Digital Trailblazer Podcast

Episode 118: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit

Every entrepreneur hits obstacles and plateaus in their online business. They happen early and never stop coming.

For many people starting an online business, the stress, frustration, and overwhelm is simply too much and they eventually give up on their businesses.

In this episode, Gary Patti draws upon his experience overcoming obstacles in his life and business and reveals his secrets for overcoming plateaus and achieving rapid growth when the going gets tough.

About Gari Patti: Gary knows more than a little about knockdowns and rebounds. Gary’s remarkable life and career came together while mending through 100 broken bones and a dozen-plus surgeries. Add to that 43 years as a business owner overseeing thousands of employees.

This 4’2” tall man is on a mission. A mission to give you hope. The Unbreakable Hope you need to live the victorious life you were born for. A life of purpose, promise and fulfillment…no matter what your circumstances, your obstacles, or your challenges.

Claim your free “Unbreakable Hope” strategy session with Gary: https://www.unbreakablehope.com

Connect with Gary:
https://www.unbreakablehope.com/
https://www.facebook.com/gary.patti.39

Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?

Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.

Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.

Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script

✅ Connect With Us:
Website - https://DigitalTrailblazer.com
Facebook - https://www.facebook.com/digitaltrailblazer
TikTok: https://www.tiktok.com/@digitaltrailblazer
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Instagram: https://www.instagram.com/DigitalTrailblazer

Episode 117: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit

It’s a well-known saying in marketing that people only buy from those that they know, like, and trust.

It doesn’t matter how good your product or service is, or what results you get for people… if a prospect doesn’t feel like they know, like, and trust you, they will never buy from you.

Building that “know, like, trust” factor is essential in landing high-paying clients, and the faster you can do that, the sooner your prospects will buy.

In this episode, Mariana Henninger breaks down exactly how to make that emotional connection with your audience in as little as 4-5 minutes and fast track the “know, like, trust” process so you can land high-ticket clients faster.

About Mariana Henninger: Mariana was an international journalist for 15 years, documenting stories from war zones in Afghanistan, Bedouin tents in the Middle East, luxurious open prisons in Finland and fishing for sea cucumbers in Haiti. Her stories have been on the homepage of the New York Times, Wall Street Journal, TIME Magazine and many others.

She is an award-winning storyteller, and has won a National EMMY award and had two nominations for her documentaries, and she is the founder of Brandmagnetic.com, where she works with entrepreneurs, coaches and experts to turn their story into SALES on autopilot.

Download Mariana’s Brand Story Cheatsheet: http://brandmagnetic.com/cheatsheet

Connect with Mariana:
http://brandmagnetic.com
http://instagram.com/brandmagnetic
http://linkedin.com/in/marianahenninger

Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?

Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.

Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.

Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script

✅ Connect With Us:
Website - https://DigitalTrailblazer.com
Facebook - https://www.facebook.com/digitaltrailblazer
TikTok: https://www.tiktok.com/@digitaltrailblazer
X (Twitter): https://x.com/DgtlTrailblazer
Instagram: https://www.instagram.com/DigitalTrailblazer

Episode 116: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit

One piece of advice that a lot of marketing guru’s will give to their clients is to just “provide value” with your content and eventually, people will buy.

While “providing value” is good to do and should be part of your strategic content strategy, if that’s all you’re doing, inevitably, what you’ll find is that you’re spending all day creating content, but it never converts into sales.

In this episode, Mariah Macinnes explains her 3-step content creation strategy you need to implement in order to take people from cold audience to paying client. She explains how to get viral reach with your “top of funnel” content to build your audience, and then how to turn those new followers into customers and clients with your down-funnel content.

About Mariah Macinnes: Mariah is the brains behind Content Queen and atravellers.co. She's not your average digital nomad – she’s a storyteller, content marketing strategist, and big visionary with a mission to inform and educate.

She lives the digital nomad dream, building her content marketing agency and creating an educational side to the business, all while documenting the journey online. Mariah's not just building businesses - she's crafting a life that's all about exploring and embracing what the world has to offer.

In 2021, Mariah was diagnosed with tumors in her bowel and pancreas. Instead of letting it kill her dreams, while in neuroendocrine cancer remission, Mariah turned her story into a motivator to go after what she wanted. Now she is sharing her journey online and encouraging others to do the same.

Register for Mariah’s Content Creation Workshop: https://sales.contentqueenmariah.com/content-strategy-workshop

Connect with Mariah:
Website: https://www.contentqueenmariah.com/
Instagram (Content Queen): https://www.instagram.com/contentqueenmariah/
Instagram (Mariah): https://www.instagram.com/mariah_contentqueen
LinkedIn: https://www.linkedin.com/in/mariahmacinnes/

Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?

Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.

Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.

Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script

✅ Connect With Us:
Website - https://DigitalTrailblazer.com
Facebook - https://www.facebook.com/digitaltrailblazer
TikTok: https://www.tiktok.com/@digitaltrailblazer
X (Twitter): https://x.com/DgtlTrailblazer
Instagram: https://www.instagram.com/DigitalTrailblazer

Episode 115: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit

Life coaching can be a very difficult type of business to get off the ground. Many life coaches struggle with branding, standing out, niching down, pricing, finding clients, marketing, and more.

In this episode, Renaye Thornborrow tells us all about how she’s built a thriving life coaching empire and how she’s helped hundreds of others do the same. We dive into everything from niching down, to pricing, to getting your first clients, to marketing strategies and more.

About Renaye Thornborrow: Renaye is leading a worldwide movement to bring life coaching to kids. Since 2013, her company has certified hundreds of coaches in over 30 countries, helping them create a business they love as a life coach for kids while empowering children around the world.

For Renaye, motherhood was the catalyst for turning her lifelong passion for personal development into a powerful story-based coaching curriculum to help children develop mindset skills for self-esteem, resilience, confidence, self-leadership, happiness, and so much more.

Renaye is a personal development expert, member of the International Coaching Federation (ICF), and former 3-year board member for the Association of Coach Training Organizations (ACTO). She is a retired corporate marketing executive and the proud mother of 22-year-old twins – a son and a daughter.

Adventures in Wisdom is an ICF CCE (Continuing Coach Education) provider.

Get Renaye’s free “Coaching Story” PDF: https://adventuresinwisdom.com/life-coaching-for-kids-free-story/

Connect with Renaye:
Website: https://adventuresinwisdom.com/
LinkedIn (Renaye): https://www.linkedin.com/in/renayethornborrow/
LinkedIn (Adventures In Wisdom): https://www.linkedin.com/company/adventures-in-wisdom-inc/
Facebook Page: https://www.facebook.com/AdventuresInWisdomFanPage
YouTube: https://www.youtube.com/AdventuresInWisdom
Instagram: https://www.instagram.com/adventuresinwisdomcoaching/

Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?

Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.

Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.

Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script

✅ Connect With Us:
Website - https://DigitalTrailblazer.com
Facebook - https://www.facebook.com/digitaltrailblazer
TikTok: https://www.tiktok.com/@digitaltrailblazer
X (Twitter): https://x.com/DgtlTrailblazer
Instagram: https://www.instagram.com/DigitalTrailblazer

Episode 114: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit

For many coaches, agencies, and consultants, getting a qualitied sales call booked on your calendar is a lot of work and can be very costly if you’re relying on paid ads.

Which is why there’s nothing more discouraging than seeing a calendar full of appointments, and then wasting your entire week with nothing but no-shows.

In this episode, James Donovan gives us some of his best strategies for avoiding no-shows and making sure your prospects show up to your sales calls ready to buy and join.

About James Donovan: James is the CEO of Nine Two Media and a seasoned marketing strategist specializing in helping accounting firms and Fractional CFOs grow their businesses. With a focus on authority-building and lead generation, James has developed proven systems that empower financial professionals to attract high-quality clients and scale their firms.

Through Nine Two Media and his "Closing Perfect Appointments" System (CPA)," James delivers a comprehensive approach to marketing, combining SEO, LinkedIn audience growth, and Local Service Ads optimization with expert coaching in sales and operations.

Connect with James:
https://accountingleadsnow.com/
https://www.facebook.com/jamesdonovanntm/
https://www.linkedin.com/in/jamesbdonovan/
https://www.instagram.com/jamesdonovanmarketing/

Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?

Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.

Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.

Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script

✅ Connect With Us:
Website - https://DigitalTrailblazer.com
Facebook - https://www.facebook.com/digitaltrailblazer
TikTok: https://www.tiktok.com/@digitaltrailblazer
X (Twitter): https://x.com/DgtlTrailblazer
Instagram: https://www.instagram.com/DigitalTrailblazer

Episode 113: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit

They used to say that content is king. And for the longest time, creating content was something that always put you above your competitors.

Now, content is a requirement. It’s the baseline activity that your business needs to do just to survive, which means that it’s not enough just to produce content – you need to be strategic about it.

Creating strategic content that speaks to your audience at specific points in the customer journey is what allows you to appeal to a broad audience and grow your influence, while at the same time speak directly to your sub-niche buyers and move them along the path towards buying and joining.

In this episode, Ben Albert explains his strategic content funnel and lays out in detail exactly what kind of content to create, how to engage your audience with it, where it should fit in your business, and how to leverage your content to land paying clients over and over again.

About Ben Albert: Ben is the owner of Balbert Marketing LLC.  He is also the curator of The “Real Business Connections Network."

Once an underdog, now a successful entrepreneur, Ben is passionate about helping other underdogs achieve their dreams.

Ben is on a mission to actually move the needle on one million lives, one conversation at a time.

Check Out Ben’s “GrowGetters” Collective: https://growgettersonly.com/ben/

Connect with Ben:
Website: https://realbusinessconnections.com/
Linkedin: https://www.linkedin.com/in/realbenalbert
Facebook: https://www.facebook.com/realbusinessconnections
Instagram: https://www.instagram.com/realbenalbert/
Youtube: https://www.youtube.com/@realbusinessconnections/videos
Apple Podcasts: https://podcasts.apple.com/us/podcast/real-business-connections-network/id1537115928
Spotify: https://open.spotify.com/show/6GIUXbsHXx0OSgPFED1sg8?si=5294f3445d964e25

Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?

Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.

Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.

Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script

✅ Connect With Us:
Website - https://DigitalTrailblazer.com
Facebook - https://www.facebook.com/digitaltrailblazer
TikTok: https://www.tiktok.com/@digitaltrailblazer
X (Twitter): https://x.com/DgtlTrailblazer
Instagram: https://www.instagram.com/DigitalTrailblazer

Episode 112: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit

Google ads work for a lot of businesses, but do they actually work for selling online courses, coaching programs, or agency services?

At first, it seems like you should be able to find very high-intent buyers if you target the right keywords… if someone is searching for “best fitness coach”, you would think that running ads for that keyword would give you “ready-to-buy” leads, right?

The answer is more complicated than one might think.

In this episode, Google Ads expert John Horn breaks down the pros and cons of Google ads for coaches and course creators and explains when it might make sense and when it doesn’t. He also gives us a bunch of tips on how to make different types of paid ads work for online businesses.

About John Horn: John Horn is the CEO of StubGroup, a digital advertising agency and a premier Google ad agency. Subgroup has helped over 2000 clients, across 15k campaigns, with their paid ads and suspension issues. They have generated over half a billion dollars in revenue for their clients across many different verticals including ecommerce, lead generation, B2B, B2C, local services, and more.

John has also taught digital advertising to over 100,000 students via online courses and the videos he produces through StubGroup's YouTube channel have received millions of views. When he's not marketing, John loves spending time with his wife and two little boys and exploring the Texas countryside he calls home.

Grab John’s Free Resources Here: https://stubgroup.com/free/

Connect with John:
Website: https://stubgroup.com/
LinkedIn: https://www.linkedin.com/in/johnjhorn1/
Youtube: https://www.youtube.com/@Stubgroup
Facebook: https://www.facebook.com/StubGroup/
Instagram: https://www.instagram.com/stubgroupadvertising/
TikTok: https://www.tiktok.com/@stubgroup
Twitter: https://twitter.com/stubgroup
LinkedIn: https://www.linkedin.com/company/stub-group/

Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?

Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.

Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.

Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script

✅ Connect With Us:
Website - https://DigitalTrailblazer.com
Facebook - https://www.facebook.com/digitaltrailblazer
TikTok: https://www.tiktok.com/@digitaltrailblazer
X (Twitter): https://x.com/DgtlTrailblazer
Instagram: https://www.instagram.com/DigitalTrailblazer

Episode 111: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit

Selling your high-ticket offer with one-to-one sales calls is effective, but it can be a challenge to scale past a certain point.

One of the ways to overcome this is to start selling your program one-to-many through live events, which is a strategy many of the most successful online coaches have used to take their businesses to the next level is live events.

The problem a lot of people have with them is that doing the event is expensive, they’re a logistical nightmare to organize, and getting registrants for them is expensive as well.

It’s not uncommon to be in for $100k or more before the event even starts, which can be incredibly risky, especially if it’s your first event.

But what if you could fill an event with buyers and keep all of your costs to $15k or less?

In this episode, Steve Werner teaches us his method for easily filling small, inexpensive live events that pump out premium, high-ticket clients on the back end.

About Steve Werner: From speaking on more than 500 stages and generating $50 million in sales from stage, to overcoming near bankruptcy and rebuilding his success, Steve captivates audiences with fresh unheard stories and powerful life lessons.

Passionate about tackling tough subjects, Steve loves chatting with anyone interested in reading, personal development, masterminds, and financial abundance.

Check Out Steve’s Free Resources: https://steve.coffee

Connect with Steve:
https://stevenphillipwerner.com/
https://www.facebook.com/steve.werner.5667
https://www.instagram.com/stevenphillipwerner
https://www.youtube.com/c/SteveWernerStories

Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?

Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.

Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.

Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script

✅ Connect With Us:
Website - https://DigitalTrailblazer.com
Facebook - https://www.facebook.com/digitaltrailblazer
TikTok: https://www.tiktok.com/@digitaltrailblazer
X (Twitter): https://x.com/DgtlTrailblazer
Instagram: https://www.instagram.com/DigitalTrailblazer

Episode 110: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit

Artificial Intelligence is here and it’s growing fast. Every day, there seems to be more and more things you can train an AI assistant to do that can help you get more done in less time.

That being said, you can also waste a bunch of time trying to figure out how to leverage AI in your business just to find out that it’s not going to work the way you want it to.

In this episode, Rob Da Costa tells us all about the different ways he’s figured out to leverage AI in his coaching business, whether it’s getting rid of bottlenecks in his process, managing his schedule, creating content, handling customer support, or even delivering his coaching for him… learn all of the ways you can get more done with AI as well as the drawbacks and limitations that might make it not worth the trouble quite yet.

About Rob Da Costa: Rob Da Costa is a seasoned expert in the agency world with over 30 years of experience. He founded a successful marketing agency in 1991, which grew to a 25-person team with revenues exceeding £1.5 million before he sold it in 2002.

Since then, Rob has dedicated himself to coaching and mentoring over 500 agencies, helping them achieve profitable, sustainable growth. He's the author of The Self-Running Agency and hosts "The Agency Accelerator" podcast. Rob's mission is to create more enjoyable workplaces and empower agency owners to build self-sustaining businesses.

Check out Rob’s AI Coaching Clone here: https://ask.dacostacoaching.co.uk/

Connect with Rob:
https://dacostacoaching.co.uk/
http://uk.linkedin.com/in/robdacosta
http://twitter.com/Biz_coach_rob
http://www.youtube.com/RobertDaCosta
https://podcasts.apple.com/podcast/the-agency-accelerator/id1491143609

Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?

Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.

Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.

Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script

✅ Connect With Us:
Website - https://DigitalTrailblazer.com
Facebook - https://www.facebook.com/digitaltrailblazer
TikTok: https://www.tiktok.com/@digitaltrailblazer
X (Twitter): https://x.com/DgtlTrailblazer
Instagram: https://www.instagram.com/DigitalTrailblazer

Episode 109: Stuck at the Same Level in Your Coaching Business? Get That Fixed Here: https://go.digitaltrailblazer.com/7-dollar-biz-audit 

When it comes to paid ads, there are more and more options being made available to us… different platforms, different placements, different ways to engage leads, etc.

But with all of the new stuff out there, sometimes, the most effective strategies are simply a different way to implement an old method.

 In this episode, Alex Thoric tells us about the new things he’s doing with Carousel ads on Instagram. And while Carousel ads aren’t necessarily new or complicated, he’s doing some creative and innovative things with them that not many others are doing.

About Alex Thoric: Alex is the founder of a marketing agency and co-founder of a marketing consultancy Building Income on Demand.

He’s a digital marketer who has great experience working with different industries such as spas, gyms, coaches, consultants, real estate, and restaurants.

His goal is to help small businesses create marketing systems and automation as well as help create a content machine so business owners can hustle less and make more money.

Learn more about Alex’s ad strategy here: https://www.buildingincomeondemand.com/opt-in-page

Connect with Alex:
https://buildingincomeondemand.com/
https://www.instagram.com/alexthoric
https://www.facebook.com/alexthoric
https://www.linkedin.com/in/alex-thoric/

Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?

Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.

Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.

Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script

✅ Connect With Us:
Website - https://DigitalTrailblazer.com
Facebook - https://www.facebook.com/digitaltrailblazer
TikTok: https://www.tiktok.com/@digitaltrailblazer
X (Twitter): https://x.com/DgtlTrailblazer
Instagram: https://www.instagram.com/DigitalTrailblazer