1:00 Topic Introduction: Podcasting for Freelancers
All panelists have a podcast2:00 Why start a podcast?
Building trust
Getting to know you
Portability
Less to get in the way of the message
Simpler to put together
Defining the purpose
Different type of call to action15:15: Getting listeners to return to the podcast
Picks
Marketing, display advertising, brand advertising
Podcast Motor22:45: Podcasting as a self-referral
Podcasting to peers vs. to clients
100 Most Trusted People in America (Reader’s Digest)26:20: What to talk about
Define your audience
Specific questions to ask
Experiment
Pick something you’re excited about39:00: What if podcasting for your peers is not working?
Monetizing
Outreach46:30: Making your content interesting
Format
Personality and preferences
Make sure you’re having fun
Pick a focus
Making the execution the productDitching Hourly podcast (Jonathan)
Todd Tresidder on Double Your Freelancing (Jonathan)
Stripped, Macy Gray (Philip)
The Online Photographer: 1000 Fans (Philip)
Podcast Answer Man (Charles)
Podcasting A to Z (Charles)
Freelance Remote Conf for 2017 (Charles)