Today's episode is SO Practical -- welcome to the start of the HOLIDAY SEASON!! If you haven't listened to part 1 and 2, it's VERY important for this episode so start there! 

Today's episode is SO Practical -- welcome to the start of the HOLIDAY SEASON!! If you haven't listened to part 1, it's VERY important for this episode so start there! 

Today's episode is SO Practical -- welcome to the start of the HOLIDAY SEASON!!

September through early December is the BEST time of year for most small businesses' sales. People are getting cozy, hosting gatherings, and planning for holiday gifting. This is your moment to go big if you want to.

September through early December is the BEST time of year for most small businesses' sales. People are getting cozy, hosting gatherings, and planning for holiday gifting. This is your moment to go big if you want to.

If your art business has felt a little quiet, uncertain, or unpredictable lately, let me tell you: you are not alone. The economy is feeling uncertain, the energy in the world is even more so. And Artists are often feeling it all -- and we still need to make SALES! Let's discuss. 

In this episode is part one of a longer conversation and is a grounded guide to selling your art in every season (literally and metaphorically).

We’ll talk about the internal seasons we all cycle through—winter (rest), spring (inspiration), summer (creation), and autumn (harvest)—and how understanding those rhythms can transform the way you run your creative business. You’ll get practical insights and encouragement whether you’re gearing up for a launch, deep in the studio, or resting between collections.

Get your free Creative Stability Workbook here

In this heartfelt solo episode, I’m sharing a little life update from inside my creative world. From painting on the porch in the spring sunshine to opening up commissions for the first time in years, this season feels full of growth, return, and reconnection.

I’ll walk you through what it’s been like working through The Artist’s Way, what’s blooming inside the Making Art Work masterclass (we’re on Week 7!), and a peek behind the scenes as I plan the first-ever Making Art Work Live event this fall.

If you’ve been feeling a pull to return to your creative self, slow down, or simply hear from someone walking the path beside you—you’re in the right place.

If this episode resonates, follow the show and leave a review—it helps more creatives find their way here. 💛

Get info on the MAKING ART WORK Live Event! I can't wait to see you in real life! https://www.emilyjeffordslearn.com/maw-live 

Instagram has changed yet AGAIN -- but this time it's for the better. But it is VERY different. 

But first, let me formally invite you to join me at MAKING ART WORK live and in person! 

ok, now... Let's talk about growing your reach on Instagram in 2025 — but without the pressure, burnout, or gross algorithm-hacking vibes.

I’ll walk you through what’s actually changed on the platform this year, what still works, and how to show up in ways that feel aligned, sustainable, and rooted in your creative process.

Whether you’re building a collector base, preparing for a launch, or just trying to get more eyes on your art, these strategies will help you expand with intention.

If this episode supports your creative journey, be sure to follow the podcast, leave a quick rating or review, and share it with a friend or fellow artist. Your support helps this show grow — and I’m so grateful you’re here.

Your artist brand is more than a logo or color palette—it’s what makes your work instantly recognizable, deeply resonant, and naturally sellable. But how do you define your brand in a way that feels authentic and attracts the right collectors?

In this episode, we’re breaking down the essentials of building a strong artist brand that helps you share your work confidently and grow a thriving creative business.

What you’ll learn:

Your brand is already taking shape—it’s in the way you create, the stories you tell, and the experience your art offers. This episode will help you refine and strengthen it so your collectors feel drawn to your work the moment they see it.

Listen now and start creating an artist brand that truly reflects YOU.

One of the most confusing (and frustrating) parts of selling your creative work? Finding the collectors, buyers, customers, students, or clients who truly connect with what you create. If this feels overwhelming, you’re not alone. But here’s something I need you to know:

✨ ART IS NOT HARD TO SELL. ✨

I know, I know—you’ve probably heard otherwise. Maybe you’ve even felt it yourself. But the idea that selling art is an uphill battle? It’s simply not true. The key is understanding why people buy art in the first place.

Art isn’t a necessity like tires or groceries—it’s something we choose. Something we feel drawn to. Your buyers aren’t just making a purchase; they’re investing in meaning, self-expression, and the energy your work brings into their lives.

💡 In this episode, we’re diving into:

Selling your work isn’t about pushing—it’s about finding the people who are already looking for what you create. And trust me, they’re out there. Let’s talk about how to reach them. 🎙️

How To Create Art That WILL SELL

The Truth About Selling Your Art (and Why It’s Easier Than You Think!)

This week, we’re tackling one of the biggest hurdles artists face: moving past the fears and doubts that make selling feel hard. Yes—even in today’s chaotic world, building a thriving art career is absolutely possible. Abundance, fulfillment, and creative freedom are within reach once you shift limiting beliefs and embrace practical strategies that let your art take up space.

While doubts may never fully disappear, you don’t have to let them lead. Instead, we’ll focus on replacing them with empowering truths and aligned action. Because sharing your work and seeing it resonate with others isn’t just rewarding—it’s life-changing.

Here’s my promise to you: I’ll be honest, kind, and—hopefully—inspiring. I’ve been a full-time artist since graduating from art school in 2008, and let me tell you—art school didn’t prepare me for selling my work or growing my business. That part? That came through trial, error, and years of learning what actually works. Now, I’m honored to share those lessons with you.

Growth happens when we recognize where we need to expand. Instead of letting self-doubt or criticism hold you back, let’s meet every challenge with intention, compassion, and clarity—so you can step into the thriving art career you deserve.

This episode is for you if you’ve ever felt:

Let’s release the beliefs keeping your work hidden—so you can sell with confidence and ease.