Leaders in Lending

Digitizing for a More Relevant Banking Experience w/ Cathy Myers


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It’s not necessary to give up the fundamentals of banking in order to bring innovation to the industry. The two concepts are not mutually exclusive.



In this episode, we speak with Cathy Myers — Executive Vice President at First Financial Bank with 37 years of experience in the industry — about why we should view “digitization” as simply a modern extension of traditional banking practices.



What we talked about:




- Staying true to the fundamentals of banking while innovating




- Leveraging data to personalize offerings




- Integrating digital capabilities with a human advisor




- The changing nature of the in-branch experience




- Considerations when choosing innovative partners




To hear more from Leaders in Lending, check us out on Apple Podcasts, Spotify, or on our website.




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