Using Google's advanced machine learning models, Google Analytics 4 can automatically alert you to significant trends in your data - like products seeing rising demand because of new customer needs. It even helps you anticipate future actions your customers may take.

Greg and Chris Meade and their childhood friend Mike Delpapa had the idea of merging four square and volleyball into a new sport. CROSSNET is the world's first four-way volleyball game, combining elements of the childhood game four square and volleyball in a competitive game to 11, win by 2.

We are chatting with Chris Meade in this episode to understand how CROSSNET is taking over the world - and how they will officially air on ESPN this August.

Katelyn, the first female C-Suite executive at Rowing Blazers, scaling the lifestyle brand to #8 on SimilarWeb's 15 fastest-growing DTC brands by web traffic in 2020, during the COVID-19 pandemic. She is an expert in sustainable, scalable global growth, cross-border solutions, website migrations, data architecture, and supply chain management. As a Marketing professional, Katelyn believes in data-driven decision-making, focusing on multi-path attribution and strategic management across all channels of paid and organic acquisition; CRM, SEM/SEO, e-mail, social, PR, home, and creative production.

In addition to her role within Fifty Six, Katelyn currently serves as a member of Chief, a private invite-only network built to drive more women into positions of power and keep them there. She volunteers in her local community in New York City through Send Chinatown Love. She is also an MBA Candidate at the University of Chicago Booth.

Outside of work, Glass enjoys spin class, traveling around the world, a great margarita on the rocks, true crime podcasts, and reading as much fiction, she can get her hands on.

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Daniela and Joe from Lovingly are helping to bring the "in shop" flower buying experience into the online world and they are coming to the Ecommerce Growth Stories to tell us all about it.

Peter is the CEO of Searchspring. He has over 16 years of experience in the retail and technology space, most recently as COO of GroupBy. Previously, he co-founded Austin Kayak and was CEO and President of Summit Sports, leading both the digital and brick and mortar sides of the business.

Peter goes by the hashtag #CEOPeter on LinkedIn where he shares his story in a very authentic way, talking about leadership and the hardships and wins of running a company.

Chase is a Top Ecommerce Email Marketer that has sent over 1 billion emails resulting in $50+ million in email attributable revenue. He came to our podcast today to talk about how he started doing what he does and became successful but also shares his thoughts on how email marketing is growing faster and stronger every day.

Alex McEachern is a retention/loyalty enthusiast, Disney nerd, and diehard basketball fan.

He is the Brand Marketing Manager at Loop Returns, a previous Shopify brand owner, and the Co-Host of The Exchange (a podcast on retention).

We met with him to discuss this hidden layer of customer experience: Returns and Exchanges and how Loop is innovating this space.

In 2017, Jules and Stacey decided to do something big to save their family legacy and started brainstorming about creating something that spoke to everything they had learned. In 2018, they launched their company OME Gear® (Ocean + Mountains = Earth®) and started to redesign the products they were selling ever since the 90s.

They raised investment money from friends and family, successfully funded on Kickstarter, and are now ready and excited to launch their flagship product, The Wanderr®, into the world.

In this episode, we are going to learn more about OME Gear and the history of this brand but also how Jules and Stacey are innovating their vertical.

Drops, spills, scratches, and surges… when life happens, Mulberry Technology is there with comprehensive coverage that protects your purchases for the long haul. In this episode, Jordan Garner is coming to chat with us about this forgotten but essential part of the overall customer experience while shopping online.

Tribe Beauty Box serves as a DTC marketing and advertising channel for the brands they partner with. Through their boxes, consumers discover new products they can adopt as staples.

They also go above and beyond by educating consumers about the various trends in the beauty industry. In this episode we are talking to the founder Bili Balogun about how she wants to change the narrative of inclusion in the beauty industry, one box at a time.