Digital Matters

High Spirits- Tackling substance abuse. 

To kick things off on our next step (Step3), I decided to break the ice and share a true life experience. While I was travelling from Manhattan on a Number 3 train heading to New Lots Brooklyn, I noticed the smell of liquor drenching my nostrils. It was so strong that it permeated every pair of nostrils that breathe within a 10 feet perimeter in the train. I turned only to see a young man, good looking, neatly dressed, about 24 years old, sipping his 'colored' drinks from a beat up Poland spring water bottle. Our engaging conversation addressed the need to seek help whenever we are faced with problems. Substance abuse is a growing problem among our youths... 

This could be a lesson to business owners as often times we are tempted by habits that could be detrimental to our business and personal lives. Until we acknowledge our faults and seek ways to recify our problems, we will be more than conquerors!

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See you in our next Journey- Step 3 "Choosing Your Designer" as we learn how to create a digital foot print in cyberspace.

Every Wednesday @12PM we will discuss important information about your web presence.

Amazon Kindle & Audio Book: From Hair to Eternity- How to get Your Business on the Web

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Domain name search transfer and registration :⁠⁠⁠ Full Website Solution⁠⁠

So you’ve decided to sell online. Every Wednesday @12PM we will discuss important information about your web presence. Last episode of planning your website and preparing to sell, we talked about 3 important things to look for if you decide to sell online:

DigiNopsis:

We talked about enhancing customers' experiences through the following list of website options:

Inside our hosting storefront, there are several ways you can create an ecommerce store:

Website builders are drag n' drop templates customized for your specific industry. They are customizable and come with editable content . Check out Web Builders (Business Plus Plans).

As discussed in our first episode, WordPress platforms are open-source sofware that allows you to create website and manage content for your website. See list of options: WordPress (Ecommerce WordPress)

This product is a stand-alone template similar to website builders that is fully packaged and has 3 plans: Quick shopping cart economy, deluxe and Premium. Check out Shopping Cart 🛒 

For easy reference to my podcast check out my book "From Hair to Eternity- How to Get Your Business Online" Chapter 1.

Reference:

Amazon Kindle & Audio Book: From Hair to Eternity- How to get Your Business on the Web

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Domain name search transfer and registration :⁠⁠⁠ Full Website Solution⁠⁠

At the start of this month’s plan of action. We decided to ask pertinent questions when setting up our websites. One of the question was: What is the nature of the business? Is it sales driven where you want people to buy something? Or is it information based which means, you are just providing information. If your purpose is the first question, which is driving sales, then we need to prepare for it.

You will need an ecommerce website, or popularly known as an online store. These websites requires more attention than an ordinary website that is just providing information. Here’s are a few things we need to set up:

Digi-Nosis:

1. A shopping cart -This tool will let you display product images and descriptions. Look for a cart option that includes important features like shipping options and inventory tracking. Payment processing. With third-party service like PayPal stripe and square space to collect payments, you can set up a merchant payment option at your choice to accept credit card payments. This gives your business greater credibility. Do remember the power of the website we discussed in the previous episode.

Merchant accounts let you accept payments from major credit, debit and gift cards on your site — so your customers don’t have to leave your online store to pay for their goods. One of our products which is the website builder or GoDaddy’s Online Store includes built-in payment processing. (check tinyurl.com/JamCovidHelp)

2 SSL – You would need an SSL (Secure Sockets Layer) certificate as that is the first thing customers do when they decide to buy something from your website. SSL certificates are digital certificates that encrypt the information your customers send when they purchase products or complete forms on your website. Visual indicators of an SSL can include a padlock icon in the browser, https:// before the website address, and a green address bar. Secure your ecommerce website with an SSL certificate to make sure customers feel safe making purchases on your site.

You may check out a list of options via the link in this podcast.

According to Digital Commerce 360, "Consumers spent $861.12 billion online with U.S. merchants in 2020, up an incredible 44.0% year over year, according to Digital Commerce 360 estimates. That's the highest annual U.S. ecommerce growth in at least two decades. It's also nearly triple the 15.1% jump in 2019."

For easy reference to my podcast check out my book "From Hair to Eternity- How to Get Your Business Online" Chapter 1.

Reference:

Amazon Kindle & Audio Book: From Hair to Eternity- How to get Your Business on the Web

Subscribe: ⁠⁠⁠https://tinyurl.com/SmartBizja⁠⁠⁠

Domain name search transfer and registration :⁠⁠⁠ Full Website Solution⁠⁠

I’m so glad you’re listening to this podcast. It means you’re serious about establishing a digital footprint by turning your business idea into a reality or taking your enterprise to the next level.  Every Wednesday @12PM we will discuss important information about your web presence. 

It is important to note that in order to compete we have to put ourselves out there and make a difference on the internet. That’s where your customers like to spend a whole lot of their time — reading, watching, researching, socializing and buying. There's power in your website as there's accessibility, opportunities for brand awarenesss, establishing credibility, New worketing and finally generating sales or getting desired action via your website.

According to Our World in data.org "Globally, the number of internet users increased from only 413 million in 2000 to over 3.4 billion in 2016. The one billion barrier was crossed in 2005. Every day over the past five years, an average of 640,000 people went online for the first time." Where does that put your customers and your business?

Digi-Nopsis:

Accessibility

I always say: Don’t punish me by telling me to come by at 8 or 9 am tomorrow. Showcase your products and services where I can view them anytime I want. This is the 21st century!

Building a Brand

You don’t have a large budget to advertise. A website is the best way to save as having social media profiles and other web-based efforts to raise brand awareness, establish credibility, and develop a loyal — and growing — customer base

Credibility

If one wants to establish credibility, then a web presence is the best way to build your brand. No matter how good you are, the word gets out on the internet. So if you have a bad business, it will spread. But let’s look at the positives. You have a good business, then the internet will tell as people search for reviews about your business and as the months continue, we will show you how reviews are done and how powerful it is.

Connect with customers

The next thing we want to do using our website is to connect with others. When I mean connect, we are not talking about internet connection but social connection. We all want to be Liked, right? The Internet offers endless

possibilities for engaging with your target audience,

in real-time, in the comfort of your pajamas. Possibilities for engaging with your target audience,

in real-time, in the comfort of your pajamas.

Generate sales leads

Last and not least is- we want our website to generate sales. Let’s be real — that’s what it’s all about. You can boost your customer base with a website, social media profiles, contact forms, and email marketing campaigns. See you in our next podcast where we delve more on preparing for your website or planning your website approach. Walk good!

For easy reference to my podcast check out my book "From Hair to Eternity- How to Get Your Business Online" Chapter 1.

Reference:

Amazon Kindle & Audio Book: From Hair to Eternity- How to get Your Business on the Web

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Domain name search transfer and registration :⁠⁠⁠ Full Website Solution⁠⁠

This is a new month and we and stepping into the next stage of building a digital footprint in cyberspace. Every Wednesday @12PM we will discuss important information about your web presence.

Digi-Nopsis

We discussed question we ask oursleves when decide to build a website: In other words, what is the purpose of the website and the elements that constitutes an effective website. 

These are the things we will be looking at this month.

For easy reference to my podcast check out my book "From Hair to Eternity- How to Get Your Business Online" Chapter 1.

Reference:

Amazon Kindle & Audio Book: From Hair to Eternity- How to get Your Business on the Web

Subscribe: ⁠⁠⁠https://tinyurl.com/SmartBizja⁠⁠⁠

Domain name search transfer and registration :⁠⁠⁠ Full Website Solution⁠⁠

To kick things off on our next step, I decided to break the ice and share a true life experience. Some time ago, I took a North Metro train to Grand Central New York and I noticed a peculiar incident involving a female passenger who sat in a seat scattered with food particles (crumbs). During the entire journey she didn't wipe the seat off even when she was offered help. I took a picture of the seat with the crumbs and decided to share my story as an anology of life. Sometimes we develop crumbs or in this instance, garbage around us to separate ourselves from others. 

As we try to be more visible to the rest of the world in business, it would help a lot if we become more engaging and friendlier to others. The way we live do impove our digital footprint as we strive to create that indelible mark on the World Wide Web.

See you in our next Journey- Step 2-Starting a Website

Every Wednesday @12PM we will discuss important information about your web presence.

Amazon Kindle & Audio Book: From Hair to Eternity- How to get Your Business on the Web

Subscribe: ⁠⁠⁠https://tinyurl.com/SmartBizja⁠⁠⁠

Domain name search transfer and registration :⁠⁠⁠ Full Website Solution⁠⁠

Your digital footprint is not just your business being on the internet, it is creating a brand that puts your business in front of others while building a sound impression that last. Every Wednesday @12PM we will discuss important information about your web presence.

Digi-Nopsis: (Brief look back)

The following are interconnecting elements that cement your brand on the internet. 

Domain name: a presentation of your IP address that is easy to identity and remember

Social media: creating a community network of active people and establishing brand awareness (Facebook Instagram, Twiiter, Snap Chat, TicTock ect.

Email: Using your domain name email as a business correspondence. It is also an affordable and effective way to communicate. One suggestion is to use your domain name based email instead of Gmail, yahoo or Hotmail  eg: info@yourdomainname.com

Local Reviews and Directories: Get listed in local directories such as Google Reviews, Yelp and your community online reviews. This helps to inspire customer's confidence about your brand on third party platforms. 

For easy reference to my podcast check out my book "From Hair to Eternity- How to Get Your Business Online" Chapter 1.

Reference:

Amazon Kindle & Audio Book: From Hair to Eternity- How to get Your Business on the Web

Subscribe: ⁠⁠⁠https://tinyurl.com/SmartBizja⁠⁠⁠

Domain name search transfer and registration :⁠⁠⁠ Full Website Solution⁠⁠

Wednesday @12PM we will discuss important information about your web presence. 5 Tips for domains that stick

Digi-Nopsis:

Your domain is your business brand on the world wide web, so be mindful to choose a domain name that represents your business and is easy to remember. Five steps that will resonate are as follows:

Spice it up and be creative!

Point to Note: When you’re doing your research, make sure the name you choose is not trademarked, copyrighted or in use by another company. Avoid legal actions!

Reference:

Amazon Kindle & Audio Book: From Hair to Eternity- How to get Your Business on the Web

Subscribe: ⁠⁠⁠https://tinyurl.com/SmartBizja⁠⁠⁠

Domain name search transfer and registration :⁠⁠⁠ Full Website Solution⁠⁠

Choosing the right domain name could determine your online success. Hi! Every Wednesday @12PM we will discuss important information about your web presence.

If you are in the fish business, let your vistors know immediately. Your message should come across clear without ambiguity. Often times we get confused by what the domain name says and what we are actually represent. It is important to do a reasearch prior to selecting and registering your domain names. 

This includes the steps we will be taking to establish a digital footprint in cyberspace. This is the first step. Please send your feedbacks to [email protected]. Let me see your business ideas and let me help you choose the right domain name for your ideas. 

Only messages relating to our topic and theme will be answered. SPAM messges will not be answered as our filter system will remove them immediately.

Digi-Nopsis:

A domain name an has expiry date. The minimum period to register and keep your name is 1 year. 

The domain name is released to the public once it expires.

Thousands of domain names are stored in a repository where is it activated once someone types in the name of the domain via a browser. 

Your domain name has a value and some value hundreds, thousands or millions of dollars. Google.com is estimated to worth $104 billion! 

For easy reference to my podcast check out my book "From Hair to Eternity- How to Get Your Business Online" Chapter 1.

Reference:

 Amazon Kindle & Audio Book: From Hair to Eternity- How to get Your Business on the Web

Subscribe: ⁠⁠⁠https://tinyurl.com/SmartBizja⁠⁠⁠

Domain name search transfer and registration :⁠⁠⁠ Full Website Solution⁠⁠

In this second brief introduction, I will allow Simon Allison, the Narrator of my audio book to tell you a little about me, my book, and how it relates to my podcast, Digital Matters. The book can be found via this link From Here to Eternity-How to get Your Business Online

For easy reference to my podcast check out my book "From Hair to Eternity- How to Get Your Business Online" Chapter 1.

Reference:

Amazon Kindle & Audio Book: From Hair to Eternity- How to get Your Business on the Web

Subscribe: ⁠⁠⁠https://tinyurl.com/SmartBizja⁠⁠⁠

Domain name search transfer and registration :⁠⁠⁠ Full Website Solution⁠⁠