Brave UX with Brendan Jarvis ๐Ÿ‡บ๐Ÿ‡ฆ

Dave Hoffer โ€“ Empathy, Courage, and the Future of Design


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Dave Hoffer shares why design demands empathy ๐Ÿง , courage ๐Ÿ›ก๏ธ, and long-term thinking ๐ŸŒฑโ€”and how amplifying others can transform leadership in uncertain times ๐Ÿš€.

He explores designโ€™s shifting role in business, the disruptive rise of AI, and why resilience and critique will shape the future of design.

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Episode Chapters

00:00 โ€“ Why Empathy Matters in Design

01:02 โ€“ Introducing Dave Hoffer
03:17 โ€“ Amplifying Others Over Self
05:00 โ€“ Layoffs, Resilience, and Mission-Driven Work
12:12 โ€“ Hope and Long-Term Thinking in Design
14:20 โ€“ Courage, Critique, and Speaking Truth to Power
17:24 โ€“ Design Under Pressure and the AI Disruption
22:20 โ€“ Why Designers Must Experiment With AI Tools
31:30 โ€“ Lessons from Kasparov on Humans + Machines
33:00 โ€“ Spectral Thinking and Understanding People on a Spectrum
37:11 โ€“ The Hard Cost of Empathy in Design
42:05 โ€“ Why Executives Need Firsthand Empathy
50:30 โ€“ Empathy, Judgment, and Learning from Outliers
58:13 โ€“ Physical Labor and Shifts in Perspective
1:04:00 โ€“ Think Like a Gardener, Not an Architect

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Who is Dave Hoffer?

Dave Hoffer is a seasoned design leader and strategist whose career spans product design, digital innovation, and design transformation ๐ŸŒŽ.

He has:

  • Led design teams at Frog Design, PwC, and McKinsey & Company

  • Grown McKinseyโ€™s global design practice from a handful of designers to hundreds ๐Ÿ“ˆ

  • Brought design strategy into the heart of business and policy change

  • Advised mission-driven organisations like Safe Kids AI ๐Ÿ‘จโ€๐Ÿ‘ฉโ€๐Ÿ‘งโ€๐Ÿ‘ฆ

  • Advocated for amplifying others and championing empathy and critique as foundations for impactful leadership โœจ

    Today, Dave advises organisations as an independent consultant, helping them embed human-centered design practices into strategy and transformation initiatives.

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    Find Dave Hoffer here:

    LinkedIn: https://www.linkedin.com/in/dave-hoffer/

    Website: https://www.mpqd.com/

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