Craft Beer Professionals

Culture Matters: Why Your Team's Experience in Your Taproom Should be What You Focus on First


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This compelling presentation dives into the crucial role a healthy team culture plays in the brewing and taproom industry. It explores the unique challenges and opportunities of fostering a robust and positive work environment in this dynamic sector. The talk provides a thorough understanding of how a healthy team culture not only elevates employee satisfaction but also enhances customer experience and drives business success.


Key elements of a thriving team culture within this industry are dissected, spotlighting skills, attitudes, and behaviors that should be encouraged. From effective leadership practices to promoting craftsmanship and creativity, various strategies are unraveled to help brewery and taproom owners cultivate an enriched work environment.


The presentation underscores the significance of incorporating sustainable and responsible business practices into the team culture, shedding light on their potential to motivate staff and impact overall business performance positively. Real-world examples of successful brewing and taproom businesses that have successfully nurtured a wholesome team culture provide attendees with practical insights and inspirations.


With a nuanced understanding of the brewing and taproom industry’s specific needs, this presentation offers valuable tools and guidance for those looking to create a positive, productive, and healthy work culture. Attendees will leave with a richer perspective on how prioritizing team and staff culture can pave the way for enhanced business performance and a more gratifying work environment for all.


Andy Risvold is a Founder and President of Forgotten Star Brewing Co, which opened in Fridley MN in November of 2019. Navigating this very young business through covid has taught Andy many lessons in fostering a strong and healthy workplace culture focused on providing 5 Star Experiences for everybody who walks through their doors, starting with Forgotten Star Brewing's staff.


Matt Schwandt is the owner of Bauhaus Brewlabs. Bauhaus Brew Labs is a family of musicians, scientists, artists and – above all – beer lovers, aiming to reinvigorate the spirit of the family brewery. At Bauhaus, we take a unique look at classic German-inspired beer styles, skewed slightly by a sense of play and adventure. Our flavor-forward, sessionable beers are crafted to surprise and delight without taxing the palate.


Huge thanks to Encompass Technologies, Boelter, & Gorman Smith Beverage Equipment for all your support on our Fall Virtual Conference.


Join us in-person for CBP Connects | Half workshop, half networking

Charleston, SC | December 4-6, 2023

Grab your spot now at https://cbpconnects-charleston.eventbrite.com

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Craft Beer ProfessionalsBy Craft Beer Professionals

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