In Episode 12, we dissect into Mirror's business & marketing strategy – Their product which resembles a full-length mirror bringing an interactive fitness class right to your home such as yoga, pilates, cardio, strength, and boxing. They were recently acquired by Lululemon for $500 million dollars. Let's discuss how Brynn Putnam positioned her company to get acquired within 2 years.

In Episode 11, we dissect into MVMT’s business & marketing strategy. With aggressive marketing & business tactics, they became one of the world’s fasters growing watch brands & generating over $90mil in revenue within 5 yrs.

In Episode 10, we discuss multiple ways on how you can raise money for your eCommerce business. Matthew Skopak will be sharing his expertise on this topic since he’s been well-versed & experienced on this topic. I’ll just be asking the questions ;).

In Episode 9, we dissect into FabFitFun's business & marketing strategy – In 2013, the company launched a subscription box filled with $200 worth of lifestyle products for just $50 per quarter. They acquired thousands of members at launch! How? That's what we will get into on this episode!

In Episode 8, we dissect into White Claw's business & marketing strategy – Launched in 2016, White Claw disrupted the hard seltzer market (~60% of the Market Share was controlled by White Claw). Let's dig into some of their marketing & business strategies that led them towards their success.

In Episode 7, we dissect into Freshly’s business & marketing strategy – Freshly is a healthy subscription meal-prep that entered the market in 2012 & has over a million subscribers. By 2024, the American market is estimated to reach 4.0 billion dollars (where Freshly currently owns 33% of the market).

In Episode 6, we dissect into Chubbies business & marketing strategy – a men’s fashion brand that started in 2011 by 4 Fraternity brothers. They differentiated themselves through their retro clothing style & content marketing tactics where they ridiculously generated $600,000 in sales with just 1 style of men’s shorts.

In Episode #5, we dissect into Gymshark’s business & marketing strategy that was founded in June 2012 by Ben Francis (a 19-year-old teenager at that time). The business focused on gym sportswear that was comfortable and fitted. By focusing on a specific niche, Ben was able to differentiate from its competitors like Nike, Under Armour, and so forth because he wasn’t making athletic gear just for everyone – it was more geared towards fitness enthusiasts.

In Episode #4, we dissect into Pura Vida's business & marketing strategy that was started in 2010 by Paul Goodman & Griffin Thall. In 2015, they sold their company to Vera Bradley for ~$130 million dollars. How did a business selling bracelets become so successful? Let's discuss some of their successful marketing tactics.

In Episode #3, we dissect into Quest Nutrition's growth strategy that you can take away & implement into your business. The 3 founders started in 2010 & bootstrapped their business until 2015 when they cut a deal with a private equity firm. The deal valued the company at about $900 mil.