On this week’s episode of Poll Hub, Peter Enns, professor at Cornell University and co-founder of Verasight, joins to explore how polling is evolving beyond traditional approval ratings. Rather than focusing solely on top-line numbers, Enns discusses how researchers are digging deeper into public opinion to better understand nuance, intensity, and underlying motivations.

As a lead researcher on The Breakthrough polling project, Enns is helping redefine how we measure public opinion by incorporating open-ended responses, topic modeling, and sentiment analysis. These tools allow researchers to capture, not just what people think, but how they think — revealing patterns in language, emotion, and reasoning that often get lost in standard survey questions.

Then, we turn to dreams. We examine how factors like stress, anxiety, sleep patterns, and lifestyle habits shape the likelihood of experiencing nightmares, and what the data reveals about who is most affected. We also share some of our own dream experiences and dive into what may influence recurring dreams or why some people remember their dreams more vividly than others. From stress levels and major life changes to sleep quality and personality traits, we explore how both psychological and environmental factors can shape not just what we dream about, but whether those dreams stick with us after we wake up.

And, for this week’s fun fact, we take a look back at marijuana use in the 1960s and compare it to today. What was once associated with counterculture movements has become far more mainstream, with usage patterns shifting dramatically over time. It’s a fascinating snapshot of how attitudes, and behaviors, evolve across generations.