If you're a local brick-and-mortar business, tune in today. These expert local SEO tips are easy to implement, and they will help improve your online visibility and business growth.

Listen here.

Host: Aidan Ormond, Digital Content Editor, CPA Australia

Guest: Darren Shaw, founder of Whitespark, a Canadian-based local search marketing company that builds local SEO tools and provides local search marketing services.

For more information, Whitespark has a breakdown of the 2023 Local Search Rankings Factors Report which will help guide your local SEO strategy.

Additionally, you can subscribe to Darren's YouTube channel which has regular local SEO insights.

CPA Australia publishes three podcasts, providing commentary and thought leadership across business, finance, and accounting:

• With Interest
• INTHEBLACK
• Excel Tips

Search for them in your podcast app.

You can email the podcast team at [email protected]