Sign up to save your podcasts
Or
Share Demystifying and Unpacking Omnichannel Engagement
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Demystifying and Unpacking Omnichannel Engagement
In this week’s episode, Donnie Wooten, PharmD, Head of Global Field Medical Excellence at Organon and Kelly Lo, Global Field Medical Excellence at Amgen discuss the Demystifying and Unpacking of Omnichannel engagement.
Learn more about…
👉 How Omnichannel is currently being adopted and embraced
👉 What’s working and what’s going well with omnichannel strategies?
👉 What’s not going well, what are MSLs struggling with when it comes to Omnichannel
👉 The importance of executive buy in with Omnichannel
👉 Is Omnichannel living up to the hype
PLEASE sign up for the MSL Talk Podcast Newsletter here: https://www.mslmastery.com/msl-talk-podcast-newsletter-signup
The MSL Talk Podcast is available on all podcast platforms and the MSL Talk YouTube Channel.
MSL Talk is a podcast that features helpful information for current Medical Science Liaisons, Medical Affairs leaders, job seekers looking to break into the pharmaceutical industry in their first MSL role, as well as anyone interested in hearing good industry conversation and medical affairs discussions.
#msl #medicalaffairs #medicalscienceliaison #MSLTalk #pharmaceutical
(0:00) Introduction of guests Donnie Wooten and Kelly Lowe
(1:15) Greetings and episode topic introduction
(1:47) Introductions of Kelly Lo and Donnie Wooten
(3:03) Evolution and current status of omnichannel in medical affairs
(5:32) Key elements and executive buy-in for successful omnichannel strategy
(7:55) Integration of different channels in omnichannel
(10:46) Future potential of omnichannel engagement
(15:44) Challenges in omnichannel: company strategy vs MSL execution
(22:21) Regulatory considerations in omnichannel
(23:31) AI's impact on the future of omnichannel
(26:54) Advice for MSLs on engaging with omnichannel
(29:15) The role of business acumen for MSLs
(30:23) Closing remarks
(30:37) Sponsor: Mass West conference information
(31:04) Outro and call to action
View all episodes
By MSL Talk Podcast
4.8
126126 ratings
In this week’s episode, Donnie Wooten, PharmD, Head of Global Field Medical Excellence at Organon and Kelly Lo, Global Field Medical Excellence at Amgen discuss the Demystifying and Unpacking of Omnichannel engagement.
Learn more about…
👉 How Omnichannel is currently being adopted and embraced
👉 What’s working and what’s going well with omnichannel strategies?
👉 What’s not going well, what are MSLs struggling with when it comes to Omnichannel
👉 The importance of executive buy in with Omnichannel
👉 Is Omnichannel living up to the hype
PLEASE sign up for the MSL Talk Podcast Newsletter here: https://www.mslmastery.com/msl-talk-podcast-newsletter-signup
The MSL Talk Podcast is available on all podcast platforms and the MSL Talk YouTube Channel.
MSL Talk is a podcast that features helpful information for current Medical Science Liaisons, Medical Affairs leaders, job seekers looking to break into the pharmaceutical industry in their first MSL role, as well as anyone interested in hearing good industry conversation and medical affairs discussions.
#msl #medicalaffairs #medicalscienceliaison #MSLTalk #pharmaceutical
(0:00) Introduction of guests Donnie Wooten and Kelly Lowe
(1:15) Greetings and episode topic introduction
(1:47) Introductions of Kelly Lo and Donnie Wooten
(3:03) Evolution and current status of omnichannel in medical affairs
(5:32) Key elements and executive buy-in for successful omnichannel strategy
(7:55) Integration of different channels in omnichannel
(10:46) Future potential of omnichannel engagement
(15:44) Challenges in omnichannel: company strategy vs MSL execution
(22:21) Regulatory considerations in omnichannel
(23:31) AI's impact on the future of omnichannel
(26:54) Advice for MSLs on engaging with omnichannel
(29:15) The role of business acumen for MSLs
(30:23) Closing remarks
(30:37) Sponsor: Mass West conference information
(31:04) Outro and call to action
More shows like MSL Talk
View all
The Daily
113,121 Listeners
The ONS Podcast
203 Listeners
Real Life Pharmacology - Pharmacology Education for Health Care Professionals
732 Listeners
Suze Orman's Women & Money (And Everyone Smart Enough To Listen)
297 Listeners
The Prof G Pod with Scott Galloway
5,610 Listeners
Chasing Life
8,238 Listeners
MSL Consultant Podcast
17 Listeners
SmartLess
58,365 Listeners
Good Inside with Dr. Becky
4,524 Listeners
The One MSL Podcast: Field Medical Excellence
1 Listeners
The Money with Katie Show
1,540 Listeners
The Mel Robbins Podcast
20,222 Listeners
Two Onc Docs
195 Listeners
The Jefferson Fisher Podcast
8,482 Listeners
MSL 411
2 Listeners