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Elzie speaks with Daniella Genas about her approach to scaling businesses. Daniella's background includes running her own business for eight years, earning her MBA, and conducting research on key success factors for growth businesses.
Daniella discovered that combining support through accountability coaching and consultancy was more effective than relying on just one area. She observed that business owners often forget or don't implement recommendations given by consultants. That's where her approach differs, as she supports businesses through creating strategies and then following up for implementation.
Daniella explains how her experiences inspired her to create a framework that fills the need she had in her first business. She says her MBA taught her the consultancy part, and learning how to be an effective coach was through informal coaching with other business owners.
Daniella's framework includes meeting with clients regularly and covering a bit of consultancy, coaching, and mentoring. They work together to achieve the strategies and goals for the business. Daniella believes this approach is useful and important for businesses to have a 360-degree support system.
Episode Highlight:
00:45 - What I also found when I started this business is that you can do the consulting bit and give them the big report and say, "Go away, and now go and implement." But actually, business owners are busy. What happened and it happened with me in my previous business, I had quite a few consultants come in and do these big pieces of work. They'd make these recommendations. They'd give me the report. The report would go in my bottom drawer, and it would be great at the time when I read it. But then now I'm back into operations mode. I've forgotten all about it and actually, nothing really gets actioned. So, then that's where the accountability piece comes in and the coaching piece, because actually we've got these strategies, and this is what we're going to do. And I'm going to support you with the process and get it done. So, it was kind of desk research, then I started to test the concept and realized actually that's exactly how I thought it was going to go, is exactly how it went. When I implemented the other elements is when I started to see the clients really excel and grow their businesses, and scale their businesses.
Go Beyond the Podcast
The Daily Crown is more than a podcast. We're building a place where faith meets everyday life and business, helping believers grow in faith, focus, and fellowship.
Become a Daily Crown Supporter
If The Daily Crown is encouraging, challenging, or equipping you, consider becoming a Daily Crown Supporter for just $4.99/month.
Your support helps us continue creating independent, faith-centered media. You'll also receive access to our Daily Crown Podcast Companion, featuring daily devotionals, Scripture and audio reflections, personal reflections, prayer, and opportunities to connect with others on the journey.
Prefer to give once? Leave a one-time tip
Join Us Around the Campfire
Faith and business were never meant to be journeys we walk alone.
Daily Crown Campfire is our monthly gathering for believers in business to connect, share wisdom, encourage one another, and grow together. Pull up a chair. There's room for you.
Partner With The Daily Crown
We collaborate with organizations and brands that believe in the power of meaningful stories, purposeful conversations, and positive impact.
Interested in reaching our audience or supporting the mission?
Our Partners
Powered by Horicon Bank, The Natural Choice.
About The Daily Crown
The Daily Crown is an independent, faith-centered podcast and media platform hosted by Elzie Flenard III and produced by Daily Crown Studios.
Through meaningful conversations, biblical wisdom, and practical insights, we're helping believers navigate faith, business, and life with greater purpose.
Discover more at DailyCrown.co.
Carry the Flame. Wear the Crown.™
Powered By Podcast Town
We Help B2B Brands grow their revenue through podcasting.
Podcast Town is a full-service, white glove podcast agency dedicated to helping B2B brands grow their podcast show, grow their audience and podcast easier. - We help you launch, Grow and Maximize!
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Connect with Daniella Genas
Website
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Are you curious about the media industry and how to gain exposure for your brand? In this captivating episode, Elzie talks to Tam Lawrence, an industry veteran with over 30 years of experience and the CEO of Exposure Magazine. Together, they dive into the world of media, sharing valuable insights and strategies for entrepreneurs and business owners.
The conversation explores the differences between earned, owned, and paid media. Tam emphasizes the reliability and truthfulness of earned media, which is based on empirical data and also highlights the importance of public relations in building a brand and making it newsworthy. Tam offers practical advice on leveraging publicists and marketing together, stressing the need to understand brand leadership and messaging.
Tune in as they delve into demographic targeting, seasonal campaigns, and cause marketing as effective approaches to reach the media and make a positive impact in the community. Tam is passionate about sharing knowledge and facts often overlooked by mainstream media, so don't miss this episode filled with valuable insights and practical strategies to gain exposure for your brand.
Episode Highlights
04:32 - It's so important for our children to know who we were and the contributions in which we provided in society. And so a lot of times, we don't see that narrative written in media about African Americans. And for me, following the footsteps of my parents, my daddy always told me, choose your weapon. And so for me, this media is the choice of weapon.
06:12 - I would always have to go with earned media because earned media gives you the accountability or the credibility that you need in order for you to get the consumer's trust. To earn the consumer's trust, earned media is always going to probably trump all the others.
07:33 - In public relations, we're able to help business owners really formulate a message that speaks or resonates, not just with consumers. Because when you're going into earned media, like 4, 6, 12 or 58, whoever you're going to go to, the thing is that they have to see, how does this fit for their consumer? How does it impact the end user? How does this not seem like an advertisement piece? And so a lot of times where people try to go at it themselves, it's an advertisement so they send you back the rate chart. Whereas when you're going through a publicist, you're going through a protected or entrusted source. And so we work to help reporters find stories and so if we can take that story and make it newsworthy, then it gains earned media versus having to pay for media. So I think that's the difference.
09:03 - If I look back 30 years and I said, what was the first thing that I wish I would have had? I wish I would have had an opportunity to sit down with a PR person and really just put it all on the table and get the help to really break apart all of the facets of my business so that I could be able to build a Coca Cola, build a clientele. That would be longevity, not just a short term trendy or viral campaign because traditional values are Polo, Pepsi. So if it was me and I could go back 20 years and reshape my business, I think I would start with consulting with a publicist.
16:16 - There's so much that a brand can do to create amazing and phenomenal content today. And so, you do want to take a look at more than just the holidays, and I would definitely say backtrack even some of the content or some of the things that you've seen out there. And I'm sure if you started a business, your business is about impacting people, you saw a big problem, and you said I got the solution. So, stay knowing that 24 hours a day. As a business owner, I've never had a job. My whole entire life was always chasing problems. I used to say to myself, "You're a solutionista, girl. You better figure it out. Chase the problem." If you keep chasing the problem and then if you are really good at what you do, the money will follow. So, it's never been about vanity with me in business. It's always been, I'm a solutionista. I need to find a problem and I need to solve it, and I need to solve it for 2 million people. And then I need to solve it where 2 million people spend $1,000 to get it.
Go Beyond the Podcast
The Daily Crown is more than a podcast. We're building a place where faith meets everyday life and business, helping believers grow in faith, focus, and fellowship.
Become a Daily Crown Supporter
If The Daily Crown is encouraging, challenging, or equipping you, consider becoming a Daily Crown Supporter for just $4.99/month.
Your support helps us continue creating independent, faith-centered media. You'll also receive access to our Daily Crown Podcast Companion, featuring daily devotionals, Scripture and audio reflections, personal reflections, prayer, and opportunities to connect with others on the journey.
Prefer to give once? Leave a one-time tip
Join Us Around the Campfire
Faith and business were never meant to be journeys we walk alone.
Daily Crown Campfire is our monthly gathering for believers in business to connect, share wisdom, encourage one another, and grow together. Pull up a chair. There's room for you.
Partner With The Daily Crown
We collaborate with organizations and brands that believe in the power of meaningful stories, purposeful conversations, and positive impact.
Interested in reaching our audience or supporting the mission?
Our Partners
Powered by Horicon Bank, The Natural Choice.
About The Daily Crown
The Daily Crown is an independent, faith-centered podcast and media platform hosted by Elzie Flenard III and produced by Daily Crown Studios.
Through meaningful conversations, biblical wisdom, and practical insights, we're helping believers navigate faith, business, and life with greater purpose.
Discover more at DailyCrown.co.
Carry the Flame. Wear the Crown.™
Powered By Podcast Town
We Help B2B Brands grow their revenue through podcasting.
Podcast Town is a full-service, white glove podcast agency dedicated to helping B2B brands grow their podcast show, grow their audience and podcast easier. - We help you launch, Grow and Maximize!
Grow With Podcast Town
Connect with Tam Lawrence
Website
Elzie speaks with Tam Lawrence, a PR and marketing expert, who shares her insights on how to approach marketing for a brand. She emphasizes that marketing strategies should be customized to each brand and its unique offerings. Tam suggests that brands should collaborate with people in their industry and plan their campaigns according to the calendar of events that are relevant to their brand.
Tam recommends cause marketing as a great approach to gaining media attention quickly, especially in the post-pandemic world where people are paying more attention to how businesses operate. She notes that brands can also create impactful content to address local community needs and make a positive difference in people's lives. Tam emphasizes the importance of being problem solvers and chasing problems as a business owner to create sustainable solutions that benefit millions of people.
Tam also offers valuable tips on creating impactful content, cause marketing, and addressing local community needs as part of a marketing strategy. Tune in to learn more.
Episode Highlight:
02:19 - There's so much that a brand can do to create amazing and phenomenal content today. And so, you do want to take a look at more than just the holidays, and I would definitely say backtrack even some of the content or some of the things that you've seen out there. And I'm sure if you started a business, your business is about impacting people, you saw a big problem, and you said I got the solution. So, stay knowing that 24 hours a day. As a business owner, I've never had a job. My whole entire life was always chasing problems. I used to say to myself, "You're a solutionista, girl. You better figure it out. Chase the problem." If you keep chasing the problem and then if you are really good at what you do, the money will follow. So, it's never been about vanity with me in business. It's always been. "I'm a solutionista. I need to find a problem and I need to solve it, and I need to solve it for 2 million people. And then I need to solve it where 2 million people spend $1,000 to get it."
Go Beyond the Podcast
The Daily Crown is more than a podcast. We're building a place where faith meets everyday life and business, helping believers grow in faith, focus, and fellowship.
Become a Daily Crown Supporter
If The Daily Crown is encouraging, challenging, or equipping you, consider becoming a Daily Crown Supporter for just $4.99/month.
Your support helps us continue creating independent, faith-centered media. You'll also receive access to our Daily Crown Podcast Companion, featuring daily devotionals, Scripture and audio reflections, personal reflections, prayer, and opportunities to connect with others on the journey.
Prefer to give once? Leave a one-time tip
Join Us Around the Campfire
Faith and business were never meant to be journeys we walk alone.
Daily Crown Campfire is our monthly gathering for believers in business to connect, share wisdom, encourage one another, and grow together. Pull up a chair. There's room for you.
Partner With The Daily Crown
We collaborate with organizations and brands that believe in the power of meaningful stories, purposeful conversations, and positive impact.
Interested in reaching our audience or supporting the mission?
Our Partners
Powered by Horicon Bank, The Natural Choice.
About The Daily Crown
The Daily Crown is an independent, faith-centered podcast and media platform hosted by Elzie Flenard III and produced by Daily Crown Studios.
Through meaningful conversations, biblical wisdom, and practical insights, we're helping believers navigate faith, business, and life with greater purpose.
Discover more at DailyCrown.co.
Carry the Flame. Wear the Crown.™
Powered By Podcast Town
We Help B2B Brands grow their revenue through podcasting.
Podcast Town is a full-service, white glove podcast agency dedicated to helping B2B brands grow their podcast show, grow their audience and podcast easier. - We help you launch, Grow and Maximize!
Grow With Podcast Town
Connect with Tam Lawrence
Website
Elzie interviews PR expert Tam Lawrence to discuss the importance of understanding PR in business. Tam emphasizes the value of working with a publicist in developing a long-term strategy for an organization's brand. She suggests that business owners consult with a PR person to break down the facets of their business, understand their audience, and develop campaigns that are appropriate for their brand. Tam explains that marketing and PR go hand in hand as appropriate messaging is crucial in developing a successful marketing campaign. She also advises business owners to be clear about their demographics, including age group, income, and nationality, before working with a marketing company.
Listen to this insightful mini-episode and learn about the essential role of public relations in building a strong brand and developing effective marketing campaigns. Discover the benefits of seasonal PR services and gain insight into the interrelationship between PR and marketing.
Highlight:
01:01 - If I look back 30 years and I said, what was the first thing that I wish I would have had? I wish I would have had an opportunity to sit down with a PR person and really just put it all on the table and get the help to really break apart all of the facets of my business so that I could be able to build a Coca Cola, build a clientele. That would be longevity, not just a short term trendy or viral campaign because traditional values are Polo, Pepsi. So if it was me and I could go back 20 years and reshape my business, I think I would start with consulting with a publicist.
Go Beyond the Podcast
The Daily Crown is more than a podcast. We're building a place where faith meets everyday life and business, helping believers grow in faith, focus, and fellowship.
Become a Daily Crown Supporter
If The Daily Crown is encouraging, challenging, or equipping you, consider becoming a Daily Crown Supporter for just $4.99/month.
Your support helps us continue creating independent, faith-centered media. You'll also receive access to our Daily Crown Podcast Companion, featuring daily devotionals, Scripture and audio reflections, personal reflections, prayer, and opportunities to connect with others on the journey.
Prefer to give once? Leave a one-time tip
Join Us Around the Campfire
Faith and business were never meant to be journeys we walk alone.
Daily Crown Campfire is our monthly gathering for believers in business to connect, share wisdom, encourage one another, and grow together. Pull up a chair. There's room for you.
Partner With The Daily Crown
We collaborate with organizations and brands that believe in the power of meaningful stories, purposeful conversations, and positive impact.
Interested in reaching our audience or supporting the mission?
Our Partners
Powered by Horicon Bank, The Natural Choice.
About The Daily Crown
The Daily Crown is an independent, faith-centered podcast and media platform hosted by Elzie Flenard III and produced by Daily Crown Studios.
Through meaningful conversations, biblical wisdom, and practical insights, we're helping believers navigate faith, business, and life with greater purpose.
Discover more at DailyCrown.co.
Carry the Flame. Wear the Crown.™
Powered By Podcast Town
We Help B2B Brands grow their revenue through podcasting.
Podcast Town is a full-service, white glove podcast agency dedicated to helping B2B brands grow their podcast show, grow their audience and podcast easier. - We help you launch, Grow and Maximize!
Grow With Podcast Town
Connect with Tam Lawrence
Website
Elzie asks Tam Lawrence how entrepreneurs and business owners can gain earned media through public relations. Tam dives into the conversation by explaining how public relations plays a fundamental role in branding and marketing. She shares a quote from Bill Gates emphasizing the key value of this department in a company. Tam points out that many business owners overlook the public relations aspect of their business and just focus on the advertising part.
She further elaborates on how public relations helps businesses project the intended message in a manner that resonates with their audience. And how they can use the same message to create newsworthy content that can be picked by reporters, thereby yielding earned media attention. Tam explains the difference between an advertisement and a protected or entrusted source. She also highlights how a publicist works to bring out the stories in businesses and ensuring that those stories become newsworthy. She states that a well-planned public relations campaign can help businesses gain earned media as opposed to paid media, which costs more.
Highlight:
00:56 - In public relations, we're able to help business owners really formulate a message that speaks or resonates, not just with consumers. Because when you're going into earned media, like 4, 6, 12 or 58, whoever you're going to go to, the thing is that they have to see, how does this fit for their consumer? How does it impact the end user? How does this not seem like an advertisement piece? And so a lot of times where people try to go at it themselves, it's an advertisement so they send you back the rate chart. Whereas when you're going through a publicist, you're going through a protected or entrusted source. And so we work to help reporters find stories and so if we can take that story and make it newsworthy, then it gains earned media versus having to pay for media. So I think that's the difference.
Go Beyond the Podcast
The Daily Crown is more than a podcast. We're building a place where faith meets everyday life and business, helping believers grow in faith, focus, and fellowship.
Become a Daily Crown Supporter
If The Daily Crown is encouraging, challenging, or equipping you, consider becoming a Daily Crown Supporter for just $4.99/month.
Your support helps us continue creating independent, faith-centered media. You'll also receive access to our Daily Crown Podcast Companion, featuring daily devotionals, Scripture and audio reflections, personal reflections, prayer, and opportunities to connect with others on the journey.
Prefer to give once? Leave a one-time tip
Join Us Around the Campfire
Faith and business were never meant to be journeys we walk alone.
Daily Crown Campfire is our monthly gathering for believers in business to connect, share wisdom, encourage one another, and grow together. Pull up a chair. There's room for you.
Partner With The Daily Crown
We collaborate with organizations and brands that believe in the power of meaningful stories, purposeful conversations, and positive impact.
Interested in reaching our audience or supporting the mission?
Our Partners
Powered by Horicon Bank, The Natural Choice.
About The Daily Crown
The Daily Crown is an independent, faith-centered podcast and media platform hosted by Elzie Flenard III and produced by Daily Crown Studios.
Through meaningful conversations, biblical wisdom, and practical insights, we're helping believers navigate faith, business, and life with greater purpose.
Discover more at DailyCrown.co.
Carry the Flame. Wear the Crown.™
Powered By Podcast Town
We Help B2B Brands grow their revenue through podcasting.
Podcast Town is a full-service, white glove podcast agency dedicated to helping B2B brands grow their podcast show, grow their audience and podcast easier. - We help you launch, Grow and Maximize!
Grow With Podcast Town
Connect with Tam Lawrence
Website
Elzie and Tam Lawrence, a Media and Public Relations expert dive into the different types of media in the business world and their relevance to business owners and entrepreneurs. Tam explains the meaning and differences between owned, paid, and earned media. Owned media refers to content generated by users based on their experience, while paid media is content that is bought or sponsored. Earned media, on the other hand, is news coverage by mainstream media. Earned media, Tam believes, is the most credible since it is backed by empirical data and supported by truth. She emphasizes that consumer trust is crucial, and earned media is the most effective way to gain it.
Listen to this mini-episode to hear more about the different types of media in the business world and understand the role of each type in shaping your brand's image and messaging.
Highlight:
01:10 - I would always have to go with earned media because earned media gives you the accountability or the credibility that you need in order for you to get the consumer's trust. To earn the consumer's trust, earned media is always going to probably trump all the others.
Go Beyond the Podcast
The Daily Crown is more than a podcast. We're building a place where faith meets everyday life and business, helping believers grow in faith, focus, and fellowship.
Become a Daily Crown Supporter
If The Daily Crown is encouraging, challenging, or equipping you, consider becoming a Daily Crown Supporter for just $4.99/month.
Your support helps us continue creating independent, faith-centered media. You'll also receive access to our Daily Crown Podcast Companion, featuring daily devotionals, Scripture and audio reflections, personal reflections, prayer, and opportunities to connect with others on the journey.
Prefer to give once? Leave a one-time tip
Join Us Around the Campfire
Faith and business were never meant to be journeys we walk alone.
Daily Crown Campfire is our monthly gathering for believers in business to connect, share wisdom, encourage one another, and grow together. Pull up a chair. There's room for you.
Partner With The Daily Crown
We collaborate with organizations and brands that believe in the power of meaningful stories, purposeful conversations, and positive impact.
Interested in reaching our audience or supporting the mission?
Our Partners
Powered by Horicon Bank, The Natural Choice.
About The Daily Crown
The Daily Crown is an independent, faith-centered podcast and media platform hosted by Elzie Flenard III and produced by Daily Crown Studios.
Through meaningful conversations, biblical wisdom, and practical insights, we're helping believers navigate faith, business, and life with greater purpose.
Discover more at DailyCrown.co.
Carry the Flame. Wear the Crown.™
Powered By Podcast Town
We Help B2B Brands grow their revenue through podcasting.
Podcast Town is a full-service, white glove podcast agency dedicated to helping B2B brands grow their podcast show, grow their audience and podcast easier. - We help you launch, Grow and Maximize!
Grow With Podcast Town
Connect with Tam Lawrence
Website
Elzie speaks with Tam Lawrence, a comedian turned publicist and founder of Exposure Magazine. Tam shares her journey into media, which began with her passion for comedy and performing. She then leveraged her skills in communication and psychology to become a publicist for marginalized individuals, including African American NFL players who weren't receiving the media coverage they deserved. Tam founded Exposure Magazine to ensure that ordinary people doing extraordinary things had a platform.
Tam's desire to further highlight the contributions and stories of African Americans was inspired by her parents' legacy as Pan Africanists and she saw the importance of archiving and sharing the stories of African Americans who have contributed to society, such as Nelson Mandela, Malcolm X, and Martin Luther King Jr. Tam believes that media can be a powerful tool to combat negative depictions of African Americans by changing the narrative. Tune in to hear Tam's inspiring journey and her dedication to changing the narrative.
02:22 - It's so important for our children to know who we were and the contributions in which we provided in society. And so a lot of times, we don't see that narrative written in media about African Americans. And for me, following the footsteps of my parents, my daddy always told me, choose your weapon. And so for me, this media is the choice of weapon.
Go Beyond the Podcast
The Daily Crown is more than a podcast. We're building a place where faith meets everyday life and business, helping believers grow in faith, focus, and fellowship.
Become a Daily Crown Supporter
If The Daily Crown is encouraging, challenging, or equipping you, consider becoming a Daily Crown Supporter for just $4.99/month.
Your support helps us continue creating independent, faith-centered media. You'll also receive access to our Daily Crown Podcast Companion, featuring daily devotionals, Scripture and audio reflections, personal reflections, prayer, and opportunities to connect with others on the journey.
Prefer to give once? Leave a one-time tip
Join Us Around the Campfire
Faith and business were never meant to be journeys we walk alone.
Daily Crown Campfire is our monthly gathering for believers in business to connect, share wisdom, encourage one another, and grow together. Pull up a chair. There's room for you.
Partner With The Daily Crown
We collaborate with organizations and brands that believe in the power of meaningful stories, purposeful conversations, and positive impact.
Interested in reaching our audience or supporting the mission?
Our Partners
Powered by Horicon Bank, The Natural Choice.
About The Daily Crown
The Daily Crown is an independent, faith-centered podcast and media platform hosted by Elzie Flenard III and produced by Daily Crown Studios.
Through meaningful conversations, biblical wisdom, and practical insights, we're helping believers navigate faith, business, and life with greater purpose.
Discover more at DailyCrown.co.
Carry the Flame. Wear the Crown.™
Powered By Podcast Town
We Help B2B Brands grow their revenue through podcasting.
Podcast Town is a full-service, white glove podcast agency dedicated to helping B2B brands grow their podcast show, grow their audience and podcast easier. - We help you launch, Grow and Maximize!
Grow With Podcast Town
Connect with Tam Lawrence
Website
Tashima Freeman shares her valuable insights on how to make a profit. She and Elzie start by discussing the importance of not making assumptions about customers and understanding their business and tax processes.
Tashima introduces her 15-minute strategy call as a tool to provide value to clients and not budge on her price. She also shares how niching down and focusing on the entertainment industry helped her increase her monthly earnings.
Listen to hear about the importance of focusing on value by offering it before expecting returns. If you're an entrepreneur looking for ways to make a profit, this episode is a must-listen.
Episode Highlights
00:49 - So, it starts off just by me figuring out, "Hey, what's going on with you? What is your current accounting process and tax process now?" And from there, go into where are you trying to get things to go? And not just with your business, but like you as a whole. Where are you trying to take things? So, I can understand how to strategize for you and assist you. And truth be told, I got on those calls with no expectations to make a sale and made sales. I was booking clientele. Another thing I did, I did not budge on my price. I budged on my price two times the first year I started that business. And both of those clients were clients that I ended up having to fire and were like my worst clients. So, I did not budge on my price. That was a big thing. And then eventually, which helped me go from 7K a month to 10K and 12K a month, was me niching down. And I started to only work with people in the entertainment industry.
Go Beyond the Podcast
The Daily Crown is more than a podcast. We're building a place where faith meets everyday life and business, helping believers grow in faith, focus, and fellowship.
Become a Daily Crown Supporter
If The Daily Crown is encouraging, challenging, or equipping you, consider becoming a Daily Crown Supporter for just $4.99/month.
Your support helps us continue creating independent, faith-centered media. You'll also receive access to our Daily Crown Podcast Companion, featuring daily devotionals, Scripture and audio reflections, personal reflections, prayer, and opportunities to connect with others on the journey.
Prefer to give once? Leave a one-time tip
Join Us Around the Campfire
Faith and business were never meant to be journeys we walk alone.
Daily Crown Campfire is our monthly gathering for believers in business to connect, share wisdom, encourage one another, and grow together. Pull up a chair. There's room for you.
Partner With The Daily Crown
We collaborate with organizations and brands that believe in the power of meaningful stories, purposeful conversations, and positive impact.
Interested in reaching our audience or supporting the mission?
Our Partners
Powered by Horicon Bank, The Natural Choice.
About The Daily Crown
The Daily Crown is an independent, faith-centered podcast and media platform hosted by Elzie Flenard III and produced by Daily Crown Studios.
Through meaningful conversations, biblical wisdom, and practical insights, we're helping believers navigate faith, business, and life with greater purpose.
Discover more at DailyCrown.co.
Carry the Flame. Wear the Crown.™
Powered By Podcast Town
We Help B2B Brands grow their revenue through podcasting.
Podcast Town is a full-service, white glove podcast agency dedicated to helping B2B brands grow their podcast show, grow their audience and podcast easier. - We help you launch, Grow and Maximize!
Grow With Podcast Town
Connect with Tashima Freeman
Are you feeling stuck in your career or struggling to make ends meet? Tashima Freeman has been there and knows how it feels. But she didn't let her circumstances hold her back.
Tashima tripled her salary in just nine months by starting her own business and generating clients through social media. Tashima's approach involves creating videos that provide free value to her audience and establishing herself as a thought leader in her industry. She also emphasizes the importance of being authentic and providing value to attract clients who are interested in working with you.
Tashima's story is a testament to the power of determination, faith, and taking action. If you're looking to take your career to the next level or start your own business, this episode is a must-listen.
Episode Highlights
00:58 - The technique that I used in order to generate those clients so quickly - video. I posted every day, multiple times a day. I use video. I use just regular text. And at the time, for my accounting business, I was only on Facebook and Instagram. So, one thing, go to where your clients are. If you're marketing on Instagram, but your people are on LinkedIn, you're confused. So, I stuck with Facebook and Instagram because I knew that's where my people were. When I say I overdid it with video, I was doing video constantly. And I think the big thing that got people was that I was giving free game. I was providing value that you probably could have found on YouTube, but I made it more personable.
Go Beyond the Podcast
The Daily Crown is more than a podcast. We're building a place where faith meets everyday life and business, helping believers grow in faith, focus, and fellowship.
Become a Daily Crown Supporter
If The Daily Crown is encouraging, challenging, or equipping you, consider becoming a Daily Crown Supporter for just $4.99/month.
Your support helps us continue creating independent, faith-centered media. You'll also receive access to our Daily Crown Podcast Companion, featuring daily devotionals, Scripture and audio reflections, personal reflections, prayer, and opportunities to connect with others on the journey.
Prefer to give once? Leave a one-time tip
Join Us Around the Campfire
Faith and business were never meant to be journeys we walk alone.
Daily Crown Campfire is our monthly gathering for believers in business to connect, share wisdom, encourage one another, and grow together. Pull up a chair. There's room for you.
Partner With The Daily Crown
We collaborate with organizations and brands that believe in the power of meaningful stories, purposeful conversations, and positive impact.
Interested in reaching our audience or supporting the mission?
Our Partners
Powered by Horicon Bank, The Natural Choice.
About The Daily Crown
The Daily Crown is an independent, faith-centered podcast and media platform hosted by Elzie Flenard III and produced by Daily Crown Studios.
Through meaningful conversations, biblical wisdom, and practical insights, we're helping believers navigate faith, business, and life with greater purpose.
Discover more at DailyCrown.co.
Carry the Flame. Wear the Crown.™
Powered By Podcast Town
We Help B2B Brands grow their revenue through podcasting.
Podcast Town is a full-service, white glove podcast agency dedicated to helping B2B brands grow their podcast show, grow their audience and podcast easier. - We help you launch, Grow and Maximize!
Grow With Podcast Town
Connect with Tashima Freeman
Are you feeling stuck in your career, or are you unsure of how to move forward or what steps to take to achieve your goals? Elzie and Tashima Freeman discuss the importance of finding a coach for career success.
They highlight the many benefits of working with an experienced coach, including providing clarity and focus to avoid wasting time and money. They also delve into how coaches can help you identify what is truly important for your personal growth and development.
Discover the importance of learning things in the proper sequence to achieve your goals when you listen to this episode. If you're ready to take your career to the next level, tune in and learn how you can take action and find a coach to help you achieve your career goals.
Episode Highlights
00:27 - Do really good research on your coach. Don't just find a coach who's trying to make a dollar. Find a coach who is serious about helping you get to point A to point B. And if I'm being honest, I think if you are in a place where you don't know where to start, you're confused, you need clarity, don't go buy a course. You don't need a course. You need something a little more hands on. I bought basically a course, and it was a lot of work. I think the only thing that helped me was the support group that I got access to from buying that course. So, not necessarily the course, but that group, that support system. Be very picky about who you choose in the beginning as a coach.
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