Marv and Dawn dive deep into the challenges faced by MSPs, from vendor frustrations to the ever-present need for robust cybersecurity. They discuss the surprising usefulness of ThreatLocker, with Marv admitting he uses ThreatLocker because Dawn told him to! The conversation shifts to vendor stacks, frameworks, and the elusive quest for industry standards, touching on the roles of organizations like GTIA (formerly CompTIA). They also explore the importance of understanding the "why" behind security solutions and the dangers of relying on "easy button" solutions that don't truly address underlying problems. The duo then veers off-road into a hilarious discussion about the Florida Man games.

Zero Trust & ThreatLocker

Dawn discusses her experience using ThreatLocker, emphasizing the importance of understanding its functionality and the value of solutions like Cyber Hero.

MSPs & Vendor Relationships

An in-depth look at the common frustrations between MSPs and vendors, including cold calling issues, pricing changes, and the need for better communication and empathy on both sides.

Industry Standards & Maturity

The importance of establishing industry standards for MSPs, drawing parallels with professions like doctors and lawyers, and the challenges of finding consensus on these standards. 

The "Easy Button"

Marv and Dawn explore the trend of vendors offering simple solutions that don't truly address the underlying issues, and the responsibility of MSPs to educate clients on existing product capabilities.

Florida Man Games

A lighthearted tangent into the bizarre world of the Florida Man games, complete with alligator involvement and the potential for a meth cook-off (not really).

Why Listen?

This episode provides a candid and insightful look into the challenges and opportunities facing MSPs today. Whether you're grappling with vendor relationships, seeking to improve your cybersecurity posture, or just need a good laugh, this episode delivers practical advice and entertaining commentary.

Links: 

• ThreatLocker: https://www.threatlocker.com/
• Channel Pro: https://www.channelpronetwork.com/
• GTIA (formerly CompTIA): https://gtia.org/
• NIST: https://www.nist.gov/
• CIS: https://www.cisecurity.org/
• CMMC: https://dodcio.defense.gov/CMMC/
• SpecterX: (No website found)
• N-able: https://www.n-able.com/
• Nerdio: https://www.nerdio.com/
• FirmGuard: https://firmguard.com/
• CyberQP: https://cyberqp.com/
• PAX8: https://www.pax8.com/

=== SPONSORS

• Premier Partner: NetAlly
• Internet Provider: Rythmz
• Digital Partner: Designer Ready

=== MUSIC LICENSE CERTIFICATE

• Item Title: Upbeat & Fun Sports Rock Logo
• Item URL: https://elements.envato.com/upbeat-fun-sports-rock-logo-CSR3UET
• Item ID: CSR3UET
• Author Username: AlexanderRufire
• Licensee: Marvin Bee
• Registered Project Name: IT Business Podcast
• License Date: January 1st, 2024
• Item License Code: 7X9F52DNML

=== Show Information

• Website: https://www.itbusinesspodcast.com/
• Host: Marvin Bee
• Uncle Marv’s Amazon Store: https://amzn.to/3EiyKoZ
• Become a monthly supporter: https://ko-fi.com/itbusinesspodcast