We see many Crisis Management examples every day in the headlines of major news outlets, either on the internet or in print. Quite often the examples referenced in major news outlets don't cover examples - both goo and bad - from other areas for the globe. In this episode we talk with Prof Duncan Koerber, author of 'Crisis Communications in Canada' and get some different perspectives and examples not usually covered by the big global news outlets. We'll talk about the role of ethics in communications and the benefits of apologizing verses blaming. We'll hear about different examples that you may not have heard about on the news with a distinctly Canadian perspective. You're sure to hear lots of good information and insights on how to better improve your own crisis communication strategies and plans.