How do you go from managing a gym to managing trauma cases in the Operating Room?

In this episode, we sit down with Roo Cotter, a former personal trainer who made the incredible leap into the high-stakes world of medical device sales. Roo shares her journey of getting recruited by a gym member to work for Stryker Trauma, navigating the chaos of 14-hour days in the O.R., and her recent pivot into the innovative field of cancer diagnostics with Exact Sciences.

If you are an athlete, a trainer, or someone looking to break into medical sales but don't know where to start, this conversation is for you. Roo breaks down how she used grit, networking, and the Medical Sales U program to land her dream job in under two months.

IN THIS EPISODE, YOU WILL LEARN:

- The unlikely path: How working hard at a gym led to a "lucky" break in MedTech.

- The reality of Trauma: What it’s really like to be on call 24/7 (and why it teaches you resilience).

- Ortho vs. Diagnostics: Why Roo transitioned from the "meathead" world of orthopedics to early cancer detection.- Networking Hacks: How to get internal referrals and skip the "ghosting" phase of job applications.

- Mental Toughness: Balancing a high-pressure career with the "1000 Hours Outside" challenge.

CHAPTERS:

0:00 - Intro: From Personal Trainer to the O.R.

1:55 - Why a Finance Major chose Fitness

2:45 - Building relationships with doctors at the gym

5:40 - Getting scouted: The Story of landing the Stryker job

8:37 - The harsh reality of Trauma Sales (and 14-hour days)

13:25 - Transitioning to Neuromodulation (Nalu Medical)

16:00 - The Pivot to Diagnostics: Joining Exact Sciences

19:15 - How Medical Sales U helped speed up the process

24:00 - Avoiding Burnout: The "1000 Hours Outside" Challenge

READY TO BREAK INTO MEDICAL SALES? If you want to fast-track your career like Roo did, check out our program. We help professionals transition into top-tier medical sales roles: medicalsalesu.com/

About the Guest: Roo Cotter is a Medical Sales Professional with experience in Trauma, Neuromodulation, and Diagnostics. A Miami University graduate, she combines her background in finance and fitness to bring a unique, disciplined approach to the O.R.

#MedicalSales #Stryker #CareerPivot #PersonalTrainer #MedicalDeviceSales #ExactSciences #SalesCoaching #CareerAdvice #OrthoDisclaimer: The views expressed in this video are those of the participants and do not necessarily reflect the official policy or position of any other agency, organization, employer, or company.