Designing Success

Designing Success

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Designing Success episodes

  • From Norway's Fjords to Sydney's Shores: A Design Journey with Vienna of Vienna Rose Interiors

    Text me and tell me what you think of this ep.

    This week I am having a chat to a friend and you're invited!

    Vienna dishes out on her experiences living and working in Norway. Imagine having killer design instincts but facing language barriers that turn job interviews into sitcom episodes. Thankfully,  Vienna took it in stride, pivoting to e-design and turned her hand to working internationally instead.

    Imagine a long dark winter in lockdown keeping  your eyes on textbooks while the world was flipping like a pancake - Vienna navigates us through her student life during Covid and how it led her to relocate Down Under. We delve into what it was like finishing her studies in Sydney and how the city’s influenced her aesthetic.

    We also get into the Framework a bit (waitlist now open) and why showing up for your brand "face to camera" matters.

    Find Vienna here -
    Name: Vienna Frost, Vienna Rose Interiors
    Instagram: https://www.instagram.com/viennaroseinteriors/
    Email: [email protected]
    Website: https://www.viennaroseinteriors.com/
    Edesign package: https://www.viennaroseinteriors.com/full-styling-service 

    Thanks for listening to this episode of "Designing Success: From Study to Studio"! Connect with me on social media for more business tips, and a real look behind the scenes of my own practicing design business.

     Grab  more insights and updates:

    Follow me on Instagram: https://instagram.com/the_rhiannonlee

    For more FREE resources, templates, guides and information, visit the Designer Resource Hub  on my website ; https://www.rhiannon-lee.com/

    Get your interior design studio running on AI in 6 weeks.

    admin, client follow-ups, content, and operations handled.
    Six live build sessions.

    You leave with a working system, not more mess.

    Studio BUILD  ( now open) 

    Remember to subscribe to the podcast and leave a review. Your feedback helps me continue providing valuable content to aspiring interior designers. Stay tuned for more episodes filled with actionable insights and inspiring conversations. 

    Thank you for your support!

    41 min
  • Pregnancy, Babies & Business

    Text me and tell me what you think of this ep.

    You know that nerve-wracking feeling when you're about to hit a major life milestone, like having a baby, and you're scared it might sink your interior design business? If having a baby i on your futur on on your radar but you’re panicked about what it end l your solo biz, Ont panic! I’ve  been there. So in this episode, I’m  getting real about those pre-baby jitters and how I turned them into a business strategy. I’ve p be effect pre leave can injection strategy a well a tips on building the waitlist all up for your return.  I'll also share how I used that 'baby break' to whip my business into shape, automating systems and all. By the end of the episode, you'll know how to create your own sold-out waitlist and navigate big life events without putting your entrepreneurial dreams on hold.  

    Thanks for listening to this episode of "Designing Success: From Study to Studio"! Connect with me on social media for more business tips, and a real look behind the scenes of my own practicing design business.

     Grab  more insights and updates:

    Follow me on Instagram: https://instagram.com/the_rhiannonlee

    For more FREE resources, templates, guides and information, visit the Designer Resource Hub  on my website ; https://www.rhiannon-lee.com/

    Get your interior design studio running on AI in 6 weeks.

    admin, client follow-ups, content, and operations handled.
    Six live build sessions.

    You leave with a working system, not more mess.

    Studio BUILD  ( now open) 

    Remember to subscribe to the podcast and leave a review. Your feedback helps me continue providing valuable content to aspiring interior designers. Stay tuned for more episodes filled with actionable insights and inspiring conversations. 

    Thank you for your support!

    28 min
  • A backstage pass to property styling with Hannah & Alex from the uncommon room

    Text me and tell me what you think of this ep.

    I’m going backstage and getting a raw and authentic real-world look at   property styling with Hannah and Alex from The Uncommon Room.  Get the inside scoop as we talk about everything from their dynamic business partnership to the hard truths of the staging and interior industry. Ever wondered what the first year in business really feels like? They're spillin' the tea. Explore the financial and physical demands of property styling, and get authentic advice on whether to diversify or specialise in this type of design services.

    Don't miss out on their invaluable insights on navigating the evolving property landscape, learning the business skills that design school doesn't teach, and dealing with industry trolls. It's a must-listen for solo entrepreneurs in the interior design space struggling to juggle it all, especially if you're keen on actionable tips and real business insights. Trust me, this episode is packed with mic drop moments you won't want to miss!

    Meet the girls on Instagram here https://instagram.com/the.uncommon.room
    And check out their work online at https://www.theuncommonroom.com.au

    Thanks for listening to this episode of "Designing Success: From Study to Studio"! Connect with me on social media for more business tips, and a real look behind the scenes of my own practicing design business.

     Grab  more insights and updates:

    Follow me on Instagram: https://instagram.com/the_rhiannonlee

    For more FREE resources, templates, guides and information, visit the Designer Resource Hub  on my website ; https://www.rhiannon-lee.com/

    Get your interior design studio running on AI in 6 weeks.

    admin, client follow-ups, content, and operations handled.
    Six live build sessions.

    You leave with a working system, not more mess.

    Studio BUILD  ( now open) 

    Remember to subscribe to the podcast and leave a review. Your feedback helps me continue providing valuable content to aspiring interior designers. Stay tuned for more episodes filled with actionable insights and inspiring conversations. 

    Thank you for your support!

    1 hr 9 min
  • A guide to Instagram metrics for interior designers and solo entrepreneurs.

    Text me and tell me what you think of this ep.

    In today's episode of "Designing Success,"  let’s unpack Instagram metrics for interior designers and solo entrepreneurs. 
    Are your Instagram posts and stories really reaching your target audience? We're diving deep into the world of Instagram analytics, exploring essential measurements  like engagement rate, reach, and impressions. Learn what each measurement actually means and where to find the numbers you’re after.  Whether you're a budding designer or an established business owner, this episode offers a step-by-step guide to understanding Instagram analytics and boosting your online presence. Don't miss these invaluable insights for elevating your interior design brand on Instagram. 

    Get your hands in the ‘Analytics Cheat Sheet’  by clicking on the banner that says ‘free resources for interior designers’ and take any that you want! https://www.oleanderandfinch.com/

    Thanks for listening to this episode of "Designing Success: From Study to Studio"! Connect with me on social media for more business tips, and a real look behind the scenes of my own practicing design business.

     Grab  more insights and updates:

    Follow me on Instagram: https://instagram.com/the_rhiannonlee

    For more FREE resources, templates, guides and information, visit the Designer Resource Hub  on my website ; https://www.rhiannon-lee.com/

    Get your interior design studio running on AI in 6 weeks.

    admin, client follow-ups, content, and operations handled.
    Six live build sessions.

    You leave with a working system, not more mess.

    Studio BUILD  ( now open) 

    Remember to subscribe to the podcast and leave a review. Your feedback helps me continue providing valuable content to aspiring interior designers. Stay tuned for more episodes filled with actionable insights and inspiring conversations. 

    Thank you for your support!

    39 min
  • Inclusive Interior Design with Penny Miller of FIM Design

    Text me and tell me what you think of this ep.

    Today I sat down with Penny Miller, an expert in designing inclusive spaces. We explored the nuances of creating interiors that work for everyone, especially those with neurodivergence, disabilities, and other sensitivities. Wondering how to balance design aesthetics with functional needs, or whether you’re asking all the right questions or considering everything in your initial consultations? We've got you covered. From the importance of colour and texture to why you should bring the great outdoors into your design scheme, this episode is frankly a must for anyone who’s open to evolving their approach to inclusion. 


    Follow Penny here on Insta https://instagram.com/familiesinminddesign

    You can find the sensory home here https://instagram.com/thesensoryhome
    Accessibility ABA https://www.vba.vic.gov.au/legal/accessibility
    Architecture and Access https://architectureandaccess.com.au/
    Acorn @ Oak https://acornandoak.com/

    Thanks for listening to this episode of "Designing Success: From Study to Studio"! Connect with me on social media for more business tips, and a real look behind the scenes of my own practicing design business.

     Grab  more insights and updates:

    Follow me on Instagram: https://instagram.com/the_rhiannonlee

    For more FREE resources, templates, guides and information, visit the Designer Resource Hub  on my website ; https://www.rhiannon-lee.com/

    Get your interior design studio running on AI in 6 weeks.

    admin, client follow-ups, content, and operations handled.
    Six live build sessions.

    You leave with a working system, not more mess.

    Studio BUILD  ( now open) 

    Remember to subscribe to the podcast and leave a review. Your feedback helps me continue providing valuable content to aspiring interior designers. Stay tuned for more episodes filled with actionable insights and inspiring conversations. 

    Thank you for your support!

    1 hr 6 min
  • If I had $2000 to invest in starting my business again, here's what I would spend it on.

    Text me and tell me what you think of this ep.

    Have you ever dreamt about a do-over with your business? Well indulge me here because for today that's exactly what I'm doing, with five years insights and the blessing of hindsight (not to mention the advancement of tools and technology already!) I am going back to the basics and telling you exactly where I would invest my money from the beginning to get the foundations right the first time.

    S P E C I A L  O F F E R S 

    Foundd Legal Templates
    https://founddlegal.com?sca_ref=2281560.pBMGPuCjDa
    Use code OLEANDERANDFINCH to save 💰 

    Get 50% off your first YEAR of Flodesk with this link; https://flodesk.com/c/IFMA1C


    B U D G E T. B R E AK D O W N 

    Mini photo shoot -$300
    Canva pro - $17p/m
    Invoicing accounting $16p/m
    Foundd legals $585 for interior design service agreement - once off,  plus for a discount use link and code above 
    Email Flodesk $60 p/m or $30 for a year click link above 
    Framework $199p/m 
    Notion $8 
    Go daddy $35 once 
    Fiverr $25 once 
    Notes - free 
    Zoom free to a limit 
    Stylesourcebook - free 

    Totals; $945 once off payment for legals, photons, logo, domain secured Baseline start up cost $499 p/m for email marketing, framework, canva, notion, and more 

    Link to basic tutorial for notion - https://youtu.be/hbxQw4LQwws?si=4qz9L5JBkBss_nwU. Link to the oleander client database - https://www.oleanderandfinch.com/trade-supplier-list/#project

    Thanks for listening to this episode of "Designing Success: From Study to Studio"! Connect with me on social media for more business tips, and a real look behind the scenes of my own practicing design business.

     Grab  more insights and updates:

    Follow me on Instagram: https://instagram.com/the_rhiannonlee

    For more FREE resources, templates, guides and information, visit the Designer Resource Hub  on my website ; https://www.rhiannon-lee.com/

    Get your interior design studio running on AI in 6 weeks.

    admin, client follow-ups, content, and operations handled.
    Six live build sessions.

    You leave with a working system, not more mess.

    Studio BUILD  ( now open) 

    Remember to subscribe to the podcast and leave a review. Your feedback helps me continue providing valuable content to aspiring interior designers. Stay tuned for more episodes filled with actionable insights and inspiring conversations. 

    Thank you for your support!

    44 min
  • Chaos, Kids & Content: A Survival Guide

    Text me and tell me what you think of this ep.

    Today's episode is a lifeline for anyone trying to balance work and home life during the school holidays. Let’s get into six practical ways to keep your content rolling even when the house is, well, a madhouse. I’m covering everything from Educational Carousels on Canva to making the most out of B-Roll footage on your phone. Whether you're struggling to find a quiet moment or have no kids and are just looking for fresh content ideas, this episode is packed with actionable tips.  Don’t let the chaos win—tune in and find out how you can keep your creative juices flowing! ✨

    Check out the Confidence, Content and Clients Workshop here; https://www.oleanderandfinch.com/trade-supplier-list/#Workshop or email on [email protected] for the full flyer and info. 


    Thanks for listening to this episode of "Designing Success: From Study to Studio"! Connect with me on social media for more business tips, and a real look behind the scenes of my own practicing design business.

     Grab  more insights and updates:

    Follow me on Instagram: https://instagram.com/the_rhiannonlee

    For more FREE resources, templates, guides and information, visit the Designer Resource Hub  on my website ; https://www.rhiannon-lee.com/

    Get your interior design studio running on AI in 6 weeks.

    admin, client follow-ups, content, and operations handled.
    Six live build sessions.

    You leave with a working system, not more mess.

    Studio BUILD  ( now open) 

    Remember to subscribe to the podcast and leave a review. Your feedback helps me continue providing valuable content to aspiring interior designers. Stay tuned for more episodes filled with actionable insights and inspiring conversations. 

    Thank you for your support!

    32 min
  • A candid conversation with my husband. Let’s splash the tea ☕️ everywhere.

    Text me and tell me what you think of this ep.

     Get a front row seat as we get into exactly what it’s been like for my husband and his observations of my journey with Oleander & Finch. It’s an intimate podcast episode and we spill the tea on probably more than I would have expected. From mum guilt, financial pressure, comparisonitis, pricing, boundaries, burnout and everything in between. We explore the initial struggles, growth, and get invaluable insights, candid discussions, and golden advice from a (thankfully very supportive) partner's perspective. 

    If you're an interior designer, this episode is a must-listen for relatable experiences and the real talk about what happens to the whole family unit, when you go after your dreams.  

    Thanks for listening to this episode of "Designing Success: From Study to Studio"! Connect with me on social media for more business tips, and a real look behind the scenes of my own practicing design business.

     Grab  more insights and updates:

    Follow me on Instagram: https://instagram.com/the_rhiannonlee

    For more FREE resources, templates, guides and information, visit the Designer Resource Hub  on my website ; https://www.rhiannon-lee.com/

    Get your interior design studio running on AI in 6 weeks.

    admin, client follow-ups, content, and operations handled.
    Six live build sessions.

    You leave with a working system, not more mess.

    Studio BUILD  ( now open) 

    Remember to subscribe to the podcast and leave a review. Your feedback helps me continue providing valuable content to aspiring interior designers. Stay tuned for more episodes filled with actionable insights and inspiring conversations. 

    Thank you for your support!

    46 min
  • Money on the Table: 10 Signs It's Time to Raise Your Design Prices

    Text me and tell me what you think of this ep.

    In this podcast episode, I’m reflecting on some of the challenges O&F has faced with pricing  over the past five years. 

     Breaking down the ways of recognising when it's time to raise your prices and offering tips on how to do it effectively.

    The signs that indicate it's time to increase your pricing include:

    1. When clients readily approve your invoice without discussion.
    2. If you're overworked or feeling stretched due to too many clients.
    3. If you're working with and attracting "difficult" clients on a budget.
    4. When your conversion rate is exceptionally high.
    5. If you initially undervalued your services.
    6. When your diary is fully booked with a waitlist.
    7. As your experience and confidence grow.
    8. When you consistently receive positive customer feedback.
    9. If you're not meeting your profit goals.
    10. When you hear comments about being "too cheap."

    Your design business should be both fulfilling and financially rewarding. I’m also bring practical insights about exactly how to implement a price rise in your business plus some pro tip techniques to find your position in the market..

    How to calculate your conversion rate
    ‘Conversion rates are calculated by simply taking the number of conversions and dividing that by the number of total ad interactions that can be tracked to a conversion during the same time period. For example, if you had 50 conversions from 1,000 interactions, your conversion rate would be 5%, since 50 ÷ 1,000 = 5%.’

    Click HERE 
    https://www.oleanderandfinch.com/trade-supplier-list/ if you want to a look at the one day marketing workshop Conference, Content and Clients. Or If you want access to the Client Project Database and more 

    Thanks for listening to this episode of "Designing Success: From Study to Studio"! Connect with me on social media for more business tips, and a real look behind the scenes of my own practicing design business.

     Grab  more insights and updates:

    Follow me on Instagram: https://instagram.com/the_rhiannonlee

    For more FREE resources, templates, guides and information, visit the Designer Resource Hub  on my website ; https://www.rhiannon-lee.com/

    Get your interior design studio running on AI in 6 weeks.

    admin, client follow-ups, content, and operations handled.
    Six live build sessions.

    You leave with a working system, not more mess.

    Studio BUILD  ( now open) 

    Remember to subscribe to the podcast and leave a review. Your feedback helps me continue providing valuable content to aspiring interior designers. Stay tuned for more episodes filled with actionable insights and inspiring conversations. 

    Thank you for your support!

    41 min
  • Digital Marketing Demystified: A Conversation with Brandon Willington

    Text me and tell me what you think of this ep.

    In this episode of 'Designing Success,' I sit down with Brandon Willington, founder of Where u? A Western Australian based digital marketing agency. Brendan spills about his own entrepreneurial journey and shares heaps of helpful insights 

    Brandon first grabbed my attention online through his guerrilla style Facebook ads that are designed to be attention-grabbing without the usual sales pitch. He explains the inspiration behind this approach and how it helps in earning trust from the audience.

    We delve into the world of digital advertising, particularly for those who might be new to digital marketing. He talks us through when it's the right time to invest in ads and suggest the types of ads to start with, especially for those who aren't tech-savvy. Interior designers often struggle to articulate their value, and I address this challenge, and get some real life strategies to create ads that stand out and include compelling calls to action, that get clicks! 

    We explore various platforms for lead generation, including Facebook, TikTok, and the untapped potential of Pinterest, which I believe holds great promise for Australian interior designers.

    Sales and Conversions are a crucial part of the advertising process, and Brandon offers great advice on optimising lead forms and websites to ensure potential clients don't scroll past. Lastly, we discuss the transition to paid ads and when emerging designers should start experimenting with ad spend.

    Warning, you might want to grab your AirPods for this ep, there’s a few swears.

    Reach out to Brandon and his team directly here; https://www.whereu.com.au/with-u or via Insta here;  https://instagram.com/whereu.com.au 

    Thanks for listening to this episode of "Designing Success: From Study to Studio"! Connect with me on social media for more business tips, and a real look behind the scenes of my own practicing design business.

     Grab  more insights and updates:

    Follow me on Instagram: https://instagram.com/the_rhiannonlee

    For more FREE resources, templates, guides and information, visit the Designer Resource Hub  on my website ; https://www.rhiannon-lee.com/

    Get your interior design studio running on AI in 6 weeks.

    admin, client follow-ups, content, and operations handled.
    Six live build sessions.

    You leave with a working system, not more mess.

    Studio BUILD  ( now open) 

    Remember to subscribe to the podcast and leave a review. Your feedback helps me continue providing valuable content to aspiring interior designers. Stay tuned for more episodes filled with actionable insights and inspiring conversations. 

    Thank you for your support!

    37 min

About Designing Success

From the publisher's feed

Designing Success from School to Studio by Rhiannon Lee is dedicated to filling in the gaps in your design course to encourage you to build a sustainable business that supports your dream…