Distribution First

Distribution First

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Distribution First episodes

  • The Repurposing Multiplier: How to Measure the ROI of Your Content with Jess Cook

    If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 1,800+ subscribers here: https://news.justinsimon.co/

    The Repurposing Multiplier is a way of measuring the content they repurpose, rather than simply making brand plays or repeating messages.

    On this episode I sit down with Jess Cook, Head of Content at LASSO, to chat about how to measure the KPIs when it comes to content repurposing.

    We break down the Repurposing Multiplier and also talk about the importance of tracking all metrics in order to make sure your repurposing multiplier is as effective as possible.

    LinkedIn: @justincsimon

    Twitter @justincsimon

    Email: [email protected]

    Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production.

    They give you unlimited podcast editing and strategy for your podcast.

    Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.

    Visit hatch.fm to learn more.

    38 min
  • What's the Secret to High-Performing Content Distribution?

    If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 1,800+ subscribers here: https://news.justinsimon.co/

    In this episode of Distribution First, I join John Azoni on his podcast (Higher Ed Storytelling University) to share the channels and distribution tactics I’m currently running.

    I share tactical advice on choosing the right distribution channels, how to best repurpose content, and what is working for me right now as I distribute my content.

    LinkedIn: @justincsimon

    Twitter @justincsimon

    Email: [email protected]

    Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production.

    They give you unlimited podcast editing and strategy for your podcast.

    Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.

    Visit hatch.fm to learn more.

    46 min
  • 3 Types of Content to Fuel Your Whole Strategy

    If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 1,800+ subscribers here: https://news.justinsimon.co/

    In this episode, we're talking about the three essential types of content that every business should be creating on a regular basis: Cornerstone, Core, and Cut.

    Cornerstone content is like the foundation of a building. It's the high-value content that establishes your brand's expertise and authority in your industry.

    Core Content is the backbone of your content strategy. It includes blogs, podcasts, webinars, videos, and other types of content that provide valuable information and insights to your audience.

    And Cut Content is the bite-sized content that keeps your audience engaged with your brand on a daily basis.

    I walk through how to mix and match these types to create a cohesive and effective content strategy that meets the needs of your audience and your business goals.

    LinkedIn: @justincsimon

    Twitter @justincsimon

    Email: [email protected]

    Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production.

    They give you unlimited podcast editing and strategy for your podcast.

    Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.

    Visit hatch.fm to learn more.

    11 min
  • Answering Your Questions on Blog Distribution, Repetition, and My Production Process

    If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 1,800+ subscribers here: https://news.justinsimon.co/

    In this episode, I'm answering some of the most pressing questions I've received about blog distribution, repetition, and my production processes.

    This episode is packed with practical advice and actionable tips that you can implement right away to improve your content distribution and streamline your production process. So tune in and take your content to the next level.

    LinkedIn: @justincsimon

    Twitter @justincsimon

    Email: [email protected]

    Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production.

    They give you unlimited podcast editing and strategy for your podcast.

    Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.

    Visit hatch.fm to learn more.

    18 min
  • How to Choose the RIGHT Distribution Channels

    If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 1,800+ subscribers here: https://news.justinsimon.co/

    A lot of companies blindly follow their competitors and use the same distribution channels without considering their own unique audience. That's why it's important to choose the channels that work best for your company and not to overlook how you can consistently get your content in front of your audience.

    Join in as we explore the world of content distribution and uncover new ways to reach your audience effectively.

    LinkedIn: @justincsimon

    Twitter @justincsimon

    Email: [email protected]

    Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production.

    They give you unlimited podcast editing and strategy for your podcast.

    Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.

    Visit hatch.fm to learn more.

    13 min
  • Revealing My 2023 Content Strategy (Exactly What I'm Doing)

    If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 1,800+ subscribers here: https://news.justinsimon.co/

    In today's episode, I reveal my content strategy for 2023. As a solopreneur, I had to build my own content strategy for my business, and I'm sharing everything with you. But it's not too far off from what I ran at a high-growth startup.

    So, tune in to learn more about my content strategy and how you can build yours for 2023.

    LinkedIn: @justincsimon

    Twitter @justincsimon

    Email: [email protected]

    Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production.

    They give you unlimited podcast editing and strategy for your podcast.

    Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.

    Visit hatch.fm to learn more.

    19 min
  • 3 Content Marketing Skills You Need to Succeed in 2023

    If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 1,800+ subscribers here: https://news.justinsimon.co/

    In this episode, I discuss the three skills that all content marketers need as we head into 2023 and beyond.

    These skills include being able to create content that is authentic, mastering AI-based content creation, and understanding the importance of repurposing and distributing content.

    Make sure to subscribe to the show and sign up for my newsletter at justinsimon.co so you don't miss a thing.

    LinkedIn: @justincsimon

    Twitter @justincsimon

    Email: [email protected]

    Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production.

    They give you unlimited podcast editing and strategy for your podcast.

    Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.

    Visit hatch.fm to learn more.

    17 min
  • This Mindset is Sabotaging Your Content Strategy

    If you like distribution and repurposing playbooks, you'll love my weekly newsletter (it's free). Join 1,800+ subscribers here: https://news.justinsimon.co/

    Today we look at the one mindset that's crushing so many content teams today. I'll show you how to move beyond this mindset and give you a framework to get more out of all your content.

    LinkedIn: @justincsimon

    Twitter @justincsimon

    Email: [email protected]

    Thanks to my friends at hatch.fm for producing this episode and handling all of my podcast production.

    They give you unlimited podcast editing and strategy for your podcast.

    Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.

    Visit hatch.fm to learn more.

    20 min
  • Welcome to Distribution First

    Welcome to Distribution First. This podcast focuses on helping you get more out of the content you create by teaching you strategies and tactics for effective repurposing and distribution. Every week we'll release a new episode with stories, playbooks, motivations, and strategies to help ensure your content doesn't get lost in the sea of content out there. Join us today to take your content marketing strategy to the next level.

    2 min

About Distribution First

From the publisher's feed

Welcome to Distribution First. The show where we flip content marketing on its head and focus on what happens after you hit publish. Each week, I share playbooks, motivation, stories, and strategies…