision and continually going back to it to reiterate [it] and make it more and more clear, adding more meat to the bone, is what really matters for the builders out there.” — @willxlee [0:02:52]
Links Mentioned in Today’s Episode:
Wilson Lee on Twitter
Wilson Lee on Instagram
Eric Siu on Twitter
Eric Siu on Instagram
The Littles
Leveling Up
Leveling Up Heroes
Growth Everywhere
Single Grain
4 min
December 09, 2022How Elon Buying Twitter Will Affect Web3
In today’s episode, we discuss how Elon Musk’s acquisition of Twitter will affect Web3. This is an ever-changing and somewhat messy story with a lot of moving parts. It’s also a story that will likely continue to stretch out over a number of months, which is why we’ve put together a guide for how one of the biggest tech deals in history will impact Web3 and how you can prepare for these changes. Tune in today to learn more!
TIME-STAMPED SHOW NOTES:
[00:04] A look at the timeline of the Elon Musk-Twitter saga.

[00:27] What stands out about this story when it comes to the blockchain?

[00:55] Our take on Musk’s master plan to decentralize Twitter.

[02:02] What Musk’s proposed ‘super app’, X, will mean for users.

[03:11] How decentralization will promote more “free speech.”

[03:37] Why this is a good example of taking something from Web2 to Web3.

[03:50] Understanding why Musk wanted to back out of the deal.
Tweetables:
“Web3 is the core of this entire application because [it seems like the argument] is always against centralization. They want to be able to create something that is decentralized.” — @willxlee [0:01:11]
“This [deal] will also be a really good example of taking something from Web2 to Web3 and it’s going to be a nice map for people to follow in the future.” — @ericosiu [0:03:37]
Links Mentioned in Today’s Episode:
Wilson Lee on Twitter
Wilson Lee on Instagram
Eric Siu on Twitter
Eric Siu on Instagram
The Littles
Leveling Up
Leveling Up Heroes
Growth Everywhere
Single Grain
5 min
December 07, 2022The Importance of Diversifying Your Bags, and Risk Assessment
In this episode of the podcast, we talk about the idea of diversifying your bags and making better risk assessments. A foundational rule that we can all follow is to be clear on the projects you choose to align with. Once you do this, it is easier to hold true to the art and artists that you believe in. There is no need to try and invest in all the different things that are out there!
TIME-STAMPED SHOW NOTES:
[00:07] Different roles in a community through the evolution of a project.

[00:30] Staying realistic and clear on what type of project you are involved with.

[01:26] Making genuine investments in art, and reaping the benefits.

[02:20] Why you don't have to understand and invest in everything?
Tweetables:
“I think that it is really important for anyone participating in trading to actually understand the type of project that they are investing into and why they are doing it.” — @willxlee [0:00:30]
“You really don't need to hold that many assets in the long term.” — @ericosiu [0:00:30]
Links Mentioned in Today’s Episode:
Wilson Lee on Twitter
Wilson Lee on Instagram
Eric Siu on Twitter
Eric Siu on Instagram
The Littles
Leveling Up
Leveling Up Heroes
Growth Everywhere
Single Grain
3 min
December 05, 2022Storytelling in NFTs
Today, we get into the role of storytelling in NFTs. Tuning in, listeners will hear Will talk about why stories are a little overhyped in the space right now, but also why they will continue to be utilized in order to generate interest in different products and projects.
TIME-STAMPED SHOW NOTES:
[00:10] The recent emergence of the Renga project.

[00:32] Why storytelling is probably not very significant but still necessary.

[01:07] How stories impact all of us in different ways.

[01:21] The stories that already exist for popular NFT characters.
Tweetables:
“I personally don't think there is much to storytelling in NFTs. I don't it's a meta that will stick, but rather a fad, to be completely honest with you.” — @willxlee [0:00:32]
“If you don't do storytelling, how do you give character and life to your IP? You can't.” — @willxlee [0:00:50]
Links Mentioned in Today’s Episode:
Renga artist dirtyrobot
Wilson Lee on Twitter
Wilson Lee on Instagram
Eric Siu on Twitter
Eric Siu on Instagram
The Littles
Leveling Up
Leveling Up Heroes
Growth Everywhere
Single Grain
2 min
December 02, 2022Apple Allowing Devs to Implement NFTs 30% Cut
For today's episode, we briefly discuss Apple's decision to allow devs to implement NFTs at a 30% cut. For us, this is something exciting and we feel really bullish about what this will do to the marketplace. Tune in to hear about why complaining is futile, and how things might pan out.
TIME-STAMPED SHOW NOTES:
[00:08] What Apple's decision means for the current gaming landscape.

[01:02] Angles that Apple is working and why their actions make sense.

[01:30] Why do we feel really bullish about this move from Apple?
Tweetables:
“You're playing in their ecosystem. If you don't like the rules, don't play the game over there. Stop complaining.” — @ericosiu [0:01:24]
“We won't be saying the crypto long term, we won't be saying NFTs long term. This is just going to be a part of the internet.” — @ericosiu [0:01:50]
Links Mentioned in Today’s Episode:
Wilson Lee on Twitter
Wilson Lee on Instagram
Eric Siu on Twitter
Eric Siu on Instagram
The Littles
Leveling Up
Leveling Up Heroes
Growth Everywhere
Single Grain
2 min
November 30, 2022Traders Will Always be Traders
On today's show, we talk about the reality of traders in the NFT space. In light of the constant movement and shifting in our communities, it is important to remain focused on what is important and under your control. Tune in to hear why long-term investing is better than trading, and how to evaluate communities and founders based on their products.
TIME-STAMPED SHOW NOTES:
[00:12] Separating others' actions from your project and vision.

[01:20] Remaining focused on what is actually within your control.

[02:00] Examples of exciting things that NFT CEOs are doing right now!

[02:41] Why long-term investors are generally more successful than traders.

[03:10] How products reflect the ethics of founders and their teams.
Tweetables:
“If people are deciding to exit an ecosystem, it's not necessarily because of you, or anything you have done yourself, or your project or vision. [It’s] more so a reflection of who they are and how they view NFTs in general.” — @willxlee [0:00:21]
“You can't really control what other people do. They are going to do whatever they want to do. What you can control is the information you put into your mind. You can control your own mindset.” — @ericosiu [0:01:22]
Links Mentioned in Today’s Episode:
Wilson Lee on Twitter
Wilson Lee on Instagram
Eric Siu on Twitter
Eric Siu on Instagram
The Littles
Leveling Up
Leveling Up Heroes
Growth Everywhere
Single Grain
4 min
November 28, 2022How to Manage Community Sentiment
In this episode, we break down some of our thoughts and approaches to managing community sentiment. Drawing on some recent experiences with launching new products, Will and Eric share some of the ideas that could be useful for you in making sure your community stays strong and on track with its ideals. Tune in to hear it all.
TIME-STAMPED SHOW NOTES:
[00:12] Lessons from Will's recent launch.

[00:54] Avoiding emotional reactions and accepting certain losses.

[01:40] Allowing the community a lot of freedom up to a specific point.

[02:30] Acknowledging where energy and focus have been directed.

[02:51] The realization that certain community members will never be satisfied.

[03:40] Why a seat at the table has to be earned by developing skills.

[04:09] The need to kick out community members who do not adhere to the rules.
Tweetables:
“I knew that reacting based on emotions would always lead to no good.” — @willxlee [0:00:54]
“Structurally speaking, it's not about the product, it's not about the vision. It's about our communication.” — @willxlee [0:01:22]
Links Mentioned in Today’s Episode:
Wilson Lee on Twitter
Wilson Lee on Instagram
Eric Siu on Twitter
Eric Siu on Instagram
The Littles
Leveling Up
Leveling Up Heroes
Growth Everywhere
Single Grain
5 min

About Creators of Web3

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Creators of Web3 is a show that takes a candid look at the people who are inventing the future of blockchain and digital assets. Hosted by Eric Siu and Wil Lee, we dive into the unique lessons and…

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Creators of Web3

Creators of Web3 episodes

About Creators of Web3