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Dick's Sporting Goods on the need for physical stores and how the chain is considering the metaverse
CMO Ed Plummer talks about a recent e-commerce campaign with Charles Barkley, women's sports integrations and what marketing lies ahead.
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By E.J. Schultz & Adrianne Pasquarelli
4.5
2727 ratings
CMO Ed Plummer talks about a recent e-commerce campaign with Charles Barkley, women's sports integrations and what marketing lies ahead.
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