DEALER TALK

DEALER TALK

By Herb AndersonLeisureAutomotive
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DEALER TALK episodes

  • Thank You - Look Out for Format Changes this Coming Week!

    THANK YOU!


    Another season of the podcast is coming to an end! I wanted to take a moment to say thank you for all the continued support.



    A special thanks to the fantastic guests who have invested time to bring insights and best practices to the industry.



    Giving the current state of the industry and just day-to-day, I have recorded several last-minute sessions with some pretty incredible guests. So we will be releasing 1 episode every single day this week! This change to the format will allow me to get this timely information to the audience of the show as well as release the sessions we had recorded previously.



    We will be taking a few months off and will be back sometime early September with more episodes of the podcast!



    Special Thanks to my Brother Erik R Nelson for starting this journey with me. This season was the first without you, and I miss having you on this journey with me. Thank you for your continued support.



    Finally, I wanted to give a shout-out to Sean Kelley for co-hosting several sessions with me this season. I enjoyed having you on my brother.


    Also, don't forget to check us out at our website and on the following platforms:


    Website: https://www.herbanderson.me/

    http://dealertalk.biz/

    Facebook: https://www.facebook.com/Dealertalk/

    Instagram: https://www.instagram.com/dealertalk/

    YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

    twitter: https://twitter.com/TalkDealer

    LinkedIn: https://www.linkedin.com/in/herb-r-anderson-mba%F0%9F%8E%99-503546b/


    Thank you for tuning in, and as usual, we will TALK later!

    5 min
  • Guy Super - How Valuable is Automating Your Database Communications?

    Welcome back to another episode!


    The most valuable assets for any dealership are their DMS and CRM. Especially during these difficult times, having an efficient strategy to ensure that you are communicating effectively and consistently with consumers is the difference between selling more units or not.


    I have always advocated with my dealer clients that leveraging their own database should be the focus of how they conduct business versus only new customer acquisition, which according to NADA means $500 to $600 in added cost.


    I am very excited to share this session because the information provided is truly how we need to start thinking about our operations going forward. 


    Click here: https://www.outsell.com/dealer-talk-podcast/ to learn how to navigate today’s ever-evolving landscape, and hear how Outsell’s AI-driven automation can help you maximize your time and resources to get back to what you do best – selling and servicing cars! 


    Contact Guy here:

    LinkedIn: https://www.linkedin.com/in/guysuper/

    Twitter: https://twitter.com/GuySuperII

    Mobile: 612-709-4555


    Also, don't forget to check us out at our website and on the following platforms:


    Website: https://www.herbanderson.me/

    http://dealertalk.biz/

    Facebook: https://www.facebook.com/Dealertalk/

    Instagram: https://www.instagram.com/dealertalk/

    YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

    twitter: https://twitter.com/TalkDealer

    LinkedIn: https://www.linkedin.com/in/herb-r-anderson-mba%F0%9F%8E%99-503546b/


    Thank you for tuning in, and as usual, we will TALK later!

    48 min
  • Benny Mazzier - The Value of Humor

    Welcome back to another episode!


    How important is the content we are putting out there? Humor is one of the best ways to create a buzz and capture potentials, buyers, attention for FREE! 


    Tune-in to this session with my friend Benny Mazzier for a very insightful conversation on the power of content and using the content to convey the right message. 


    Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!


    Here is how you can reach Benny:

    LinkedIn: https://www.linkedin.com/in/benny-mazzier/

    Mobile: (314) 879-4049

    Website: marketingsolutionsstl.com/ 

    Twitter:BMazzier


    Also, don't forget to check us out at our website and on the following platforms:


    Website: https://www.herbanderson.me/

    http://dealertalk.biz/

    Facebook: https://www.facebook.com/Dealertalk/

    Instagram: https://www.instagram.com/dealertalk/

    YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

    twitter: https://twitter.com/TalkDealer

    LinkedIn: https://www.linkedin.com/in/herb-r-anderson-mba%F0%9F%8E%99-503546b/


    Thank you for tuning in, and as usual, we will TALK later!



    58 min
  • John Fairchild - The Retention Game

    Welcome back to another episode! 


    In this session, I have an in-depth conversation with my friend John Fairchild about retention!  Are we measuring effectively and what are some strategies that we can use to increase SCR and SMS. Lots of good insights on this session so be ready to take down some notes. 


    Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!


    Here is how you can reach John:

    LinkedIn: https://www.linkedin.com/in/john-fairchild-high-performance-fixed-ops-coach-a21a8512/

    Website: http://fairchildautomotivesolutions.com/

    Mobile: 770.561.4644


    Also, don't forget to check us out at our website and on the following platforms:


    Website: https://www.herbanderson.me/

    http://dealertalk.biz/

    Facebook: https://www.facebook.com/Dealertalk/

    Instagram: https://www.instagram.com/dealertalk/

    YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

    twitter: https://twitter.com/TalkDealer

    LinkedIn: https://www.linkedin.com/in/herb-r-anderson-mba%F0%9F%8E%99-503546b/


    Thank you for tuning in, and as usual, we will TALK later!

    55 min
  • Lyamen Savy - Is Your Dealership Well Represented During the COVID-19 Crisis?

    Welcome back to another episode!


    In this session, we have the opportunity to chat with Lyamen Savy, Founder, and CEO of 321 Ignition about the power of your website, and is your dealership represented adequately?


    There is no question that now more then ever, your website has become the one constant thing. Whether your sales activity has been affected by the current situation or not,  your website remains your connection to potential in-market buyers. The question is: is your dealership's website set up to help you convey your experience and your story in the most effective way possible?


    "one of our dealerships is now busier than before COVID. I think it's because, before COVID, consumers were able to walk into the dealership to see cars, so their competition was every dealership near them. But now, with COVID and everyone locked at home, when customers visit their competitor's website, they immediately bounce. However, when consumers get to their mobile-first website, they stay on the website, look at cars and become a lead, and so they are now selling more cars than before because they have less competition."


    Make sure to check out the video session on my YouTube channel:  https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg so you can see the full demo presentation of the incredible benefits of 321 Ignition when it comes to creating a website that truly conveys what is essential about your offering.


    Schedule your demo here: http://podcast.321ignition.com/herb-anderson/ 


    Here is how you can connect with Lyamen:

    LinkedIn: https://www.linkedin.com/in/lyamensavy/

    Phone: 206-650-9792

    Twitter: https://twitter.com/321_IgnitionCar


    Also, don't forget to check us out at our website and on the following platforms:


    Website: https://www.herbanderson.me/

    http://dealertalk.biz/

    Facebook: https://www.facebook.com/Dealertalk/

    Instagram: https://www.instagram.com/dealertalk/

    YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

    twitter: https://twitter.com/TalkDealer

    LinkedIn: https://www.linkedin.com/in/herb-r-anderson-mba%F0%9F%8E%99-503546b/


    Thank you for tuning in, and as usual, we will TALK later!



    1 hr 6 min
  • Terry Lancaster - Get Ya Some!

    Welcome back to another episode!  


    During this session, we talk to Terry Lancaster, host of the-get-ya-some-radio-show and 35-year automotive industry veteran about the industry and how to get more wins in the landscape of today.   


    Lot's of good take-aways from this session for me personally and I think you will find the same, so be ready to take down some notes on this deal!


    Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!


    Here is how you can reach Terry:

    LinkedIn: https://www.linkedin.com/in/terryllancaster/

    Website: http://terrylancaster.com/

    Website: http://automotiveadvertisingideas.com/

    Mobile: 615-212-9228

    Twitter: https://twitter.com/terrylancaster

    Podcast: http://terrylancaster.com/the-get-ya-some-radio-show/


    Also, don’t forget to check us out at our website and on the following platforms:


    Website: https://www.herbanderson.me/

    http://dealertalk.biz/

    Facebook: https://www.facebook.com/Dealertalk/

    Instagram: https://www.instagram.com/dealertalk/

    YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

    twitter: https://twitter.com/TalkDealer

    LinkedIn: https://www.linkedin.com/in/herb-r-anderson-mba%F0%9F%8E%99-503546b/


    Thank you for tuning in and as usual, we will TALK later!

    45 min
  • Sara Hoagey - To BDC or Not to BDC?

    Welcome back to another episode!


    Should dealerships in 2020 have a BDC, is that a must? There certainly conflicting theories and practices around this topic and our guest for this session brings a ton of insights to the debate. If your pondering the question or if you have a BDC in place and are trying to gain more from it then tune in for a value-packed discussion! 


    Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!


    Here is how you can reach Sara

    LinkedIn: https://www.linkedin.com/in/shoagey/

    Mobile: 585.329.0538

    Facebook Group: https://www.facebook.com/groups/683579938802239/

    Twitter: https://twitter.com/shoagey


    Also, don’t forget to check us out at our website and on the following platforms:


    Website: https://www.herbanderson.me/

    http://dealertalk.biz/

    Facebook: https://www.facebook.com/Dealertalk/

    Instagram: https://www.instagram.com/dealertalk/

    YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

    twitter: https://twitter.com/TalkDealer

    LinkedIn: https://www.linkedin.com/in/herb-r-anderson-mba%F0%9F%8E%99-503546b/


    Thank you for tuning in and as usual, we will TALK later!

    49 min
  • Herb Moskowitz - Molecular Iodine - Game Changer Against Coronavirus?

    Welcome back to another episode! 


    During this session, I have a conversation with Herb Moskowitz regarding the power of molecular iodine and how it could be a game-changer against the current health crisis we face. 


    I am warning you that this is not a typical session of the podcast and there is no relevant automotive content to share on this episode other than some knowledge on the effectiveness of the current methods we have available to combat the virus. 


    The reason I wanted to get this information out there is that I for one believe that there is a more effective way for us to ensure that we are combating the virus and the more information we can share the more awareness we can create. 


    Special thanks to my good friend Jason Geras for setting this up and bringing this information to light for me. 


    For additional information, check out this article for some additional information: https://www.oralhealthgroup.com/features/molecular-iodine-could-this-be-a-game-changer-for-dentistry/


    If you would like to connect with Herb, you can do so here: 

    LinkedIn: https://www.linkedin.com/in/dr-herb-moskowitz-bb361162/

    Mobile: 802.440.2100

    Website: https://iotechinternational.com/


    Also, don’t forget to check us out at our website and on the following platforms:


    Website: https://www.herbanderson.me/

    http://dealertalk.biz/

    Facebook: https://www.facebook.com/Dealertalk/

    Instagram: https://www.instagram.com/dealertalk/

    YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

    twitter: https://twitter.com/TalkDealer

    LinkedIn: https://www.linkedin.com/in/herb-r-anderson-mba%F0%9F%8E%99-503546b/


    Thank you for tuning in and as usual, we will TALK later!

    42 min
  • Dane Saville - The Importance of Data and How to Use It!

    Welcome back to another episode! 


    There is so much data in the industry today that what should you really be looking at in order to make sound decisions about your dealership? The truth is that there is no single source but there are some metrics that still hold true as a valid way to measure performance.  


    Tune in to this session where I have a well-rounded data conversation with my good friend Dane Saville from Reunion Marketing about some of the key metrics and ways that we can use the information in order to make better decisions.  


    Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day! 


    Here is how you can reach Dane: 

    LinkedIn: https: https://www.linkedin.com/in/dane-saville-6002b340/

    Mobile: (919) 413-1975 

    Website: https://www.reunionmarketing.com/ 

    Twitter: https://twitter.com/DaneSaville


    Also, don’t forget to check us out at our website and on the following platforms: 

    Website: https://www.herbanderson.me/

    http://dealertalk.biz/

    Facebook: https://www.facebook.com/Dealertalk/

    Instagram: https://www.instagram.com/dealertalk/

    YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

    twitter: https://twitter.com/TalkDealer

    LinkedIn: https://www.linkedin.com/in/herb-r-anderson-mba%F0%9F%8E%99-503546b/


    Thank you for tuning in and as usual, we will TALK later!


    53 min
  • Sean Welsh - Marketing vs. People & Process

    Welcome back to another episode!  

    During this session, I talk to Sean Welsh from Car Biz Done Better about what is truly important, marketing or people & process. 


    There is no question that both are an integral part of your dealership operation but as a whole, we are putting so much focus on the marketing side that we forget that at the core this is a business of people for people!  


    Make sure to tune in to this episode for some insights from the man himself.  In his true fashion, Sean tells it like it is and is not holding back any punches on this deal! So be ready to take some notes from this session, which will surely be one of the most listed his season.  


    Please, if you liked this episode, be sure to share it – and the podcast as well - with people that can benefit from the information so they can implement it in their day-to-day!


     Here is how you can connect with Sean: 

    LinkedIn: https://www.linkedin.com/in/seanwelshcbdb/ 

    Website:  carbizdonebetter.com   

    Mobile:  262-278-0157 

    Twitter: https://twitter.com/cbizdonebetter

    Check out Sean’s Podcast, "5 Minutes With Sean":   https://www.youtube.com/playlist?list=PLYe6i7BhaLs7oGwoyHKiFCQTWBVmv2ABz 


    Also, don’t forget to check us out at our website and on the following  platforms: 


    Website: https://www.herbanderson.me/

    http://dealertalk.biz/

    Facebook: https://www.facebook.com/Dealertalk/

    Instagram: https://www.instagram.com/dealertalk/

    YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber

    twitter: https://twitter.com/TalkDealer

    LinkedIn: https://www.linkedin.com/in/herb-r-anderson-mba%F0%9F%8E%99-503546b/


    Thank you for tuning in and as usual, we will TALK later!

    53 min

About DEALER TALK

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The podcast that is designed to bring today's insights to automotive retail professionals from the people who are LIVING it day in and day out!