August 30, 2022

Difficult KOLs: How to overcome challenges, find success and gain access

32 minutes

In this episode, Andrea Johnson joins Tom Caravela to delve into effective strategies for Medical Science Liaisons. They explore the value of Key Opinion Leaders (KOLs), emphasizing the importance of pre-call planning and preparation. Andrea shares techniques for building strong connections with KOLs and utilizing internal resources effectively. The conversation covers networking tips, the significance of text relationships, and handling challenging interactions. They discuss overcoming negative experiences and the importance of respect in professional relationships. The episode concludes with key takeaways and a call to action for listeners.

My guest today, is Andrea Johnson, National Director, MSLs. Andrea discusses how to overcome challenges, find success and gain access to difficult KOLs

Andrea shares…

👉 Interesting stories about difficult KOLs
👉 Some effective strategies and best practices for turning around difficult KOLs
👉 Practical tips for KOL relationship building
👉 How important pre-call planning is as a practice
👉 What ideas or creative strategies she has seen work for gaining access with tough KOLs

The podcast is available through the links below:

️ ️ 〰️ Spotify: https://lnkd.in/dRrSEyn

️ ️ 〰️ Apple: https://lnkd.in/egSthAz

️ ️ 〰️ Stitcher: https://lnkd.in/eqB-2wb

📣 Now on YouTube 📣

Please subscribe: https://www.youtube.com/channel/UCS7XTUuk1XF5Tm5InADY6cA

📣 Now on Instagram 📣

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https://www.instagram.com/msl_talk_podcast/

MSL Talk is a podcast that features helpful information for current Medical Science Liaisons, Medical Affairs leaders, job seekers looking to break into the pharmaceutical industry in their first MSL role as well as anyone interested in hearing good industry conversation and medical affairs discussions.

#msl #medicalaffairs #medicalscienceliaison #MSLTalk #pharmaceutical

(0:00) Introduction to the podcast and guest Andrea Johnson

(1:50) Sponsor: Momentum Events

(3:03) Combining discussions on KOL value, pre-call planning, and preparation strategies

(9:10) Techniques for connecting with KOLs and leveraging internal resources

(16:14) Networking tips and the role of text relationships with KOLs

(21:07) Approaches to handling difficult interactions and the benefit of teamwork

(24:21) Strategies for overcoming negative interactions and rebuilding relationships

(29:07) Emphasizing respect in professional relationships and key takeaways

(31:13) Closing remarks and call to action

...more

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