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eCommerce Brand Builders
eCommerce Brand Builders episodes
- Learnings from 10 years in eCommerce marketing with Olivia Jenkins
Today I am speaking to Olivia Jenkins, a 9x award-winning authority in eCommerce, who empowers female entrepreneurs in the health, beauty, fashion and lifestyle industries to become household names. Holding an MBA in Marketing, 4 digital accreditations and 10+ years of corporate experience working hands-on with top global brands, Olivia combines her wealth of education and experience to help purpose-driven brands take aligned action towards their ambitious goals.
In this episode we cover:
- Olivia’s journey to creating Olivia Jenkins Consulting
- Her go-to strategies for growing eCommerce brands
- How you can cultivate a ‘brand’
- Tips for eCommerce business owners for upcoming sales events like Black Friday
Check out Olivia Jenkins Consulting here
Follow Olivia on Instagram @oliviajenkins.coJoin eCommerce Brand Builders the course here
Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.
Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected]
Connect with Blossom Media on all of your favourite platforms!
Website: www.blossommedia.com.au
Instagram: @blossommedia_
Facebook: @blossommediasocial
Check out our eCommerce Course here.29 min - Are there 'rules' to follow on social media?
Today I’m talking about content centred around social media ‘rules’ that many social media marketers are often posting about and my perspective on it all.
In this episode I cover:
- Why this topic grinds my gears
- Are there really rules to follow on social media?
- Some strategies that you can use to get better results to scale your brand
Sign up to the eCommerce Brand Builders course here.
Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.
Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected]
Connect with Blossom Media on all of your favourite platforms!
Website: www.blossommedia.com.au
Instagram: @blossommedia_
TikTok: @blossommedia_
Facebook: @blossommediasocial
Check out our eCommerce Courses here.13 min - Creating a personal brand with Anaita from Hero Packaging
In this episode I have the wonderful Anaita who is the co-founder of Hero Packaging and the author of Sell Anything Online. Her and her husband co-founded Hero Packaging in 2018, an online sustainable packaging company. It first started as a solution for her previous business, which was an eCommerce business and it's now a global company that has sold over 20 million compostable mailers to businesses. In 2020, she also wrote a digital marketing and eCommerce book called Sell Anything Online which has become a business in itself.
In this chat we cover:
- How Anaita got into the world of eCommerce
- The role that social media has played in building both of her businesses
- Some strategies she uses to keep her community engaged
- Her top tips for businesses who want to grow on TikTok
Check out Hero Packaging here
Follow Hero Packaging on Instagram @hero.packaging
Check out Sell Anything Online here
Follow Anaita on Instagram @sellanythingonlineJoin eCommerce Brand Builders the course here
Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.
Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected]
Connect with Blossom Media on all of your favourite platforms!
Website: www.blossommedia.com.au
Instagram: @blossommedia_
Facebook: @blossommediasocial
Check out our eCommerce Course here.30 min - Being creative on social media
Today I’m back with another solo episode and talking about ways to stay creative and unique on social media because it is super hard yet so important to stay in your own lane. It can be hard not to copy or take inspiration from successful businesses in your niche, but being unique is the best thing you can do for social media success.
In this episode I cover:
- Why you want to focus on being unique on social media
- Some ideas of how you can start thinking creatively
- My take on following your competitors on socials
Sign up to the eCommerce Brand Builders course here.
Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.
Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected]
Connect with Blossom Media on all of your favourite platforms!
Website: www.blossommedia.com.au
Instagram: @blossommedia_
TikTok: @blossommedia_
Facebook: @blossommediasocial
Check out our eCommerce Courses here.12 min - Creating effective brand collaborations with Jess from Collabosaurus
In this episode I am speaking to Jess who the founder of Collabosaurus, which is a marketing platform that match-makes brands for clever collaborations and partnerships. With a background in fashion publicity and marketing education, Jess was often frustrated while sourcing cool brand partnerships in events, products and social media. This lead her to launching Collabosaurus in 2015, which has now attracted over 8500+ brands including Porsche, ASOS, Bondi Sands & Marks & Spencer.
In this chat we cover:
- How Collabosaurus was created
- Some benefits of a brand collaboration
- The difference between partnerships and collaborations
- Ways Jess has been able to grow her own ecommerce brand through collaborations
Check out Collabosaurus here
Follow Collabosaurus on Instagram @collabosaurus
Download the free collaboration ideas generator here
Follow No.2 on Instagram @no.2_coJoin eCommerce Brand Builders the course here
Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.
Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected]
Connect with Blossom Media on all of your favourite platforms!
Website: www.blossommedia.com.au
Instagram: @blossommedia_
Facebook: @blossommediasocial
Check out our eCommerce Course here.24 min - Do Facebook ads still work?
Today I’m talking about paid advertising and the importance of diversifying your marketing as an ecommerce brand. You want to make sure that you’re not putting all of your eggs into one basket!
In this episode I cover:
- Whether Facebook Ads still work
- The IOS changes that created doubts around Facebook Ads
- What we have experienced with our clients
- Some other channels that you can utilise to diversify your marketing
Sign up to the eCommerce Brand Builders course here.
Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.
Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected]
Connect with Blossom Media on all of your favourite platforms!
Website: www.blossommedia.com.au
Instagram: @blossommedia_
TikTok: @blossommedia_
Facebook: @blossommediasocial
Check out our eCommerce Courses here.14 min - Creating a subscription box with Michelle from Aussie Biz Chic
In this episode I speak to Michelle who is the founder of Aussie Biz Chic, a monthly subscription box for entrepreneurs with tools and resources to help grow their business. She has also created a new course that helps aspiring subscription box entrepreneurs to launch their own box.
In this chat we cover:
- The journey of how Aussie Biz Chic came to be today
- How Michelle launched her subscription box
- The best strategies she has used to connect with her audience on a deeper level
- Some ways that she has been able to grow her community and members
Check out Aussie Biz Chic here
Follow Aussie Biz Chic on Instagram @aussiebizchicJoin the eCommerce Brand Builders course here
Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.
Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected]
Connect with Blossom Media on all of your favourite platforms!
Website: www.blossommedia.com.au
Instagram: @blossommedia_
Facebook: @blossommediasocial
Check out our eCommerce Course here.25 min - Building a community on your social media
Today I’m talking all about building a community on your social media. I really believe in the power of building a community on social media for your ecommerce business so I'm here to give you some tips on how to do it.
In this episode I cover:
- What a community actually is
- Why you want a community
- The different ways you can build one
- Some examples on brands with a good community
Sign up to the eCommerce Brand Builders course here.
Join before August 2nd 2022 to receive a bonus of a personalised social media audit delivered by a juicy PDF!Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.
Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected]
Connect with Blossom Media on all of your favourite platforms!
Website: www.blossommedia.com.au
Instagram: @blossommedia_
TikTok: @blossommedia_
Facebook: @blossommediasocial
Check out our eCommerce Courses here.15 min - Scheduling strategically on social media with Christy from Plann
Today I am speaking to Christy Laurence who is the founder of Plann, a social media scheduler and suite with a real focus on social media strategy. Christy is a powerhouse and has self-funded Plann to over 3 million downloads in 220 countries with a team spread across the globe.
In this episode we cover:
- The story of how Plann came to be
- Christy’s perspective on planning in advanced rather than posting on the fly
- How she has used her personal brand to position herself as a leader in the space
- How Plann’s features can help brands be more strategic with their socials
Check out Plann here and use BLOSSOMXPLANN20 for 20% off your first monthly OR annual payment
Follow Plann on Instagram @plannthat
Follow Christy on Instagram @christyladylaurenceThank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.
Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected]
Connect with Blossom Media on all of your favourite platforms!
Website: www.blossommedia.com.au
Instagram: @blossommedia_
Facebook: @blossommediasocial
Check out our eCommerce Courses here.23 min - Getting started with influencer marketing
Today I am giving you a bit of an introduction to Influencer Marketing to help you if you haven’t tried it before or are looking into it but don’t know where to start. This topic will be covered at the eComm Growth Summit next week too which is super exciting!
In this episode I cover:
- What influencer marketing actually is
- Why it’s SO poweful for growing your brand
- Some ways you can start off with influencers
- My tips for finding the right influencers for your brand
Grab your ticket to the eComm Growth Summit here
Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.
Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected]
Connect with Blossom Media on all of your favourite platforms!
Website: www.blossommedia.com.au
Instagram: @blossommedia_
Facebook: @blossommediasocial
Check out our eCommerce Courses here.18 min
About eCommerce Brand Builders
From the publisher's feed
If you're an eCommerce business owner who is sick of feeling overwhelmed when it comes to social media, and wants to learn how to grow strategically? You're in the right place!
This podcast will bring you the truths about social media, and Facebook and Instagram Ads - as well as stories and expertise from other business owners in the eCommerce space.
To inspire, educate, and help your business blossom!