In this episode, we challenge the traditional notions of design and discuss how the world of products is evolving beyond the physical. From apps to behavioural shifts, design can take many forms.

What do you think the future of products looks like? Let’s hear your ideas!

#FutureOfDesign #ProductEvolution #DigitalDesign #InnovativeThinking #Podcast #DesignCommunity #AI #Sustainability #UserBehavior

In this inaugural episode of 'Decoded', hosts Melisa Leñero and Prof Saeema Ahmed-Kristensen explore the evolving landscape of design amidst rapid technological and societal changes. They discuss the complexities of the term 'design', the responsibilities of designers in addressing wicked problems, and the importance of a mindset that embraces ambiguity. The conversation also touches on the future of design, including the integration of AI and biomaterials, and the necessity for collaboration across disciplines to tackle pressing global challenges. Music by Alé Prada