Ecommerce Society Podcast

In this week’s episode of the 6 Figure Product Business Podcast, we dive deep into the power of product packaging and its ability to expand reach, create customer advocates, and attract wholesale stockists with Kelley Kempel, owner & founder of Hidden Path Creative. Kelley has over 20 years experience in retail, creating branding & packaging designs for  iconic brands like Food Network, Maxfli, Slazenger, Nine West, Lauren Conrad, and Vera Wang. Kelley went on to work as a packaging designer at Dick's Sporting Goods. From there she moved to Kohl's to lead the brand packaging team.  Kelley uses her background to provide clients with strategic, research-backed designs that stand out on-shelf and on-screen to grow sales.

In this episode we discuss:

• The biggest mistakes people make with packaging

Overall, the episode offers valuable insights into leveraging packaging as a strategic tool for business success. If you’re ready to level up your packaging and delight the F out of your customers, this episode is for you.

https://www.hiddenpathcreative.com/

https://www.instagram.com/hiddenpathcreative 

Join her new DIY Packaging Design Course- https://www.hiddenpathcreative.com/design-packaging-that-sells 

WORK WITH ME 

Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month

A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media

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Welcome to this week's episode of the "6 Figure Product Business Podcast." In today's episode, we're diving into the incredible ways that ChatGPT can enhance your business. Get ready to unlock the full potential of AI-powered language models. I'm thrilled to share with you the 9 simple ways ChatGPT can revolutionize your e-commerce operations. If you want to save time & money and skyrocket your productivity, then this episode is a must have for you. From using ChatGPT to write blog posts, A/B test email subject lines to everything in between. 

WORK WITH ME 

1. Join E-Commerce Society

A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media

{Free Webinar}

{Free Download} 

[Free Download}

{Free Download}

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www.kerriefitzgerald.com

Welcome to this week's episode of the "6 Figure Product Business Podcast." In this solo episode, I dive deep into the behind-the-scenes struggles and challenges I’ve faced while writing my first business book, "Customer Obsession." I’ve poured my heart & soul into this book and I cannot wait to get it out in the world this September, but I want to share all the things that were super challenging. Get ready for an honest and transparent account of my journey as I share the nitty-gritty not so pretty details

Key Takeaways:

Self Doubt:

1. Writing a book can be an intimidating task, often accompanied by self-doubt. I open up about the internal struggles I encountered and how I navigated through them. I discuss the importance of building self-confidence, overcoming imposter syndrome, and staying motivated throughout the writing process.

Editing:

1. The editing phase can make or break a book. I emphasize the significance of finding the right editor and developing a collaborative working relationship and all the many mistakes I made during the editing process.

Unclear Processes (e.g., formatting, etc.):

1. Navigating through unfamiliar processes can be daunting, especially for first-time authors. I shed light on the various uncertainties I’ve faced while dealing with formatting, cover design, and other technical aspects. I provide valuable insights into streamlining these processes, seeking professional assistance, and ensuring a polished final product.

Writing a business book can be a transformative experience, but it's not without its challenges. Tune in to gain insights and inspiration to embark on your own writing journey and share your expertise with the world.

WORK WITH ME 

1. Join E-Commerce Society

A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media

{Free Webinar}

{Free Download} 

[Free Download}

{Free Download}

Follow Kerrie on Instagram

Follow The 6 Figure Product Business Podcast on Instagram

www.kerriefitzgerald.com

In this episode of "The 6 Figure Product Business Podcast", I’m speaking with Liz Williams, the owner of High Tail Hikes, a handmade product business and professional dog walking company based in Oakland, California. Liz specializes in creating waterproof leashes, collars, and other dog walking accessories, as well as curating enrichment items and other goods for dogs. She is also an advocate for positive reinforcement dog training.

During the episode, Liz shares her expertise on building a community around your brand, inviting customers to be part of the business, and building customer and brand loyalty through clear brand values. She discusses the importance of creating a community that shares your passion and values, and how to identify and connect with those customers who are most likely to become loyal brand advocates.

Liz also shares practical tips on how to invite customers to be a part of the business, including how to create a personalized customer experience and the benefits of using social media to engage with your customers. She explains how clear brand values can help build customer loyalty and shares how she incorporates her values into every aspect of her business.

Overall, this episode is a must-listen for anyone looking to build a successful product business and create a loyal customer following. So tune in to "The 6 Figure Product Business Podcast" and learn how to build a community and brand loyalty with Liz Williams of High Tail Hikes!

WORK WITH ME 

1. Join E-Commerce Society

A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media

{Free Webinar}

{Free Download} 

[Free Download}

{Free Download}

Follow Kerrie on Instagram

Follow The 6 Figure Product Business Podcast on Instagram

www.kerriefitzgerald.com

Feeling stuck or not loving your ecommerce business? Do these 6 things to fall back in love with your business. You’ll also hear what crazy trip I planned for myself using my business to fund it and why

WORK WITH ME 

Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month

A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media

{Free Webinar}

{Free Download} 

[Free Download}

{Free Download}

Follow Kerrie on Instagram

Follow The 6 Figure Product Business Podcast on Instagram

www.kerriefitzgerald.com

Etsy is a total powerhouse that makes it super easy & accessible to sell your products to their 80,000 customers. Etsy is an essential sales channel for many makers & product-based businesses, yet so many are not utilizing it correctly or up to par. On this week’s episode we have Monica Little chatting all things Etsy, Etsy algorithm, mindset and the power of investing in your business. 

Some of the goodies we chat about:

 How Etsy should be viewed as part of a product based business growth strategy

- Why the Etsy fees are actually worth it

- The opportunity that exists on Etsy

- 3 untold secrets to getting your products seen on Etsy

WORK WITH ME 

Join E-Commerce Society

Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners

$47/month

{Free Webinar}

{Free Download} 

[Free Download}

{Free Download}

www.instagram.com/monicalittlecoaching

www.monicalittlecoaching.com

Free Etsy Training: https://www.monicalittlecoaching.com/etsywebinar

Etsy Algorithm Secrets:

Promo code KERRIE will give $50 off of the course.

https://www.monicalittlecoaching.com/invite

Faire Masterclass:

Promo code KERRIE20 will give $20 off of the course.

https://www.monicalittlecoaching.com/offers/2AT6SNah/checkout

Follow Kerrie on Instagram

Follow The 6 Figure Product Business Podcast on Instagram

www.kerriefitzgerald.com

When life isn’t giving you lemons, what do you do? In this week’s episode of the 6 Figure Product Business Podcast we are having a chat with Jamie Trayor, founder of party box brand Confete Party Box. When covid hit, Jamie had to pivot her business and create new revenue streams. In this episode we dive into the messy & unknown phases that we all experience and Jamie shares what worked for her during this uncertain time in her business. 

Jamie is an interior design major turned business owner, Jamie Taylor began as the designated party planner for all her family celebrations and is now the CEO of a full-fledged business dedicated to helping other people celebrate life’s most important moments at work and in life. Her virtual party boxes became a viral sensation during Covid, Since launching her ecommerce business, Jamie and her team have partnered with small solopreneurs and businesses and big-name brands including Facebook and Microsoft to create memorable on-brand experiences in a box. She had to pinch herself the day we were featured in the New York Times.

Follow Jamie & Confete Party

https://confetepartybox.com/

www.instagram.com/confetepartybox

Use code 6FIGUREPOD for 15% off your order

WORK WITH ME 

Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month

A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media

{Free Webinar}

{Free Download} 

[Free Download}

{Free Download}

Follow Kerrie on Instagram

Follow The 6 Figure Product Business Podcast on Instagram

www.kerriefitzgerald.com

I see a lot of bad emails out there that just look like a hot mess. In this week’s episode we are talking about the anatomy of a high converting email so when you do send emails to your list, you have a better chance of getting a sale

Email Marketing can be your best friend when it comes to promoting your eCommerce business. But to make it happen, you need to make sure you’re doing it right — and that you’re taking advantage of all the various email opportunities available to you. 

Lets turn email into your #1 sales channel for your ecommerce business in 2023. Join me for a free workshop style training taking place April 10th, 10am, PT. We will be covering the 5 key techniques you need to make email your #1 sales channel in 2023…. Even if you have a tiny email list because you cannot sustain your business on social media alone.

Sign Up Here: https://www.kerriefitzgerald.com/Email5 

WORK WITH ME 

Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month

A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media

{Free Webinar}

{Free Download} 

[Free Download}

{Free Download}

Follow Kerrie on Instagram

Follow The 6 Figure Product Business Podcast on Instagram

www.kerriefitzgerald.com

Have you ever thought about writing a children's book or a book for teens? You’re in luck because we have two special guests on this week’s episode of the 6 figure product business podcast. Victoria Coe and Cheryl Lawton Malone are the founders of Write On Productions and the co-authors of the new book, Writing Kidlit 101: A Self-Guided Course. They are both acclaimed children's authors, writing teachers and have so much to share and teach when it comes to writing a children's book. 

We dive into:

• How to get started

Follow Victoria & Cheryl:

Victoria Coe:

Victoriajcoe.com

www.instagram.com/victoriajcoe  

Grab Victoria’a childrens book- Fenway & Hattie

Cheryl Lawton Malone

[email protected]

Cheryllawtonmalone.com

Grab Cheryl’s childrens book- Dario and The Whale

www.Writeonproductions.com  

www.instagram.com/writeonproductions

Grab Their Book:

Writing Kidlit 101: A Self-Guided Course. 

WORK WITH ME 

Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month

A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media

{Free Webinar}

{Free Download} 

[Free Download}

{Free Download}

Follow Kerrie on Instagram

Follow The 6 Figure Product Business Podcast on Instagram

www.kerriefitzgerald.com

Welcome to Episode 170 of the 6 Figure Product Business Podcast! In this episode, we are thrilled to announce the launch of our brand new email marketing membership, EMAIL MARKETING SOCIETY.

We understand that writing effective emails can be a daunting task for many ecommerce businesses, but with our membership, we make it quick and easy for you to send out weekly emails to your audience.

By joining our monthly membership, you will gain access to a library of pre-written emails that are carefully crafted to engage and convert your target audience. These emails cover a wide range of topics and can be customized to fit your brand's unique voice and messaging.

With our membership, you can say goodbye to the time-consuming task of drafting emails from scratch. Instead, you can spend less than 30 minutes per week selecting and customizing pre-written emails to send out to your subscribers.

Not only will this save you time, but it will also increase your chances of success with email marketing. By consistently sending out engaging emails, you will build trust and rapport with your audience, leading to higher open and click-through rates, and ultimately, increased sales and revenue.

So, if you're ready to take your email marketing to the next level and make it quick and easy, then keep your eyes peeled for its launch on April 17th. Thank you for tuning in to this episode, and we'll see you in the next one!

Sign Up Here: https://www.kerriefitzgerald.com/Email5 

WORK WITH ME 

Coaching, Community & Educational Membership For Female Product-Based & E-commerce Business Owners $47/month

A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media

{Free Webinar}

{Free Download} 

[Free Download}

{Free Download}