eCommerce Brand Builders

eCommerce Brand Builders

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eCommerce Brand Builders episodes

  • Create converting Facebook and Google Ads for your eCommerce business with JES Solution Marketing

    In this episode I am speaking to one of my wonderful business friends, Jess from JES Solution Marketing. She is a Facebook and Google Ads Queen and has so much knowledge. Over the last four years in her business she has helped over 100 service and product-based businesses to find the right people online through strategic paid ads that convert.  

    In this episode we cover: 

    • Jess’ business journey 
    • The difference between Google and Facebook Ads 
    • What types of campaigns ecomm businesses should be using 
    • Her advice for people who are trying to rush into paid ads 
    • Check out JES Solution Marketing here 
      Follow JES Solution Marketing @jessolutionmarketing 

      Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.  

      Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected] 

      Connect with Blossom Media on all of your favourite platforms! 
      Website: www.blossommedia.com.au  
      Instagram: @blossommedia_ 
      Facebook: @blossommediasocial 
      Check out our eCommerce Courses here. 

      48 min
    • Why you need funnels in your Facebook Ads

      Welcome to another solo episode where I talk all about funnels when it comes to Facebook Ads. I’m here to try and make it easier for you to understand as they are one of the most common problems I see people facing with their ad campaigns.  

      In this episode I cover: 

      • What funnels are 
      • Why they are important in Facebook ads 
      • The reason you should have a funnel at all times 
      • How to apply funnels to your holistic marketing strategy 
      • Watch our free masterclass on creating Facebook ad campaigns that sell your products here.  

        Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.  

        Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected] 

        Connect with Blossom Media on all of your favourite platforms! 
        Website: www.blossommedia.com.au  
        Instagram: @blossommedia_ 
        Facebook: @blossommediasocial 
        Check out our eCommerce Courses here. 

        12 min
      • Creating a stand out brand with Complete St

        In this episode I’m talking to branding expert Jess from Complete St. They are a complete creative agency specialising in branding, marketing, printing and packaging. Today we talk all things branding so we can learn more about what branding actually is, how to be consistent with it and how to be branded on social media. 

        In this episode we cover: 

        • What branding businesses need to have in place 
        • Jess’ top tips for standing out on social media through the noise 
        • How good packaging helps with social media 
        • The benefit of using gifs on Instagram 
        • Check out Complete St here 
          Follow Complete St on Instagram @completestco 
          Follow Complete St on Facebook @completest 

          Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.  

          Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected] 

          Connect with Blossom Media on all of your favourite platforms! 
          Website: www.blossommedia.com.au  
          Instagram: @blossommedia_ 
          Facebook: @blossommediasocial 
          Check out our eCommerce Courses here. 

          29 min
        • Is it time to outsource?

          Today I am back with another solo episode! I see a lot of talk about outsourcing certain tasks to specialists such as marketing, but I don’t see enough people talking about outsourcing those day-to-day tasks in your business. Outsourcing those smaller tasks takes them off your plate so you have the time to do what you do best to grow your business. 

          In this episode I cover: 

          • The kind of tasks that you can outsource 
          • When you should outsource 
          • Tips for starting out with outsourcing
          • Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.  

            Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected] 

            Connect with Blossom Media on all of your favourite platforms! 
            Website: www.blossommedia.com.au  
            Instagram: @blossommedia_ 
            Facebook: @blossommediasocial 
            Check out our eCommerce Courses here. 

            12 min
          • How to Sell Out your Product Launches with Meant to Biz

            Today I am chatting to Kate from Meant to Biz who is a product launch strategist and business coach who helps eCommerce businesses turn their products into profit. Not only does she help eCommerce business launch their products, she has also launched and grown three of her own eCommerce brands so she knows what she’s talking about.  

            In this episode we cover: 

            • The different types of launches 
            • Kate’s top tips for product-based businesses that are yet to launch 
            • How social media plays a part in launching products and making more sales 
              • Tips for making money without the stress of working a million hours per week 
              •  Check out Meant to Biz here
                Join the waitlist for 5 Figure Product Launch Lab here
                Follow Meant to Biz @meant.to.biz

                Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.  

                Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected] 

                Connect with Blossom Media on all of your favourite platforms! 
                Website: www.blossommedia.com.au  
                Instagram: @blossommedia_ 
                Facebook: @blossommediasocial 
                Check out our eCommerce Courses here. 

                38 min
              • WTF is the Facebook Pixel?

                Today I’m back with another solo episode to chat about WTF the Facebook Pixel is. It's basically what everyone thinks when someone mentions the Pixel because they have no idea what it is. They’ve officially changed the name to the Meta Pixel but I won’t be calling it that because that will just confuse everyone.  

                In this episode I cover: 

                • What the Facebook Pixel actually is 
                • Why it's important to install it on your website 
                • The reasons you need it to effectively run Facebook Ads 
                • How Apple’s iOs update has affected it’s data 
                • Join our course Blossoming Facebook Ads here 

                  Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.  

                  Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected] 

                  Connect with Blossom Media on all of your favourite platforms! 
                  Website: www.blossommedia.com.au  
                  Instagram: @blossommedia_ 
                  Facebook: @blossommediasocial 
                  Check out our eCommerce Courses here. 

                  8 min
                • Creating Instagram Reels that convert with The Socialista

                  In this episode I am speaking to Monique from The Socialista who is the queen of Reels for service based businesses and I’m obsessed with how much energy she puts into every single Reel. Today I’m getting her top Reels and Instagram tips so that you can start feeling confident and skyrocket your engagement. 

                  In this episode we cover: 

                  • How Monique shows up everyday with such high energy in her content 
                  • The biggest mistakes she sees people making with Reels 
                  • How she maintains her high engagement on Instagram 
                  • Her biggest tips for businesses to ensure they’re posting strategically and consistently 
                  • Check out The Socialista here 
                    Follow The Socialista @thesocialista_ 
                    Follow Rise with Reels @risewithreelscourse 

                    Join the waitlist for The eCommerce Brand Builders Course here. 

                    Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.  

                    Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected] 

                    Connect with Blossom Media on all of your favourite platforms! 
                    Website: www.blossommedia.com.au  
                    Instagram: @blossommedia_ 
                    Facebook: @blossommediasocial 
                    Check out our eCommerce Courses here. 

                    41 min
                  • Social media can be easy

                    Today’s episode is all about making social media easy because yes, I’m a social media marketer but even I can find it hard when I don’t have the right foundations in place. When I don’t have the information I need, the strategy or the planning then social media is bloody hard! 

                    In this episode I cover: 

                    • The important of having a plan when it comes to social media 
                    • What your strategy should include 
                    • Why you need to start batch creating your content 
                    • Key promos and days of the month to consider when planning your content 
                    • Join the waitlist for The eCommerce Brand Builders Course here. 

                      Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.  

                      Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected] 

                      Connect with Blossom Media on all of your favourite platforms! 
                      Website: www.blossommedia.com.au  
                      Instagram: @blossommedia_ 
                      Facebook: @blossommediasocial 
                      Check out our eCommerce Courses here. 

                      15 min
                    • How to market your startup with The Startup Sisterhood

                      In this episode I sit down with Kristy from The Startup Sisterhood who is a brand and marketing strategist with over 10 years experience in the branding, advertising and marketing landscape. Kristy has corporate experience but also knows what it takes to build a successful eCommerce business from nothing. She founded The Startup Sisterhood which is a membership community for early-stage product-based businesses to learn the secrets to brand, market and grow their startup into a successful brand. Get ready to take some notes because there is so much value in this episode! 

                      In this episode we cover: 

                      • Kristy’s business journey and how she went from the corporate world to growing 3 businesses 
                      • The important things that a business should have in place before launching 
                      • Mistakes that Kristy sees startups making when they market their business 
                      • Why a brand strategy is important for e-commerce businesses 
                      • Check out The Startup Sisterhood here 
                        Follow The Startup Sisterhood on Instagram @thestartupsisterhood 

                        Join the waitlist for The eCommerce Brand Builders Course here. 

                        Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.  

                        Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected] 

                        Connect with Blossom Media on all of your favourite platforms! 
                        Website: www.blossommedia.com.au  
                        Instagram: @blossommedia_ 
                        Facebook: @blossommediasocial 
                        Check out our eCommerce Courses here. 

                        35 min
                      • We need to talk about hashtags

                        Happy 2022 everybody! Today’s episode is all about hashtags because in the last few months of 2021 there was a lot of talk about hashtags with some false and confusing information. 

                        In this episode I cover: 

                        • My hashtag strategy and why I use this method 
                        • Whether hashtags should be in the caption or in a comment 
                        • The update that caused all of this confusion for Instagram users 
                        • What you should be (and not be) relying on hashtags to do for your account 
                        • Purchase my e-book The E-comm Guide To Social Media Success here. 
                          Join the waitlist for The eCommerce Brand Builders Course here. 

                          Thank you so much for listening. If you enjoyed this episode, we would love for you to share a screenshot on your socials while you’re listening and tag us @blossommedia_.  

                          Don’t forget to hit ‘subscribe’ on Apple Podcasts or ‘follow’ on Spotify to keep up to date with new episodes! If there is anything that you would like covered in this podcast, please let us know on Instagram or email us [email protected] 

                          Connect with Blossom Media on all of your favourite platforms! 
                          Website: www.blossommedia.com.au  
                          Instagram: @blossommedia_ 
                          Facebook: @blossommediasocial 
                          Check out our eCommerce Courses here. 

                          12 min

                        About eCommerce Brand Builders

                        From the publisher's feed

                        If you're an eCommerce business owner who is sick of feeling overwhelmed when it comes to social media, and wants to learn how to grow strategically? You're in the right place!