Free The Moms

“Drop 5 lbs While Life Is Life-ing” Challenge (Day 5)


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Welcome to Day 5 of the Drop Five Pounds While Life Is Life-ing Challenge — and no, this is not the end. It’s the beginning.


Today we’re talking about the skill that changes everything: allow power. Because if weight loss has always felt hard, exhausting, or like a constant battle with yourself, it’s not because you’re broken. It’s because you’ve been taught to rely on willpower — and willpower always runs out.


In this episode, I break down what actually happens when the cupcake shows up after you said you wouldn’t have one. Why fighting yourself makes urges stronger. Why restriction fuels obsession. And why most people think they only have two options: eat the food or white-knuckle it.


I’m teaching you a third option — allow power — the skill of letting urges exist without acting on them, without shaming yourself, and without going to war with your body. This is how you decondition overeating at the root. This is how desire softens instead of screaming louder. This is how weight loss becomes sustainable.


We also talk about choice versus victim mentality, why “I can’t have that” is the fastest way to quit, and how unanswered urges actually rewire your brain over time. This is the work that leads to your natural weight — not through force, but through trust.


In this episode, you’ll hear:

- Why willpower is not a renewable resource (and why it always fails)

- The two common reactions to cravings — and why both keep you stuck

- What allow power actually is and how it feels in your body

- How to let urges rise and fall without eating or resisting

- Why accepting discomfort is different from white-knuckling

- How unanswered urges lower desire over time

- The difference between “I can’t” and “I choose not to”

- Why this skill changes not just food, but your entire life


Your homework for today:

When an urge for food shows up, practice allow power for just 10–15 seconds. Take a breath. Let the urge be there. Notice what you actually need. See what happens when you don’t rush to fix or fight it. Start collecting unanswered urges — this is how you build freedom.


If you need support or coaching, email me at [email protected].


And if you’re ready to take this work deeper, the Yummy Mummy Experience starts January 20th. It’s a six-month group coaching program that guarantees you lose weight for the last time — or your money back. Learn more or book a call at lauraconley.com.


I love you so much. This is where everything shifts. 💖


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Free The MomsBy Laura Conley

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