The Medical Sales Podcast

Dr. Connelly, a distinguished oral and maxillofacial surgeon, shares his transformative journey from dentistry to academia and innovation. As we delve into his story, we explore his academic pursuits that led him to become a full professor at the University of California, San Francisco. Dr. Connelly introduces us to his latest invention—a pioneering mouthwash aimed at cancer prevention by neutralizing harmful free radicals, blending healthcare with groundbreaking innovation.

 The operating room comes alive as we highlight the vital role of medical sales representatives, especially during intricate procedures like TMJ surgeries. These reps provide indispensable support, ensuring surgical teams have the right tools and guidance for successful outcomes. Their behind-the-scenes expertise keeps the surgical environment running smoothly, showing the seamless collaboration necessary for medical excellence.

Advancements in surgical technology and innovative oral care products take center stage in our conversation. From virtual surgical planning that revolutionizes precision in jaw surgeries to cutting-edge mouthwash solutions like Gengyve, the episode offers a glimpse into the future of oral health. Dr. Connelly also discusses the challenges and triumphs of launching online products, balancing a medical career with entrepreneurship, and navigating social media marketing, providing listeners with valuable insights into the evolving landscape of oral care and technology.

 Meet the guest:

As the Founder and CEO of Gengyve USA, I am passionate about developing innovative solutions for individual oral health. Our first product that we have launched, Gengyve has been thoughtfully formulated and thoroughly tested to be the best and most versatile mouthwash on the market today. www.GengyveUSA.com

 I also co-founded Boutique Venture Partners, a venture capital firm specializing in early-stage healthcare and life sciences investments. I enjoy partnering with startups that are creating novel platforms with deep domain expertise, composed of seasoned entrepreneurs, having solid IP and large growth potential while demonstrating societal impact. I leverage my clinical and research background to help AI designers and engineers appreciate the clinical significance of their work and to identify unmet needs and opportunities in the healthcare sector

 Connect with him: https://www.linkedin.com/in/stephen-thaddeus-connelly-8954024b/

Website: www.GengyveUSA.com

Join me for a fascinating conversation with Greg Olson, a seasoned expert from Medtronic, as we uncover the intricate world of medical sales, specifically focusing on cardiac rhythm management (CRM). Greg, having devoted 25 years to the company, shares his invaluable insights as a Senior District Service Manager, leading a dedicated team of clinical specialists. Together, we explore the multifaceted roles within medical sales, where technical prowess and engaging customer interactions reign supreme, even when price negotiation isn't at the forefront. Greg passionately discusses the importance of aligning one's values with their company's mission and the critical role of selling knowledge and service in propelling career advancement.

Venture with us into the demanding yet fulfilling lifestyle of CRM professionals. The journey extends far beyond a typical nine-to-five job, demanding commitment and resilience. We delve into the challenges that arise, such as unpredictable schedules and the impact on personal life, while emphasizing the necessity of having strong family support. With a closer look at the distinct personalities that thrive in roles like sales representatives and clinical specialists, we recommend potential candidates shadow current professionals to grasp the CRM lifestyle's unique demands fully. This episode is an essential listen for anyone contemplating a career in this challenging yet rewarding field.

Discover the cutting-edge advancements in cardiac device technology, where innovation transforms old, bulky pacemakers into sleek, efficient life-saving devices. Our discussion highlights the broad spectrum of individuals who benefit from these technological marvels, from newborns to the elderly, and the continuous drive for innovation that underpins this industry. Greg shares a personal story of his journey into the field, showcasing a genuine passion for enhancing patient outcomes. Whether you're captivated by technological advancements or intrigued by career opportunities in medical sales, this episode promises rich insights and an inspiring call to action for those eager to embark on a rewarding career in medical technology.

Meet the guest:

Greg Olson is a senior district service manager specializing in cardiac rhythm management, with over 25 years of experience in the medical sales industry. Known for his dedication to patient care and deep expertise in pacemaker and cardiac device innovation, Greg has witnessed firsthand the evolution of cardiac rhythm management technology. He brings valuable insights into the role of clinical specialists, the demands of the profession, and the importance of work-life balance in such a high-stakes field. Greg's extensive experience highlights the critical intersection of technical knowledge and compassionate care, providing a unique perspective for those considering a career in medical devices and patient-centered healthcare.

Connect with him: https://www.linkedin.com/in/greg-olson-8b702843/

Johnny Caffaro, a trailblazer in the medical sales industry, joins us to share his compelling story of career triumphs and personal transformation. Known for his dynamic personal brand on LinkedIn, Johnny's rapid ascent at Stryker was as impressive as it was challenging, as his burgeoning fame occasionally clashed with corporate expectations. His experience shines a light on the complexities of personal branding in a professional setting and offers invaluable lessons for aspiring medical sales professionals looking to navigate their own paths to success.

Life threw Johnny a series of curveballs following his departure from Stryker, prompting an unexpected but ultimately rewarding pivot into consulting. With newly forged partnerships with companies like Corganix and OrthoGrid, Johnny found professional stability. However, this external success belied internal struggles as he grappled with significant personal challenges, including health issues, a divorce, and a profound spiritual shift away from the Mormon Church. His journey underscores the precarious balance between thriving professionally and maintaining personal well-being amid life's unpredictable changes.

In a quest for healing and self-discovery, Johnny embarked on a transformative journey, exploring the spiritual and emotional depths offered by mushrooms and ayahuasca. This path led to profound personal insights and a renewed sense of identity, driving him to prioritize authenticity and familial bonds. With aspirations to open a healing retreat in Costa Rica and an upcoming book, Johnny aims to empower others to embrace their own journeys of growth and healing. Join us for a conversation that is as enlightening as it is inspiring, offering a message of hope and resilience.

Meet the guest:

Johnny Caffaro is a resilient and dynamic professional, dedicated to transforming lives through health, positivity, and well-being. From an early age, Johnny battled against a hip disease that made every step painful. Determined to live fully, he pushed through and pursued football, basketball, and baseball, defying the limits his body set. Despite undergoing three hip replacements, he refused to let pain define him, transforming his obstacles into his life's purpose.

Graduating from Brigham Young University, Johnny entered the medical field with a mission—to help others who faced similar challenges. His passion for aiding patients and doctors, combined with his unmatched energy and positivity, quickly established him as a valued presence in the operating room, where he thrives even under high-stress conditions.

Johnny's personal healing journey has been one of exploration and resilience. Through hot yoga, he found physical relief and a sanctuary for his mind, discovering that his body was capable of grace and movement once thought impossible. Breathwork became his lifeline, a way to reclaim control over his body and calm his mind amid pain. Meditation and Epsom salt baths became his daily rituals, dismantling limiting beliefs and building a foundation of self-compassion and inner peace.

Johnny's approach to life—what he calls "The Caffaro Way"—focuses on service, especially for those facing physical or emotional setbacks. Whether in his personal time or on the job, Johnny's innate positivity, ability to connect deeply with others, and joy in sharing his story allow him to inspire and uplift everyone he meets.

A passionate traveler, Johnny is constantly on the go, seeking new experiences both professionally and personally. His journey stands as a testament to the power of resilience, the strength in self-compassion, and the possibility of turning pain into a pathway forward. For Johnny, true healing is not just about overcoming physical challenges but about cultivating a mindset of growth, hope, and gratitude, no matter the odds.

Connect with him: https://www.linkedin.com/in/johnny-caffaro/

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Dayana Gill, a territory manager specializing in wound care, offers a captivating account of her journey from immigrating to the U.S. to thriving as a 1099 medical sales representative. Expect insightful revelations comparing the independence of 1099 roles with traditional W-2 positions and discover the entrepreneurial spirit required to excel. Dayana's narrative is not just about professional success but also about personal triumph, providing a testament to the boundless opportunities in medical sales for those who are willing to embrace challenges head-on.

Our conversation with Dayana takes a deeply personal turn as she shares her experiences navigating immigration and entrepreneurship. From the intricacies of the fiancé visa process to the resilience needed to overcome personal setbacks, Dayana's story is one of perseverance and adaptability. We explore her journey through a challenging divorce, balancing single parenthood, and pursuing an entrepreneurial career path. Her story inspires hope and determination in listeners who might be facing similar life hurdles.

The life of a 1099 wound care sales representative is one of both flexibility and constant pressure, and Dayana gives us a candid look into this dynamic career. With no stable base salary, the stakes are high, but the freedom and ability to tailor solutions for clients make it worthwhile. We also discuss the importance of content creation in standing out in the field, highlighting how it can be seamlessly integrated into a busy schedule for professional growth. Join us for powerful career guidance and motivation to align your professional aspirations with personal values, all while being inspired by Dayana Gill's remarkable journey in this ever-evolving industry.

Meet the guest:

Leveraging a dynamic 13-year sales career across the fitness, wellness, and healthcare industry, Dayna has excelled in driving significant revenue growth and building enduring client relationships. Her academic qualifications, including a Bachelor's in Physical Therapy with a geriatrics specialization, International Certified in Pilates, and a certification in Medical Device Sales, have endowed her with comprehensive knowledge of the industry's clinical and commercial dimensions.

Key achievements include:

• Pioneering a 126% increase in revenue in her first quarter at AKT Franchise.
• Working for Xponential Fitness Corporation.
• Earning the company a top national rank in new membership sales.
• Securing her status as a top-tier sales manager.

At Progress Medical, she quickly outpaced expectations by securing key meetings, opening new accounts in her first two months, and achieving ambitious sales objectives.

In the healthcare landscape, her ability to discern and leverage opportunities has fostered strong client trust, driving growth and delivering solutions that advance patient care. Known for forging meaningful connections and strategic negotiations, she champions initiatives that meet healthcare needs and propel industry leadership. Her career, underscored by innovation and strategic foresight, continues to shape the future of medical sales excellence.

Connect with her: https://www.linkedin.com/in/dayanagill/

Facebook -  https://www.facebook.com/dayanagillofficial/

Instagram - @dayana.gill

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This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/y1jt7n

Join us as we welcome Justin Ramsaran, the dynamic VP of Digital Health at Fukuda Denshi America and CEO of R Group, who is shaping the future of healthcare with his expertise in remote patient monitoring and cardiac care innovation. Justin shares his unique journey of balancing leadership roles in two innovative companies and delves into the rich history of Fukuda Denshi, a pioneer in ECG technology since 1938. Through his insights, we explore the intersection of medical sales and technology, offering listeners a glimpse into how cutting-edge advancements are driving progress in healthcare.

Our conversation takes a deep dive into the transformative power of AI in healthcare, highlighting its role in revolutionizing electronic medical records and diagnostic processes. Discover how AI is enhancing physician capabilities by providing rapid feedback and enabling alternative diagnostic approaches, paving the way for a more proactive model of care. We also tackle the potential for AI to augment healthcare jobs with insights from industry leaders like Jamie Dimon and discuss the challenges and future possibilities of integrating AI into medical image diagnostics.

As our discussion unfolds, we examine the evolving landscape of healthcare technology, focusing on innovations like Medtronic's sensor technology that addresses diagnostic disparities and the crucial role of sales teams in improving healthcare workflows. We share the challenges of standardizing protocols across healthcare systems and the potential for a shared ecosystem akin to tech giants like Microsoft and Apple. To round off, we explore the power of deep work in fostering productivity and innovation and offer guidance for those aiming to break into the medical technology sector, emphasizing the importance of understanding technology and building strong industry relationships.

Meet the guest:

Justin Ramsaran is an American digital health developer and entrepreneur who leverages cross-functional business strategies and digital transformation with artificial intelligence to empower individuals and advance healthcare systems. He is the CEO of R Group, a digital healthcare innovation company focused on developing next-generation clinical data systems to support future healthcare providers. Additionally, he serves as the VP of Digital Health Solutions for Fukuda Denshi, a Japanese medical device manufacturer dedicated to "transforming world-class technology into accessible healthcare for everyone."

Justin is currently a doctoral candidate at Florida Tech, working on his dissertation at NYU Stern. At Florida Tech, he began developing the concept of integrating cross-functional business organization strategies from fintech, big tech, and AI companies into the healthcare system through an "Open Connected Architecture." In parallel, Justin continues to apply these cross-functional business strategies to other industries, including higher education and sports technology.

Manifesto:

- Augment Human Learning with Machine Learning: Especially for social good.

- Utilize Unconventional Approaches to Complex Problems: Develop simple solutions.

While these two ideas may seem disparate, they are interdependent. Humans often hold false notions about the world and encounter misinformation, yet we excel in learning within noisy environments. Augmenting human learning with machine learning requires a deeper understanding of learning in such environments. Across healthcare, agriculture, politics, economics, and transportation, our future as a species relies on the increasing synergy between machine learning and human learning. It is paramount that we develop tools to handle real-world uncertainty while ensuring our advancements in machine intelligence are directed toward social good.

Connect with him: https://www.linkedin.com/in/justinramsaran/

https://www.rgrp.co/

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/rpjbpx

From an internship to a full-time role at GE Healthcare, Marie Robert's journey is anything but typical. Join us as Marie, a spirited product sales specialist, opens up about her transition from a pre-med student to thriving in the medical device sales industry, with a focus on anesthesia and perioperative equipment. Her story is a testament to the power of building strategic relationships and navigating the complexities of selling capital equipment where decision-makers are not always the end users.

The podcast takes a fascinating turn when we explore Marie's insights into the supportive, non-competitive environment at GE's commercial leadership program, especially during the tumultuous COVID pandemic. Listen to her experiences of working within a large corporate structure, the unique challenges of procurement-focused decision-making, and how Marie keeps ahead of the curve in a rapidly evolving industry. Marie's ability to communicate clearly with anesthesia professionals and hospital staff highlights her role's intricate dynamics, emphasizing the necessity of meaningful connections with biomedical engineers.

Marie also shares her strategies for achieving work-life balance amidst the competitive landscape of medical sales. From the emotional demands of the job to the importance of self-care through activities like yoga and SoulCycle, she candidly discusses maintaining personal well-being. Her enthusiasm is infectious as she recounts memorable experiences, including industry camaraderie and competition that rivals the likes of Coke versus Pepsi. Whether you're considering a career in medical sales or just curious about the industry, Marie's story is sure to inspire and offer valuable insights into this dynamic field.

Meet the guest:

Marie Robert, Anesthesia sales specialist at GE Healthcare the leading vendor for anesthesia. I came through a really unique sales training program that other companies should absolutely make note of. As someone with no sales experience jumping into such a tenured industry has been a journey, and I hope this episode resonates with everyone!

Connect with her: LinkedIn

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This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/85iljh

Stéphan Toupin, a standout in the medical sales industry, unveils his journey from academia to entrepreneurship, offering listeners an insider perspective on navigating career shifts with purpose and passion. Join us as Stéphan, who traded in his lab coat for a sales portfolio, shares his early realization that pursuing a PhD wasn't his calling. He takes us through his rapid rise from a pharmaceutical sales rep to a management position and, ultimately, to establishing his own medical device distributorship. This episode is packed with insights for anyone considering a career shift within medical sales or exploring entrepreneurial ventures.

Discover the nuanced transition from pharma to the dynamic world of medical device sales, where understanding complex stakeholder landscapes is crucial. Stéphan sheds light on the challenges and rewards of this sector and how his passion for medical science and innovation fueled his leap into entrepreneurship. He shares strategies for success, including the critical importance of knowing your product and audience and the unique facets of medical device sales compared to pharmaceuticals. Listeners will gain a clearer picture of the financial and personal risks involved in this path and why freedom and self-direction can outweigh monetary gain.

Finally, Stéphan offers a masterclass on entering the U.S. market with foreign medical devices, detailing the essential steps companies often overlook. He discusses the importance of reimbursement strategies, understanding CPT codes, and the choice between different types of distributors. With a focus on education and long-term partnerships, Stéphan's approach is both strategic and collaborative. Ending on a note of personal growth and ambition, he shares his vision of empowering his team to ensure the success of his business while pursuing new opportunities, providing a roadmap for aspiring entrepreneurs in the medical sales industry.

Meet the guest:

Experienced President with a demonstrated history of working in the medical device and pharmaceutical industry. Born and raised in the east part of Canada, French is my first language. 

Bachelor's degree in medical biology and Master's in Experimental Medicine.

Seventeen years in the pharmaceutical industry as a sales representative, sales manager, government affairs, market access, and training. 

Started a medical device distribution in 2012, covering all of Canada. Moved down to the USA in 2015. Partner in 2 other medical device distributions.

As he says, "Enjoying life under the sun!"

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/7qfpzd

From potential future orthopedic surgeon to a passionate advocate for medical sales professionals, this episode is my personal narrative laid bare. During my college days at UC Riverside, shadowing doctors made me realize surgery wasn't my calling, leading me to a research job that ultimately opened the door to an entirely new world. Listen as I recount the decisions that set me on a transformative journey into medical sales.

Discovering a new method of empowered thinking, I transitioned into biotech, helped patients, doubled my income, and ignited a desire to help others achieve their highest levels of success. This passion led to the founding of Samuel's Self-Help Sales Coaching Company, and despite early setbacks, the realization of a significant need for career guidance birthed "Evolve Your Success." Hear stories of individuals we've helped transition into and thrive within the medical sales industry, and learn about the broader impact of our programs during the challenges of the COVID-19 pandemic.

One of the most poignant moments in this journey was the loss of a dedicated employee who aspired to be our VP. Her passing not only affected our team deeply but also catalyzed a renewed focus on our mission to improve patient outcomes through world-class training. From leveraging social media to creating impactful programs, our efforts have reached thousands, helping them achieve remarkable career milestones. Join me as I reflect on this very human experience, the evolution of "Evolve Your Success," and my unwavering commitment to helping others be their best.

It's an incredibly important episode in the history of The Medical Sales Podcast.

Connect with me: https://www.linkedin.com/in/samueladeyinka/

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/5sgapw

 Unlock the secrets to mastering medical sales and marketing in our latest episode featuring TJ Quigley, Marketing expert. TJ brings a wealth of knowledge about targeting emergency department doctors through precise messaging, the significance of measuring marketing outcomes, and the dynamic strategies his team employs based on real-time feedback. His insights into the role of digital marketing in the respiratory healthcare space are invaluable for anyone looking to elevate their marketing game.

Discover impactful strategies for sales success as we tackle the challenges of excessive spending and the expectations of new buyers. TJ shares eye-opening stories about the importance of transparency and data-driven presentations in negotiations. From securing high-stakes meetings to crafting memorable leave-behinds, TJ's tips are essential for overcoming hurdles in the healthcare sector. You'll also learn about the value of clinical support and the art of aligning your product with specific hospital needs.

Finally, we dive into the evolving landscape of digital marketing for medical devices, the critical balance between clinical knowledge and sales skill, and the future trends that will shape the industry. TJ offers practical advice on driving traffic to sales booths, engaging healthcare professionals online, and leveraging AI for more effective marketing strategies. Don't miss this episode packed with actionable insights and forward-thinking perspectives that will leave you better equipped to succeed in the competitive world of medical sales and marketing.

Meet the guest:

TJ Quigley's career is marked by driving growth through strategic marketing and the development of innovative training programs. His approach integrates sophisticated CRM systems to optimize customer engagement, as showcased by the transformative project at Iterative Scopes, which resulted in a 10X site expansion.

With a keen eye for market trends and a talent for empowering sales teams with effective collateral, TJ's efforts have consistently translated into measurable sales growth. The success is underpinned by a commitment to continuous learning and leveraging healthcare technology to achieve outstanding results.

Connect with him: https://www.linkedin.com/in/quigleytj/

This Podcast offers a pathway to continuing education via this CMEfy link: https://earnc.me/di2w1h

Unlock the secrets to excelling in medical sales! This episode promises to inspire and educate as we welcome Jon Alwinson, a veteran in the endoscopy sector, to share his remarkable career journey. Delve into Jon's personal story, from the influence of his author father to his own four-year endeavor of writing a book aimed at guiding future medical sales reps. Gain firsthand insights into the nuances of working with gastroenterologists, the dynamics of outpatient surgery centers, and the profound impact of patient care through feedback from healthcare providers.

His career path was anything but predictable, and he opened up about the valuable lessons learned from launching a footwear manufacturing venture with his brother before pivoting to the medical device industry. From his early days at Stryker to achieving milestones at EndoChoice, the shared experiences highlight the importance of persistence, adaptability, and a commitment to lifelong learning. Listen as we unpack the motivations and challenges behind writing his book and discuss how these experiences have shaped his professional journeys.

For those eager to up their sales game, this episode is packed with actionable strategies and time management tips. Discover the essential elements that can catapult you to the top tier of medical sales, including meticulous pre-call planning and balancing professional and personal life. We also tackle the common challenges in the field, the role of mentorship, and the importance of self-confidence. Round off your listening with details about an innovative program designed to elevate your medical sales career, and stay tuned for more insightful interviews in upcoming episodes.

Meet the guest:

Jon Alwinson boasts more than 15 years of sales experience, serving as both an individual sales contributor and a regional manager. Throughout his career, he has won numerous awards and has played a pivotal role in guiding his team and other individuals to secure them as well. Every year, Jon mentors one or more territory managers to reach the prestigious Presidents Club. Residing in Atlanta, Georgia, with his wife Sandra and their two children, 7-year-old Ansley and 5-year-old Easton, Jon describes his family as the source of his greatest happiness.

ATLANTA, GA

AVAILABILITY

Available and flexible for interviews

Eastern time zone

Available by phone at 407-625-7223

Social Media

Facebook

LinkedIn

X: @RelentlessSales

Website: jonalwinson.com

Email: [email protected]

His book:

Relentless Sales: The Skills, Mentality, & Faith Needed to Be Great in Sales  (https://www.amazon.com/dp/B0CMPBZ165/ref=cm_sw_r_cp_ud_dp_Y0MGE7A50FBHK4EWZ2TT?skipTwisterOG=1)

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