Cutting Through It | Hair Stylists, Clientele, Income, Salon, Cosmetologist

Cutting Through It | Hair Stylists, Clientele, Income, Salon, Cosmetologist

By Sherri Brodie | Hairstylist, Business CoachBusinessEntrepreneurshipEducationArtsSelf-ImprovementFashion & Beauty
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Cutting Through It | Hair Stylists, Clientele, Income, Salon, Cosmetologist episodes

  • 04 | 3 Words That Kill Your Confidence Mid-Cut — and How to Stop Saying Them

    Have you ever felt like something bigger is available to you behind the chair… but fear keeps you stuck?

    Maybe it’s raising your prices.

    Maybe it’s switching salons.
    Maybe it’s promoting yourself, posting your work, or finally stepping into the stylist you know you could become.

    Fear doesn’t always look dramatic.

    Sometimes it looks like hesitation.
    Self-doubt.
    Overthinking.
    Playing small.

    In this episode, we unpack what fear really is — and why it shows up at every stage of a hairstylist’s career.

    Through a personal story from early in my career, I break down what was actually happening underneath the fear — and how shifting my mindset changed the entire direction of my future behind the chair.

    Inside this episode, you’ll learn:

    ✨ Why fear often disguises itself as “being realistic” or “waiting until you’re ready”

    ✨ How old stories, insecurity, and comparison quietly limit your growth
    ✨ The four mindset shifts that help you move forward instead of freezing
    ✨ How to separate fear from wisdom when making career decisions
    ✨ Why confidence isn’t something you wait for — it’s something you build

    If you’ve ever questioned whether you’re good enough, ready enough, or capable enough to take your next step — this episode will help you recognize what’s actually holding you back and give you a clearer path forward.

    Fear doesn’t mean stop.

    It often means you’re standing in front of the right door.

    Press play and let’s talk about it.

     

    FREE RESOURCES

    Free Tutorial + Checklist: 5 Ways to Get More Clients in Your Chair

    Discover five practical strategies you can start using today to attract more of the right clients and build a stronger business.
    https://www.onpointhairbysherri.com/free-training

    Visit My Website

    Explore free resources, courses, podcast episodes, and tools to help you build a thriving career behind the chair.
    https://www.onpointhairbysherri.com

    Join My Free Facebook Community

    Connect with other hairstylists who are building their businesses with confidence, clarity, and support.
    https://www.facebook.com/groups/2749808815367908/

    Follow Me

    YouTube, Instagram, and Facebook: @onpointhairbysherri

    Enjoying the Podcast?

    If you've been listening for a while and haven't hit subscribe yet, now's a great time — so you never miss an episode. And if you know another hairstylist who needs to hear this one, send it their way; it might be exactly what they need this week. I'd also love it if you left a review — I read every single one, and it helps this podcast reach more hairstylists just like you.

    Email Me

    I'd love to hear from you! If this episode encouraged you or you have a question you'd like me to cover on a future episode, send me an email.
    21 min
  • 03 | The Power of a Consultation — How to Turn First-Time Clients into Lifelong Clients

    Have you ever had a moment behind the chair that shook you — embarrassed you — and changed the entire trajectory of your career?

    In today’s episode, I’m sharing one of the most humbling (and honestly, painful) client stories of my life…

    a moment that forced me to look in the mirror, take responsibility, and finally understand the real power of a great consultation.

    This story is deeply personal — but I’m sharing it because it was the turning point that transformed me from an “okay” stylist into a confident, fully booked stylist with consistent five-star reviews and clients who trusted me for years.

    And if you’ve ever struggled with confidence, retention, communication, or feeling like you’re running in circles trying to build your clientele — this episode is for you.

    Want more help growing your business behind the chair?

    Visit my Links & Resources page to grab my FREE tutorial, Four Ways to Get Clients in Your Chair Fast, join the FREE On Point Pro community, and explore more resources created to help you grow behind the chair and beyond.

    onpointhairbysherri.com/links

    Visit My Website

    Explore free resources, courses, podcast episodes, and tools to help you build a thriving career behind the chair.
    https://www.onpointhairbysherri.com

    Follow Me

    YouTube, Instagram, and Facebook: @onpointhairbysherri

    Enjoying the Podcast?

    If you've been listening for a while and haven't hit subscribe yet, now's a great time — so you never miss an episode. And if you know another hairstylist who needs to hear this one, send it their way; it might be exactly what they need this week. I'd also love it if you left a review — I read every single one, and it helps this podcast reach more hairstylists just like you.

    Email Me

    I'd love to hear from you! If this episode encouraged you or you have a question you'd like me to cover on a future episode, send me an email.
    18 min
  • 02 | Frustrated with clients who never come back? My method for creating loyal clients so you can build a fully booked chair

    Have you ever wondered why a client suddenly stops rebooking… even when you thought everything went great?

    You’re not alone — and today, we’re cutting right into the truth of it.

    In this first episode, I’m sharing a real story from behind my chair that opened my eyes to exactly why clients quietly disappear… and what you, as a stylist, can do to stop it from happening. You’ll learn the 3 biggest reasons clients ghost their stylists and the simple shifts you can make to become the kind of hairstylist clients stay loyal to for years.

    If you’ve ever felt confused, discouraged, or blindsided by a client who didn’t come back — this episode will give you clarity, confidence, and direction.

    Leave a review on Apple Podcasts, screenshot it, and send it to me (or tag me on Instagram @onpointhairbysherri!

    If you’ve ever left the salon feeling completely drained — not because of the hair you did, but because of the people you had to manage — this episode is for you.

    Today, we’re diving into one of the biggest reasons hairstylists feel overwhelmed, resentful, or ready to quit the industry: a lack of boundaries.

    Not talent.
    Not clients.
    Not the workload.
    ⁠But boundaries.

    As hairstylists, we’re natural people-pleasers… which means we often say yes when we’re exhausted, work on our days off, accept chronic lateness, and let client behavior slide because we’re scared to lose them.

    But the truth is: these habits are the fast track to burnout.

    In this episode, I’m breaking down:

    ✨ The real reason so many stylists feel overwhelmed behind the chair

    ✨ The 3 types of boundaries every hairstylist must set
    — Time boundaries
    — Client behavior boundaries
    — Emotional + personal boundaries
    ✨ Why enforcing boundaries actually improves client retention
    ✨ How people-pleasing creates silent resentment that hurts your confidence
    ✨ How faith, self-worth, and inner peace play a role in protecting your career
    ✨ The first small shifts you can make today to regain control, energy, and joy

    If you’re tired of feeling stretched thin, constantly giving, or walking on eggshells around clients — this episode will help you reconnect with your confidence and step back into your power.

    You deserve peace.

    You deserve respect.
    And you deserve a career that doesn’t burn you out.

    The book I mentioned in this episode is: Stop Walking on Eggshells by Paul T. Mason, MS, Randi Kreger

    FREE RESOURCES

    Free Tutorial + Checklist: 5 Ways to Get More Clients in Your Chair

    Discover five practical strategies you can start using today to attract more of the right clients and build a stronger business.
    https://www.onpointhairbysherri.com/free-training

    Visit My Website

    Explore free resources, courses, podcast episodes, and tools to help you build a thriving career behind the chair.
    https://www.onpointhairbysherri.com

    Join My Free Facebook Community

    Connect with other hairstylists who are building their businesses with confidence, clarity, and support.
    https://www.facebook.com/groups/2749808815367908/

    Follow Me

    YouTube, Instagram, and Facebook: @onpointhairbysherri

    Enjoying the Podcast?

    If you've been listening for a while and haven't hit subscribe yet, now's a great time — so you never miss an episode. And if you know another hairstylist who needs to hear this one, send it their way; it might be exactly what they need this week. I'd also love it if you left a review — I read every single one, and it helps this podcast reach more hairstylists just like you.

    Email Me

    I'd love to hear from you! If this episode encouraged you or you have a question you'd like me to cover on a future episode, send me an email.
    20 min
  • 01 | From Empty Chair to Fully Booked Hair Stylist: 3 Mindset Shifts to Build a Loyal Clientele

    Filling your chair isn’t just a marketing problem — and if you’ve been feeling burnt out, frustrated, or unfulfilled behind the chair, this episode is for you.

    So many hairstylists are working hard, saying yes to everything, and trying to stay busy… yet still feel exhausted, disconnected, or unsure if they can do this long-term. I know this feeling personally. There was a season in my career where, on the outside, things looked successful — but inside, something felt off. And eventually, that misalignment caught up with me.

    In this episode, I talk about why constantly chasing clients without clarity leads to burnout — and why filling your chair has to start inside before it ever works on the outside.

    I walk you through three things you need to get clear on before you try to fill your chair, so you can stop hustling aimlessly and start building a business that actually fits you.

    In this episode, we talk about:

    • Why filling your chair without clarity often leads to burnout and frustration
    • A season in my career where I questioned if I even wanted to stay in this industry
    • How being out of alignment can quietly drain your passion over time
    • Why clarity has to come before action if you want lasting success
    • Getting honest about who you are as a person and how comfortable you are putting yourself out there
    • Understanding your strengths and confidence as a stylist — and why that matters
    • How to stop chasing every client and start focusing on the right ones
    • Why knowing your ideal client saves time, energy, and emotional burnout
    • This episode isn’t about doing more. It’s about doing things with intention.

      If you’ve ever felt stuck, unsure, or tired of working on clients you don’t enjoy just to stay busy, my hope is that this episode helps you pause, reflect, and start making choices that support the long-term version of your career — not just the short-term hustle.

      I encourage you to take some quiet time after listening — journal, record voice notes, or simply sit with the questions we talk through. Clarity doesn’t come from rushing. It comes from honesty.

      And if you’d like support, conversation, and guidance from other stylists walking this same path, I invite you to join me inside my Facebook group, where we continue these conversations in a supportive, real-life way.

      Thanks for listening — and for being willing to look inward so you can build something that truly lasts.

      Want more help growing your business behind the chair?

      Visit my Links & Resources page to grab my FREE tutorial, Four Ways to Get Clients in Your Chair Fast, join the FREE On Point Pro community, and explore more resources created to help you grow behind the chair and beyond.

      https://www.onpointhairbysherri.com/links

       

      Follow Me

      YouTube, Instagram, and Facebook: @onpointhairbysherri

      Enjoying the Podcast?

      If you've been listening for a while and haven't hit subscribe yet, now's a great time — so you never miss an episode. And if you know another hairstylist who needs to hear this one, send it their way; it might be exactly what they need this week. I'd also love it if you left a review — I read every single one, and it helps this podcast reach more hairstylists just like you.

      Email Me

      I'd love to hear from you! If this episode encouraged you or you have a question you'd like me to cover on a future episode, send me an email.
      16 min
    • Trailer: Cutting Through It — Systems for Hairstylists to Build a Fully Booked Chair

      Have you ever had one of those days behind the chair where you start wondering if you’re really cut out for this?

      Maybe you’re struggling to fill your books, doubting your skills, or feeling completely burned out from trying to hold it all together.

      You’re not alone — and that’s exactly why Cutting Through It exists.

      In this short trailer episode, host Sherri Brodie — a stylist, educator, and mentor with 40+ years behind the chair — shares her heart for the show and what you can expect each week.

      You’ll hear real stories, honest lessons, and proven systems designed to help you:

      ✨ Build lasting confidence behind the chair

      ✨ Attract loyal clients and create a fully booked schedule
      ✨ Strengthen your communication and mindset
      ✨ Create a business that supports your life, not drains it
      ✨ Grow into the stylist — and person — God created you to be

      This is the space where hairstylists grow in purpose, confidence, and clarity.

      So, grab your shears and your favorite drink, and let’s cut through the fear, burnout, and noise together.

       

      Ways to Work with Sherri

      🎯 Cutting with Confidence – My Signature Haircutting Course

      Learn the fundamentals, artistic disciplines, and consultation skills you need to cut hair with confidence and build a fully booked chair.
      👉 https://www.onpointhairbysherri.com/cutting-with-confidence

      🎯 Fill Your Chair Strategy Call (1:1 Coaching – 1 Hour)

      Feeling stuck, starting out, or rebuilding your clientele? This personalized strategy call is designed to help you gain clarity, direction, and a clear next step to start filling your chair with the right clients.
      👉 https://www.onpointhairbysherri.com/call

      📬 Get My Weekly On Point Pro Tips

      A weekly dose of inspiration, mindset shifts, business tips, and behind-the-chair wisdom.
      👉Free Pro Tips

      🌐 Visit My Website

      Explore all my free resources, courses, tutorials, and mentorship options.
      👉 https://www.onpointhairbysherri.com

      📩 Email Me Directly

      Have a question or need guidance?

      👥 Free Facebook Group: Client Building Support for Hairstylists

      Want support while building your clientele? I’ve created a private Facebook group for hairstylists who want clarity, confidence, and real strategies behind the chair.
      👉 Request to join here (please answer the 3 questions):
      https://www.facebook.com/share/g/1DNtMy43s3/

      3 min

    About Cutting Through It | Hair Stylists, Clientele, Income, Salon, Cosmetologist

    From the publisher's feed

    Are you a hairstylist who's doing everything right... but your chair still isn't full?