1:00: Topic introduction: When people ask for freebies
Requests from friends, neighbors, family4:40: Requests for unpaid consulting
Sometimes it makes sense to offer this for free
Can lead to additional marketing opportunities9:00: Avoiding freebie requests
Give the impression that you are not available for free services
Remain approachable, though12:30: Have some material available for free
Have a topical index so people can have their questions answered
Answer questions on a blog, podcast or newsletter
Offer a book or subscription that is a fraction of your main service21:00: Using freebie requests and questions to help narrow your market
Know what content is high-quality for your audience
Time = Money23:15: Can freebie requests start a client relationship?
Could turn into paid work
Or could be that the potential clients are clueless about how your business works27:30: How a potential client can show that they value your time
Offers to pay for a quick conversation
No presumptions that you have time to deal with random question28:50: Solutions that can help
Calendly can help
Offer a strategy call as an hourly service33:00: Sometimes you just have to say no
Choose between your time/ability and being helpful
Don’t damage your business or your personal life, find a balance
OPA: Other People’s Agenda38:30: Wrap up suggestions
Point to free resources
Schedule a phone call
Share your time commitments to discourage them
Send to another provider (pros and cons)Picks:
Weapons of Math Destruction (Reuven)
Weapons of Math Destruction podcast on Slate Money (Reuven)
The Subjective Theory of Value (Jonathan)
Podcast for Coaching Business (Jonathan)
The Fall of Hades (Chuck)
Links: